

Launch Your Private Podcast
Lindsay and Nora, Co-founders of Hello Audio
Are you a creator, solopreneur, coach, or consultant who's ready to take your digital offerings to the next level? Looking for a fresh, exciting, and personal way to connect with your audience and deliver your content? It's time to tune in to "Launch Your Private Podcast," the podcast all about the power of private podcasting.Co-hosted by Lindsay and Nora, the founders of Hello Audio, this podcast is your inspiring and practical guide to creating, launching, and growing your own private podcast. With our focus on making private podcasting easy and accessible, you'll discover the immense potential of private podcasting for delivering your programs, boosting your marketing, enhancing team communication, and even personal growth.Each week, we dive deep into the world of private podcasting, with a mix of expert advice, actionable strategies, case studies from successful users, and breakdowns of the latest tools and technologies. We'll debunk myths and help you avoid common mistakes so you can harness the benefits of private podcasting.Whether you're just starting your journey into private podcasting, or you're looking to optimize your existing private podcast, "Launch Your Private Podcast" is your go-to resource. Join us and the rest of the Hello Audio community as we revolutionize digital content delivery, one private podcast at a time.
Episodes
Mentioned books

Feb 26, 2025 • 44min
070: Julie Ciardi’s Private Podcast Strategy Drive $320k Launch
Julie Ciardi, a Human Design Business Coach and former IBM marketing executive, reveals her innovative use of private podcasts to drive business success. She discusses her unique 'surround sound marketing' strategy, which transformed her launches and generated a staggering $320K in revenue. Julie emphasizes the power of voice in engagement, explaining how audio creates intimacy and connection. Listeners will learn about updating private podcast feeds for launches and the importance of user experience in content delivery.

Feb 19, 2025 • 36min
069: Coaching Donna Duffy on Reactivating Her Audience with a Private Podcast Lead Magnet
Are you a coach or a creator who’s stepping back into the spotlight after a business hiatus? In today’s episode of Launch Your Private Podcast, we coach Donna Duffy—a strategic business coach who helps women over 55 discover and amplify their signature work on reactivating her audience, revamping her lead magnet, and harnessing the power of private podcasts.Timestamps:[0:00] Introduction to the episode and Donna Duffy’s Journey: Stepping Back After Caregiving[3:57] The Challenge: Reactivating a Cold Audience[6:48] Choosing the Best Lead Magnet Strategy[9:40] Transforming a PDF Lead Magnet into an Audio Guide[11:15] The Power of an Audio Walkthrough for Engagement[15:32] The Currency Exchange Exercise: Crafting Clear Offers[19:50] Step-by-Step: Adding a Private Podcast to the Funnel[22:55] Converting More Discovery Calls with Audio Assets[26:44] The “Demonstration Asset” for Higher Conversions[29:12] A Bonus Episode Strategy to Nurture Leads[30:30] How Private Podcasts Can Keep Leads WarmLinks mentioned:http://www.sagesuccessstudio.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Feb 12, 2025 • 48min
068: Coaching Francesca Rea CFP to Refine Messaging for an Audio Course
Francesca Rea CFP, a senior wealth advisor and prosperity coach, shares her journey of refining her audio program, Rise Up, Live Up Money. She discusses initial successes and the challenges she faces in maintaining engagement and improving messaging. The conversation covers the importance of perceived value, tailored financial education for women, and effective traffic strategies for her audience. Additionally, they explore technical hurdles of audio course delivery and the empowering potential of audio content creation.

Feb 5, 2025 • 48min
067: Coaching Alex Howson on Launching a Private Podcast for Conversion
Are you an educator or course creator looking to deepen audience engagement and convert hesitant learners? In this episode of Launch Your Private Podcast, we coach Alex Howson—medical writer, educator, and founder of Write CME Pro—on designing a private podcast that not only supports health professionals transitioning into freelance medical writing and continuing education but also converts them into loyal clients.Timestamps:[0:00] Introduction to the episode and Alex Howson's niche: Continuing education for healthcare [4:03] Customer journey mapping insights for slow-moving audiences[8:04] Positioning the private podcast as a conversion tool[10:05] Addressing fears in investing in professional development[13:02] Psychological barriers: Needs, beliefs, and career transition fears[17:29] Academic burnout parallels in freelance transitions[21:06] Confidence-building through storytelling and relatable journeys[29:07] Repurposing public content for intimate learning experiences[34:03] Aspirational storytelling via freelance writer interviews[37:05] Validating programs with testimonials and case studies[41:33] Strategic reuse of public content: Accessibility vs. exclusivity[46:07] Closing takeaways and action steps for listenersLinks mentioned:https://www.alexhowson.com/Podcast: Write Medicine Book: WriteCME Roadmap: How to Thrive in CME with No Experience, No Network, and No ClueProgram: WriteCME ProMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 29, 2025 • 48min
066: Coaching Sabrina Fletcher to Simplify Access to Resources in her Membership
Are you a coach, therapist, or support professional looking to create a safe, intimate space for clients navigating grief and trauma? Join us in this episode of Launch Your Private Podcast as we coach Sabrina Fletcher, a pregnancy loss doula, on building a membership site with a private podcast to support individuals healing from termination for medical reasons (TFMR).Timestamps:[0:00] Introduction to the episode and Sabrina's mission to create a trauma-informed membership offering audio courses[3:29] Structuring Content to Reduce Overwhelm[7:02] Private Podcasts as Trauma-Sensitive Tools[9:18] Technical Setup: Feeds, Segmentation, and Membership Design[11:50] Single Feed vs. Multiple Feeds Debate[14:22] Solving Access Issues for Canceled Members[19:08] Automating Access with ActiveCampaign + Hello Audio[23:35] Scaling Gradually: Tech vs. Community Priorities[26:50] Ethical Content Curation for Grieving Audiences[31:15] Privacy and Anonymity in Private Podcasts[38:55] Pricing Strategies for Trauma-Informed Memberships[42:30] Positioning Memberships as Short-Term Healing JourneysLinks Mentioned:http://www.thetfmrdoula.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 22, 2025 • 46min
065: Tisha Castillo Explores Private Podcasts to Educate and Engage Clients in Virtual Healthcare
Are you a health practitioner or nutrition expert eager to elevate client engagement and explore cutting-edge marketing strategies? Join us in this episode of "Launch Your Private Podcast," where we coach Tisha Castillo, a seasoned nutrition integration specialist, on mastering private podcasts for her virtual healthcare practice, Simplified Health and Nutrition.Timestamps:[0:00] Introduction to the episode and Tisha Castillo's approach to improving health spans and rethinking food. [3:40] Initial experiments with recording emails and creating a simple private podcast. [5:15] Challenges in promoting and positioning her private podcast. [9:03] The idea of audio lead magnets as an alternative to PDFs or other digital formats. [13:30] Exploring misconceptions about private podcasts and their flexibility in formats. [15:11] Brainstorming new assets for lead generation or targeted use cases. [18:20] Emphasizing the simplicity and ease of integrating private podcasts into practice workflows. [27:10] Overview of Hello Audio’s plans and features, including dynamic ad spots and tagging. [29:40] Tisha reflects on her experience setting up her podcast and learning new possibilities. [33:50] Tips for onboarding older audiences and visually demonstrating podcast setup. [35:22] Examples of successful use cases from Tarzan Kay and other podcast creators. [37:10] Troubleshooting tips for unique links and client access issues. [41:10] Discussing audience demographics and preferences for podcast consumption. [43:00] Tisha highlights the transformative potential of private podcasts for client integration. Links mentioned:Website: https://TishaCastillo.comLinkedIn: https://linkedin.com/in/tishacastilloFree Guides:3 Lies Cutting Your Life Short : https://tishacastillo.com/3lies5 "Healthy" Foods Making You Sicker & Fatter : https://tishacastillo.com/freebieAccess my private podcast! Weekly emails read to you - Like storytime minus the bedtime!https://app.helloaudio.fm/feed/7a6b6a0c-d49f-46b6-b153-49b2a961a0b9/signupMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 15, 2025 • 50min
064: Brenna McGowan Pioneers Purpose-Driven Audio Summits with Private Podcasts
Curious about how private podcasts can elevate your online events?Join us for an inspiring conversation with Brenna McGowan, a seasoned launch strategist and the creative force behind the successful audio summit series Behind the Launch. In this episode, you’ll gain valuable insights into tailoring content to your audience’s preferences, ensuring it’s both accessible and engaging. Plus, discover how incorporating charitable contributions into your business model can add purpose and impact to your events.Timestamps:[0:00] Introduction to the episode and Brenna McGowan's journey from traditional MP3 hosting to innovative private podcasting [4:15] The inception and evolution of the Behind the Launch audio summit series.[6:10] Benefits of private podcasting for event hosting and its impact on listener engagement.[9:34] Integrating philanthropy into business through events, supporting Learning Ally.[13:03] Audience-Centric Approach: Tailoring content for enhanced accessibility and engagement.[15:47] The challenges and technological shifts in creating and hosting audio content.[24:56] Future directions for Behind the Launch and exploring new possibilities in private podcasting.[27:32] The power of community and building connections through specialized content for targeted audiences.[30:45] Concluding thoughts on the personal and professional impacts of private podcasting in education and business.[34:22] Brenna discusses the broader implications of her work and the future of private podcasting in business strategy.[37:19] Closing remarks and how listeners can engage with and learn more from Behind the Launch.Links mentioned:https://www.instagram.com/brennamcgowanco/https://www.facebook.com/groups/behindthelaunchwithbrennamcgowanhttps://brennamcgowan.co/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Jan 8, 2025 • 46min
063: Coaching Mariel Wilk to link Private Podcasting and In-person Events
Marielle Wilk, founder of Abundance, combines dance with subconscious reprogramming for personal development. She shares her journey in creating a transformative private podcast aimed at empowering women. Marielle discusses the challenges of engaging online audiences and the importance of bringing energy from live sessions into audio. She emphasizes community building through dance classes and personal connections in coaching. Learn how these innovative approaches could revolutionize personal growth and development through podcasting.

Jan 1, 2025 • 46min
062: Best of LYPP: Mariah Coz Reimagines Coaching Calls with Private Podcasting
We're wrapping up our Best of Launch Your Private Podcast holiday series with this innovative case study that challenged everything we thought we knew about student support. Mariah Coz reveals how she replaced traditional coaching calls with a Q&A private podcast feed, improving both accessibility and results for her students.In this episode, you'll discover:Mariah's journey from high-touch group coaching to leveraging the power of private podcasts in her new course format.How the shift to private podcast feeds has made her content more accessible, evergreen, and repurposable.The unique approach Mariah takes to curate and answer questions, making each episode valuable for a broader audience.Insights into the logistical and emotional advantages of private podcasting over traditional zoom calls.Mariah's vision for the future of private podcasting as a standalone product in the realm of digital education.Links:All of her free trainings live inside the free community, Creator Party: https://www.skool.com/creator-partyhttp://www.mariahcoz.comhttp://instagram.com/mariahpcozMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Dec 31, 2024 • 54min
061: Best of LYPP: Andrea Crowder's Path to $1.8M Using Audio-First Courses
Featured in our Best of Launch Your Private Podcast holiday series, this conversation showcases how Andrea Crowder transformed her business from $400K to $1.8M by going all-in on audio. Her story of creating courses, serving clients, and scaling impact through private podcasting inspired countless creators.In our convo, Andrea shares:Why she's all about Hello Audio and how it completely changed her business.Real stories of how audio made a huge difference for her people.How going all in on audio increased repeat purchase rate and created effortless launches!The undeniable importance of accessibility in today's content landscape and how audio paves the way for it.Fun anecdotes that'll make you think differently about audio, content, and delivery.I promise, you don't want to miss the insights she dropped!Links mentioned in episode:Regulate (Audio Course) - use code SECRET for 15% offhttps://unruley.andreacrowder.com/regulate/Andrea's IG:https://www.instagram.com/love_andreacrowder/Andrea's Website:http://www.andreacrowder.comMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.