eCommerce MasterPlan

Chloë Thomas
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Jan 16, 2017 • 35min

Pt B: Shop America's Gerjo van den Berg How to systematise your business for Growth

Gerjo van den Berg is back on the show for a second time to share how he's systematising his buisness to be able to grow to the next level. We've split this show into two parts, and this second part is all about how Gerjo went about changing his business for the better. Gerjo runs Shop America an online only eCommerce store supplying American products (from sweets to salad dressing) to customers in the Netherlands & beyond. He started the business back in 2011 and now turns over EURO300,000 with 500-600 orders per month, so it’s a low AOV (average order value) business model. In this show he outlines how he reached a crisis point and the ways he's been pushing himself to make the business more efficient over the last few months. This is an must-listen episode packed with tips and ideas!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jan 16, 2017 • 22min

Pt A:Shop America's Gerjo van den Berg How to systematise your Business for growth

Gerjo van den Berg is back on the show for a second time to share how he's systematising his buisness to be able to grow to the next level. We've split this into 2 shows this first part is all about how bad it got, and how he realised that things didn't have to be that way. Gerjo runs Shop America an online only eCommerce store supplying American products (from sweets to salad dressing) to customers in the Netherlands & beyond. He started the business back in 2011 and now turns over EURO300,000 with 500-600 orders per month, so it’s a low AOV (average order value) business model. In this show he outlines how he reached a crisis point and the ways he's been pushing himself to make the business more efficient over the last few months. This is an must-listen episode packed with tips and ideas!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jan 12, 2017 • 35min

FE International's Thomas Smale - Buy or Build? How should you get started in eCommerce?

Thomas Smale co-founded FE International in 2010. It is now the world’s largest website brokerage focused on eCommerce, SaaS, and content websites! Thomas is joining me today to discuss “Buy or Build” – if you’re not yet in eCommerce should you start you own business, or buy an existing one? We discuss this in depth, plus how to get started on the buying path.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jan 9, 2017 • 35min

Equichoice's Chantal Wellavize - great customer service tips and a 600% roi marketing method

Chantal Wellavize is the founder of Equichoice, a bricks and clicks store selling ‘the products your horse would choose’. The business started in 2006 as a bit of hobby and online now does 10-15 orders per day. She talks through the challenges of balancing her two very different businesses, and how Equichoice has given her the flexibility to create her own work life balance.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jan 5, 2017 • 25min

Experts View: The Marketing Method More People Should be using in 2017

Each of our eCommerce experts makes the case for a marketing method they believe more of us should be using in 2017. There's a big range of topics here - with some great marketing ideas for all of us, whatever our business type, size, or product.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Jan 2, 2017 • 37min

Best Self Co winning Shopify Build a Business Competition; 100,000 orders in year 1

Cathryn Lavery and Allen Brouwer are the co-founders of Best Self Co. It’s an online only eCommerce business that started by selling just one product, and is now branching out into digital content. The product is a daily planner to help you optimise your day. There are 2 reason’s I’m very excited to have them on – obviously I’m a big fan of planning and goals so it’s great to be able to bring this to you, especially right at the start of 2017! But, more importantly they’ve just won the “People’s Choice” award in the 2016 Shopify Build a Business Competition. The website launched on 1st January 2016, and as we record they have sold over 28,000 journals globally (by the time you listen to this we reckon it’ll be over 100,000).This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Dec 26, 2016 • 29min

Experts View: The Most Interesting Thing in eCommerce in 2016

Our group of eCommerce experts outline what they each believe was the most interesting thing in eCommerce in 2016 - what do you think? do you agree? or not? either way these will spark some ideas of how to grow in 2017. We cover a (impressively) wide range of topics from mobile to advertising, to strategic focus - it's all in here. A real thought provoker!This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Dec 19, 2016 • 32min

Thinkific's Greg Smith how he's achieved 40% monthly growth thro customer focus

Greg Smith is the co-founder and CEO of Thinkific an SaaS eCommerce business which sells a software platform for creating and selling online courses. Thinkific was founded just over 4 years ago, now they have around 20,000 websites using the system, and are achieving 40% month on month growth. We discuss how he's grown the company, how they focus on the customer and customer service. Plus we dive into some great Instagram tips and tricks, as well as looking into how retailers are using the Thinkific platform to grow their business.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Dec 12, 2016 • 21min

Efficiency Books for Christmas 2016 - the ones you want in your stocking

My top 5 Efficiency Books to read over Christmas 2016. Taking you through the 5 books Chloe thinks every eCommerce Business Person should consider reading to get them ready for 2017. And no I don’t think you should read all 5, you know I’m all about efficiency and focus! Rather you should listen to this review then pick the one that best meets your challenges and opportunities for 2016. Reviewed books include: Beyond the E-Myth: The Evolution of an Enterprise: From a Company of One to a Company of 1,000! by Michael Gerber; The One Minute Manager meets the Monkey: Free Up Your Time and Deal with Priorities by Ken Blanchard; Virtual Freedom: How to work with virtual staff to buy more time, become more productive, and build your dream business by Chris Ducker; Customer Persuasion: How to Influence your Customers to Buy More and Why an Ethical Approach will Always Win by Me; and The 12 Week Year: Get more Done in 12 weeks than others do in 12 months by Brian P Moran and Michael LenningtonThis podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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Dec 5, 2016 • 34min

Winter National's Tamsin Burford put the products AND customers at the heart of your business

Tamsin Burford started Winter National 10 years ago as a result of wanting to start a fashion boutique. Winter National is an online only store selling designer women's skiwear. It's a very niche and seasonal business. In the podcast Tamsin discusses how she makes the most of the niche and seasonal nature of her business. And how she aims to give her customers the best experience possible, whilst protecting her margins.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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