

Networking and Marketing Made Simple
Scott Aaron
This LinkedIn-focused podcast is dedicated to giving entrepreneurs, business coaches, those with high-ticket offerings, and online business owners quick, easy, and effective tips on how to grow their business, brand, and bank accounts using LinkedIn.
If Facebook, Instagram, and TikTok are getting you engagement but not sales for your business, it's time to consider leveraging the top social media platform for converted sales and organic engagement: LinkedIn!
If Facebook, Instagram, and TikTok are getting you engagement but not sales for your business, it's time to consider leveraging the top social media platform for converted sales and organic engagement: LinkedIn!
Episodes
Mentioned books

Dec 22, 2022 • 27min
How To Take Advantage Of A Career Change
About Michele:
Michele was born the daughter of a single Latina mother and worked her way into executive leadership. She founded Hartmetrics with the belief that everyone should be acknowledged for their talents and encouraged to pursue their dreams regardless of their resources.
Michele is a mentor with a passion for creating positive change for both individuals and organizations. The mission of Hartmetrics is to empower leaders who find themselves navigating the complexity of imposter syndrome by helping them implement systems to achieve their desired outcomes for positive growth.
Winner of the 2021 Small Business Success Award
Executive Leadership Consultant and Career Coach at Hartmetrics Consulting
Experience
25+ Year Travel Industry Veteran & Advocate
MBC, PBC, DRC.
DEI Consultant
Talent Optimization Consultant, PI Partner
Podcast Host
Keynote Speaker for nonprofit and for-profit organizations and conferences
Connect with Michele Here:
Michele Delgado
CEO, Hartmetrics | 551-265-5032
Michele@hartmetrics.com
Website
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Get on Nancy's New Book Waitlist Here:
https://www.thetimetogrow.com/book-waitlist

Dec 19, 2022 • 14min
The Three Best Uses For LinkedIn Moving Into 2023
Like it or not, Social Media is here to stay.
But like anything, there are best and bad uses of our time.
What I wanted to go over in today's training are the three best uses of LinkedIn and with your time on LinkedIn:
1. Build a network full of business opportunities
2. Establish as many business relationships as possible
3. Provide as much free education and information about your zone of genius or niche as possible
Get on Nancy's New Book Release Waitlist Here: https://www.thetimetogrow.com/book-waitlist

Dec 15, 2022 • 25min
How Increased Visibility Can Change Your Business
About Carla Cherry:
Before helping coaches 👉 I was a producer 🤩 for Larry King & more (see below)
Showrunner credits include:
- Larry King's digital, celebrity talk show (Collector’s Cafe / Ora TV) 300+ episodes
- Larry King's "8-camera, live audience" TV talk show (Collector's Cafe / BiteSizeTV)
- "Inside Versailles" After-Show (Netflix /Ovation / 2017)
ACCOMPLISHMENTS:
* "Inside Versailles" After Show (Creator/Showrunner - 2017) - over 665K views on Facebook
* “Women of Versailles” Marketing campaign video (Producer/Editor) - garnered major advertising sponsorship from Volkswagen
* Booked celebrities including: Tiffany Haddish, Cheech Marin, Betsey Johnson, Kat Von D, Tom Green, DJ Kaskade, Dick Van Dyke, John Fogerty, Rev Run (Run DMC), Debbie Allen and more on a Larry King hosted talk show.
* Jim Henson's "Emmet Otter's Jug-Band Christmas" pop culture throwback video - (Producer/Editor) 2.2 M views - highest video count in Ovation’s history (2017)
Connect with Carla: https://carlacherry.co/
Download My Free LinkedIn Gift Here: www.scottaaron.net
Unlock Bonus Friday Episodes Of This Podcast By Subscribing To The Podcast Membership Here:
https://anchor.fm/scottaaron/subscribe

Dec 12, 2022 • 13min
What To Post On LinkedIn And When
One of the biggest questions I get is, "What should I post on LinkedIn to build my business?" The second biggest question behind the first one is, "On what days is it best to post content on LinkedIn?"
What we are going to cover in this training is what to post and when on LinkedIn:
1. Monday - Value Added LinkedIn Live or Native Video
2. Wednesday - Market Research Poll For Future Content
3. Friday - Long Form Post/Article Based On Wednesday's Poll Question
Nancy's Waitlist For "How To Build Your Personal Brand On Social Media":
https://www.thetimetogrow.com/book-waitlist
Unlock Bonus Friday Episodes Of This Podcast By Subscribing To The Podcast Membership Here:
https://anchor.fm/scottaaron/subscribe

Dec 8, 2022 • 27min
When Is The Right Time To Hire A VA
About Kristy Yoder:
"I am the Founder and CEO of Smart VAs and the host of The Master Delegator Podcast, where I teach entrepreneurs and leaders to grow their businesses by delegating and hiring virtual assistants.
As a multi-skilled leader, I humbly worked my way from being a freelance virtual assistant and digital marketer to becoming an entrepreneur. I am passionate about helping stressed, and overwhelmed business owners get their time, freedom, and life back while running a successful business.
I built and trained a team based in the Philippines to help business owners scale their businesses while living a freedom-filled lifestyle. I have a team of more than 70+ and have served more than 200 businesses in the US together with my team since 2019. I grew my business from $0 to now close to 7-figure revenue and desire to help business owners achieve their business goals."
Learn more about Kristy and her agency at: https://www.kristyyoder.com/
Want to get optimize your LinkedIn Profile? Download my FREE Infograph here: www.scottaaron.net

Dec 5, 2022 • 13min
How To Get People To Engage Your Content On LinkedIn
In this episode, we are going to talk about the three ways how to get more people to engage with the content you create on LinkedIn:
1. Use LinkedIn Polls To Your Advantage
2. Give Actionable and Tangible Tips They Can Apply To Their Businesses
3. Make Sure Your Content Is CLEAR, CONCISE, AND SIMPLE
Get on Nancy's Book Launch Waitlist for Her 1st Book...."How To Build Your Personal Brand On Social Media":
https://www.thetimetogrow.com/book-waitlist

Dec 1, 2022 • 32min
The Mistakes We Make When Starting A Business
Allan specializes in scaling businesses and helping entrepreneurs transform an idea into multimillion-dollar enterprises.
About Allan and his podcast:
This podcast is designed for entrepreneurs to help those wanting to grow or start their businesses. Whether you want to go out on your own, are an owner of a successful company, or looking to take it to the next level, this podcast is for you. Discussions will focus on marketing, financial statements, personnel development, Goal setting, and much more!
“Allan is the perfect blend of coach and mentor to help me achieve my dreams as a small business entrepreneur. Dreams are not achieved without executing a plan that addresses the realities we face, both now and in the future. With only my perspective, I’m unaware of my blindspots—unseen opportunities and lurking dangers—until tough experience shows them to me! With Allan, however, I have an objective, credible and down-to-earth resource that helps me navigate these challenges I am facing so I can hone and execute my plans and then achieve my dreams.”-Kenny S.
“My time with Allan was well spent. He is extremely knowledgeable in the Pest Control industry and helped me to think more clearly about my business. I would encourage anyone looking for a mentor or a fresh perspective to reach out to Allan. I also felt that he genuinely cared about my business and wanted to help make me more successful.” –Harvey J.
“Allan has done a great job bringing valuable guests into his podcast episodes – I’m looking forward to the guests of the upcoming season. Among other businesses, Allan has built a very successful pest control service business, so his podcast is an excellent resource for pest control company owners like me.” – Tom M.
“Allan Draper has proven to be a business expert and has given me tons of sound advice. He often says the phrase, “It depends…” because he realizes each business, their situation, goals, and desires are different, so he gives custom-tailored advice! A wise man you can trust!”-Jake I.
Learn more about Allan and his podcast here: https://allandraper.com/
DOWNLOAD MY FREE LINKEDIN INFOGRAPH HERE: www.scottaaron.net

Nov 28, 2022 • 14min
Why "Adding A Note" To A Connection Request On LinkedIn Is Hurting You
One of the biggest problems on LinkedIn right now is all the notes being added on LinkedIn.
In some instances, it is ok to add one, but most of the time, we receive many canned and spammy requests with the notes attached.
If you are going to add a note, here is when you should:
1. You know the person
2. You were referred to connect with them by someone else
3. You heard that person speak on a podcast or even read their book
It's not too late to register for the FREE LinkedIn Workshop tonight.
SIGN UP HERE

Nov 24, 2022 • 26min
Why So Many People Make Mistakes When It Comes To Marketing
Tori Barker is the Principal/Owner of Creative Marketing, a digital marketing, brand strategy, and consulting company. After an extensive career in corporate marketing, Tori was committed to launching a company that was innovative, creative, and committed to providing hands-on support and consulting services while partnering with small, mid-size businesses and entrepreneurs throughout various industries in California and beyond.
Creative Marketing provides clients with strategic planning for their business or project development while delivering tangible results and guidance through all process stages. Tori's years of experience have given her a keen intuition about what will work best for each client’s needs and wants from their business or project.
Tori is a passionate, family-oriented, empathetic and trustworthy business leader who has spent her career building relationships with clients, colleagues, and communities. Tori's success comes from her ability to listen deeply, understand the perspectives of others, and help them find their own solutions. Personally, Tori lives in Lincoln, CA, with her wife and two sons, she has a passion for art, she is a lifelong learner, loves finding new ways to solve problems, thinking outside of the box, and ultimately helping people.
Check Tori out at: https://www.creativemarketingsacramento.com/
Download my free LinkedIn Profile Infograph at www.scottaaron.net

Nov 21, 2022 • 13min
3 Ways To Close More Sales On LinkedIn In 2023 and Beyond
Something that we are looking to do is increase our sales and income for our businesses. But for some, it presents more challenges than expected. Over the last ten years of leveraging LinkedIn for our businesses and company, I have found that there are three specific ways to close more sales on LinkedIn in the long term:
1. Vet out and connect with your niche market (ideal client)
2. Message people in a way where they would respond
3. Don't seek to close people on the first call (seek to build trust first)
Don't forget to register for our FREE "4 Layers Of LinkedIn" Workshop here: https://www.thetimetogrow.com/cybermondayworkshop