

Masters of Moments
Jake Wurzak
Masters of Moments involves conversations with top entrepreneurs and business leaders about hospitality, Real Estate investing, and company building. We explore the ideas, strategies, and approaches that brought them to where they are today. This podcast is for you if you are a seasoned investor, an upstart entrepreneur, or someone looking to break into the real estate and hospitality investing world. Jake Wurzak is the CEO of DoveHill Capital Management and Wurzak Hotel Group, a leading vertically integrated hospitality investment platform. Since 2011, he’s led the investment of $1.5 billion in hotel assets throughout the country. Follow Jake on Twitter: https://twitter.com/JWurzak Take the Hospitality Real Estate Investing Masterclass: https://learn.jakewurzak.com/ Subscribe to the show on YouTube: https://www.youtube.com/channel/UCzvzdJASDiEXhV9VhkaEoWA Learn How to Invest with DoveHill: https://dovehillcos.junipersquare.com/portal/view_lead_capture_form/MzhmOGE4MTUwMjZhNDZkNmU1MGE0NmYwOTdhZjk2MzAxYzE0MjIzMGdBV1ZEUUFBQUFBQUFBQW9UVzhJVFdzTlRrNkpkSlF1 DoveHill: www.dovehillcos.com
Episodes
Mentioned books

4 snips
Jul 25, 2025 • 51min
The Street Smart Success Podcast - Jake Wurzak
This episode is a repost of Jake's appearance on the Street Smart Success Podcast, hosted by Roger Becker. You can learn more about Street Smart Success here - https://www.streetsmartsuccess.com/
Jake shares his journey from working in his family's hotel business to building a portfolio of unique, experience-driven hotels. The conversation explores why commoditized limited-service hotels have become riskier assets, and why independent lifestyle hotels are now some of the most defensible real estate investments. Jake also explains DoveHill’s current focus on preferred equity and bespoke equity investments, the operational insights that drive performance, and the long-term value of brand, location, and customer experience in the hospitality sector.
We discuss:
Why limited-service hotels are becoming riskier due to oversupply and commoditization
How Jake evaluates hotel investments through revenue, profit, and guest satisfaction
The value of great operators and how they can distinguish themselves with food and beverage, accounting, and margin control
Why DoveHill is shifting away from new development and instead prioritizing preferred equity and opportunistic repositioning
The importance of humility, persistence, and attention to detail in long-term success
This episode is ideal for anyone investing in or operating within the hospitality space who wants a deeper understanding of today’s market dynamics.
Topics:
(00:00:00) - Intro
(00:01:40) - Jake's journey in the hospitality industry
(00:04:18) - The evolution of hotel investments
(00:05:29) - Challenges and opportunities in boutique hotels
(00:08:53) - Focus on independent lifestyle hotels
(00:15:59) - Preferred equity investments in hospitality
(00:17:34) - Development and operational strategies
(00:21:46) - Vetting partners in hotel investments
(00:27:45) - Key metrics for hotel success
(00:28:32) - Challenges in hotel operations
(00:28:43) - Financial management in hotels
(00:29:28) - Efficiency and profitability
(00:30:22) - Value add strategies in hospitality
(00:34:07) - Third party management in hotels
(00:41:44) - Impact of external factors on hotels
(00:44:51) - AI and innovation in hotel management
(00:46:47) - Lessons learned and personal insights
(00:50:11) - Conclusion and contact information

Jul 16, 2025 • 1h 12min
Deploying Over $2B into Mispriced Real Estate - Ian Ross - Founder at Somera Road
Ian Ross, founder of Somera Road, shares his entrepreneurial journey in opportunistic real estate, overseeing nearly $2.5 billion in acquisitions. He emphasizes the significance of micro-neighborhoods and local expertise at a national scale. The conversation highlights placemaking in office and hotel assets, the balance between local knowledge and macro trends, and innovative strategies for community engagement. Ross also discusses the evolving landscape of family office investments, stressing relationship-building as key to navigating fundraising challenges.

Jul 2, 2025 • 1h 8min
Why Florida is the Future of Luxury Real Estate - Isaac Toledano - Co-Founder of BH Group [2024]
In this episode of Masters of Moments, Jake Wurzak sits down with Isaac Toledano for a wide-ranging conversation on his entrepreneurial journey, development philosophy, and deep commitment to Florida real estate. Isaac reflects on his early start in business at age 15 in Israel, how his risk appetite has evolved, and why partnerships are at the center of his approach. He offers a behind-the-scenes look at marquee deals like Fisher Island and Naples, sharing his methods for evaluating sites, structuring deals, and maintaining a lean, hands-on operation across 31 active projects. Isaac also dives into the importance of location, timing, and branding in condo development, and why he believes Florida remains the best place to live, work, and invest.
We discuss:
Why Isaac always partners with experienced developers instead of building teams himself
The deal structure and timing behind his landmark $122M Fisher Island acquisition
How he evaluates risk, and why he chooses to operate exclusively in Florida
The value of hands-on involvement and simple deal terms in executing large transactions
What buyers expect today in branded luxury condos and how developers can meet that standard
Isaac's primary focus centers on luxury residential properties, prime land holdings, office spaces, and mixed-use assets strategically positioned in prime locations. BH Group mitigates risk exposure by targeting large-scale, value-adding prospects within specialized markets while maximizing returns. BH Group has forged partnerships with leading real estate firms in the United States, successfully completing over 1,100 luxury residential units, with an additional 10,000 units in progress.
This episode originally released in August of 2024.
Links:
BH Group - https://www.bhgroupmiami.com/
Connect & Invest with Jake:
Follow Jake on Twitter: https://twitter.com/jwurzak
Take the Hospitality Investing Masterclass: https://learn.jakewurzak.com/
Learn How to Invest with DoveHill: https://bit.ly/3yg8Pwo
Topics:
(00:00:00) - Intro
(00:02:33) - Isaac’s upbringing in Israel and career
(00:06:56) - Coming to the United States and the love for Florida
(00:12:38) - What are your partner’s perceptions of you?
(00:15:57) - How do you think about risk and diversification?
(00:17:39) - How involved are you in the deal process?
(00:20:11) - What have you learned about simplicity in complicated transactions?
(00:25:36) - A walkthrough of a condo development
(00:34:18) - Target returns & deal structures
(00:37:25) - How are you compensated for your work?
(00:39:57) - What area of Florida are you interested in investing in?
(00:42:59) - Timing construction with sales
(00:46:56) - Branding
(00:51:59) - The future of Florida
(01:00:09) - Isaac’s biggest mistake, marriage, and parenting
(01:02:41) - Negotiation
(01:05:04) - What is your favorite hotel?

Jun 18, 2025 • 1h 33min
Lessons from Scaling a $400K Restaurant into a $6M Flagship - Jeremy Sasson - CEO @ Heirloom Hospitality
Jeremy Sasson, CEO of Heirloom Hospitality, shares his journey from a post-college startup grind to building beloved restaurants in Detroit without external funding. He emphasizes a guest-first approach, explaining how every design element influences guest emotions. Jeremy reveals why he left a family real estate business for hospitality, highlights the importance of strong team dynamics, and discusses how to navigate cultural fit in staffing. His insights on balancing aesthetics with functionality and adapting to market changes provide invaluable lessons for anyone passionate about creating lasting dining experiences.

Jun 4, 2025 • 47min
Coaching Call: Creating Investor Reports People Will Love
Discover how to create engaging investor reports that people actually want to read. Explore the importance of clarity, consistency, and tailored content based on investor relationships. Learn about balancing detailed metrics with high-level narratives, and avoid common pitfalls that can turn investors off. Jake shares tips on leveraging reports as strategic communication tools and the significance of transparency for building long-term trust. Visual presentation and storytelling through numbers are also highlighted as key elements for successful investor relations.

26 snips
May 21, 2025 • 1h 19min
Inside the Playbook for Operational Excellence Across Hotel Types - Greg Kennealey - CEO @ Peregrine Hospitality
Greg Kennealey, CEO of Peregrine Hospitality, shares his wealth of knowledge from his extensive background at Strategic Hotels and KSL Capital. He delves into the evolving hotel investment landscape, emphasizing the importance of aligning operational practices with ownership mindset. The discussion covers strategic labor management, the role of KPIs in performance, and the rise of independent resorts. Greg also highlights the need for innovative guest experiences and the culture of accountability that drives success, making this a must-listen for hospitality enthusiasts.

May 14, 2025 • 1h 12min
The BEST Asset Class in Commercial Real Estate - Hunt Rose - Partner at TruCore Investments
Hunt Rose, co-founder of TruCore Investments, specializes in Class B industrial real estate. He discusses the resilience and appeal of investing in under-managed assets within infill markets. Hunt shares insights on strategic local brokerage relationships and the importance of tenant relations in optimizing investment outcomes. He explains his firm's innovative underwriting process and how they navigate ownership complexities. Their approach to transitioning leases and focusing on transparent investor communication adds a practical touch to scaling their investment strategy.

May 7, 2025 • 1h 19min
Building Retail Platforms That Endure Across Cycles and Challenges - Brian Harper - 11North Partners
Brian Harper, co-founder of 11North Partners and former CEO of RPT Realty, shares his decades of experience in retail real estate. He discusses the principles of great retail, emphasizing hospitality and community. Brian reflects on the resurgence of physical retail, lessons from corporate turnarounds, and the distinct cultures of public versus founder-led companies. Personal experiences, including raising a son with autism, have profoundly shaped his leadership approach. This conversation reveals how resilience and values drive the creation of enduring retail platforms.

Apr 30, 2025 • 1h 47min
Inside the Success of Vision Hospitality Group - Mitch Patel - Founder of Vision Hospitality Group
Mitch Patel, founder of Vision Hospitality Group, shares his journey in the hospitality industry, built on strong values since 1997. He discusses the early risks of focusing solely on hotels and the balance between developing and operating properties. Mitch explains how he manages to develop multiple hotels simultaneously, his passion for creating experiential and lifestyle hotels, and his non-negotiable standards for independent hotels. He also expresses his concerns for the future of hospitality and shares his favorite hotel experience.

12 snips
Apr 16, 2025 • 1h 29min
Inside America's Most Generous Real Estate Company - Micah Lacher - Principal @ Anchor Investments
In this engaging talk, Micah Lacher, founder of Anchor Investments, shares his inspiring journey from a challenging childhood in North Memphis to leading a successful real estate firm in Nashville. He emphasizes the importance of mentorship, the risks taken during the 2009 financial crisis, and how personal guarantees shaped his business approach. Micah also discusses balancing family life with entrepreneurial aspirations and his commitment to community impact through innovative projects like turning churches into boutique hotels.