Evergreen Marketing (formerly CarrotCast)

For me and many of other ambitious entrepreneurs, less impact means less joy. That's why this episode, I'm talking about how much ambition is enough (or too much) and more importantly how to harness it by intentionally focusing it on others. This is about burnout prevention. Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

You've worked hard on your website to generate leads. That's why today we're playing defense - Katie & Trevor are taking a look at what NOT to do when it comes to design & conversion. Listen in to find out what you can do to make your website work even harder for your business. Mentioned in this episode:carrot.com/marketplacehttps://carrot.com/blog/high-converting-real-estate-website/8 Factors of the 5 Highest Converting Carrot Websites ANALYZED w/ Katie Stapko:  https://youtu.be/s--KySRki00 ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

For leaders, it's too often lonely at the top. If you feel lonely in a crowded room because you struggle to relate to the people around you, I'm here to share a handful of specific ways that I have combatted this in my life. Stop doing life alone and listen in. CarrotCast.com   ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

This year I’m going to breakdown my journey, my wins, my mistakes, and what I learned along the way. I’m going to share with you the biggest mindset shifts you can make in conjunction with the framework that help propelled Carrot to getting on INC 5000’s fastest growing companies list for 5 years in a row to scale your business in 2024! Here’s What You’ll Learn On This Free CallA key philosophy at Carrot is to be “always improving.” These frameworks and lessons are what has propelled Carrot into being in INC 5000 for 5 years in a row which happens to less than 1% of companies that make the list in the first place. Plug & Play FrameworkDownload my entire plug & play framework for crafting a 1 year and 3 year business strategy that grew Carrot into one of the fastest growing companies in America 5 years in a row. Biggest Mindset ShiftsWhy I’ve shifted my focus from years of “fast growth” to a sustainable business that give me and my team joy, while staying profitable. Shift income into wealthHow I shifted my active income into long-term wealth, the financial modeling I use to make sure all my eggs aren’t in 1 basket, and how I’m hedging against inflation in 2024. Reflecting on 2023, it’s been quite a rollercoaster. None of us could have predicted the twists and turns it brought. And as we step into 2024, the future remains uncertain. In these unpredictable times, it’s crucial to ask ourselves: “How do we keep our focus on what truly matters?”  That’s why for the past five years, I’ve hosted the “EPIC Planning Call” to share the blueprint I use for success. This process has not only secured our spot on the INC 500/5000 list but also empowered us to thrive amidst challenges. It’s a plan that brings freedom rather than chaining us to the grind. Join me on Dec 27th at 10 am Pacific. Let’s craft actionable plans for 2024 together, learning from my wins and losses. The question is, will you just hope for the best or commit to making 2024 your standout year? ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

I had the opportunity to sit down with Ross Hamilton, a guy who 1) Built Connected Investors, grew it, and exited for a hefty lump sum, 2) shares unique insight into why the traditional mom & pop real estate investing model is changing as we know it, and 3) grew up riding semi-pro BMX with Dave Mira. Our convo was filled with gold nuggets from the perspective of someone who's scaled as an investor. I hope you enjoy it :) Mentioned in this episode:Connected InvestorsRoss's non-profit: Saving Homes ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Have you ever noticed that you can't get what you want in life if all you talk about and think about is what you don't want? It's time for a mindset shift! Let's reflect on those moments when you find yourself thinking, "This is wrong, this is wrong, I hope this doesn't happen." We all do it, right? But what if, instead, we focused on what we do want? Those thoughts about what you don't want are reflecting who you think you are. The good news? You have the power to rewire that. Join me in this journey as we discuss making habits stick, a bit contrary to what you might have read in "Atomic Habits," a fantastic book, by the way. We're delving into the importance of identity in the habits you're trying to adopt. Remember, if you want to change what you do, you need to change the way you think of you. I'm sharing a valuable life truth from "The Power to Change" by Craig Groeschel: "To change what you do, first, you need to change the way you think of you." Powerful, right? It's like pulling up weeds without getting to the root if you try to change your behavior without changing your identity. But here's the kicker – who you listen to shapes your who. Surround yourself with people who uplift, encourage, and see the possibilities. If your environment is filled with negativity and lacks abundance, it's time to make a change. The people around you shape your who, so choose wisely. I challenge you to believe in yourself. You can achieve whatever you set your mind to. Someone, somewhere, has done what you're aspiring to do in a similar situation. So, it's not just possible; it's probable. Visualize the person you want to become, write it down, and make it happen. If you're interested in diving deeper into the identity shift process, check out my recent Epic call at carrot.com/2024 And, hey, if you're ready to take your growth to the next level, join us at Carrot Camp. Hurry, spots are limited! Apply at carrotcamp.com. Remember, your who matters. It's the driving force behind what you do. Surround yourself with positivity, embrace change, and let's make this year extraordinary. Stay awesome, and I'll catch you in the next episode! --------------------- Want more: ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

We're delving into the realm of SEO in 2024, unraveling all the essential adjustments and shifts. Our expert, Brian from Carrot, joins me to discuss the dynamic world of search engine optimization. We'll explore what successful individuals are doing, what works, and what doesn't amidst the ever-evolving landscape of SEO. In this video, we break down the key changes from 2023, exploring Google's AI experiments, the helpful content updates, and the pivotal role of backlinks in the SEO game. Google's stance on AI-generated content has evolved significantly, emphasizing the importance of high-quality content above its production method. We dissect these changes, their impact, and what they mean for your SEO strategy. Looking forward to 2024, we're anticipating a continued experiment with Google's search generative experience, potentially affecting traffic and rankings. However, with frequent algorithm updates, there's a silver lining. It means faster responses and better adaptability to changes. We dive deep into sitewide classifiers, helpful content scores, and how they'll shape the SEO landscape in the upcoming year. Moreover, we demonstrate Carrot's newest features, like the AI content rewrite tool, designed to empower your content creation process. Our goal is to equip you with the tools and insights needed to stay ahead in the SEO game, focusing on evergreen strategies, high-quality content, and ethical SEO practices. Tune in for an insightful discussion on how to navigate these changes, optimize your content, and thrive in the SEO domain. Don't miss out on this information-packed session that could potentially transform your SEO game over the next year! Visit Carrot.com/SEO for more resources and make sure to subscribe for future updates. Join us on this journey of mastering SEO and dominating the search rankings! #CarrotCast #SEO2024 #SearchEngineOptimization #GoogleUpdates #ContentMarketing" --------------------- Carrot.com/seo https://carrot.com/real-estate-news/--------------------- Want more: ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

I'm diving into the core concepts of leadership, business growth, and self-reflection that I've been contemplating during my annual personal planning retreat. I'm excited to share my key takeaways from this year, packed with insights that have redefined the way I approach entrepreneurship and leadership. I'll be breaking down some profound insights that have guided my path and shifted my mindset, aiming to inspire you as entrepreneurs and business owners. We're going to explore critical principles, from understanding the power of clarity to recognizing the complexities that hinder growth. Let's start by challenging the notion of what we truly want versus what we think others expect of us. I delve into the concept of 'The Ideal Average Day' and urge you to envision what your business and personal life would look like if you waved that magic wand. Are you aligning your vision with your true desires or are there parts influenced by external expectations? We'll unravel the myth around burnout—it's not just about working too much but rather, it's rooted in neglecting the activities outside work that energize and fulfill us. Discover how aligning your work with your identity outside the occupation can liberate your decision-making and lead to a more balanced life. The intricacies of leadership, communication, and team dynamics are also on the table. We'll explore how actions are perceived and how your words can echo much louder than intended within your team. Recognizing this can lead to more effective communication and team collaboration. Finally, I'll touch on the fascinating concept of simplification. The 'ceiling of complexity' often stalls progress. Learn how to simplify your approach, delegate effectively, and focus on what truly matters for both your business and personal well-being. I invite you to join me for my epic annual planning call at carrot.com/2024, where I'll unpack these insights further, sharing even more detail on my biggest wins, failures, and how to use these learnings to plan your most successful year yet! I've distilled these concepts to fuel your growth, empower your leadership journey, and inspire a mindset shift. Don't miss out—share this video with fellow entrepreneurs, business owners, or anyone looking to transform their approach to work and life! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Maybe you were raised around people who spoke infinite possibility into you. Maybe your a bit of a pessimist struggling to see your potential. Wherever you land, there's a perspective worth hearing in this episode about overcoming a scarcity mindset when it comes to money, time, and energy. Leave your preconceived notions at the door and join us on this candid conversation about how we can open our minds to make a bigger impact. Mentioned in this episode:Money Mindset Issues | Trevor Truck Talk: https://carrot.com/blog/money-mindset-issues/Carrot.com/Impact ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

What's more critical than knowing how to overcome objections? Your Approach. Jaromy Tagg is a hybrid investor/agent that has a very unique (and very effective) approach when it comes to working with motivated sellers. The way he positions himself causes people to sell to him, and makes conversations feel effortless. We dive into his positioning, follow-up strategy, marketing methods, and how to become such a good listener & negotiator, that overcoming objections nearly becomes irrelevant. Listen in to hone your negotiation skills. Become a better closer at Carrot.com/closeJaromy's Carrot site: https://www.libertyfairoffer.com/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.