
Evergreen Marketing (formerly CarrotCast)
If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.
*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.
*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/
***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF
***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
*Formerly known as the CarrotCast Podcast
Latest episodes

Jan 31, 2020 • 14min
Rookie Investor Mistakes #2 | You Don't Know Your Market Better Than The Next Guy
It’s really easy to want to look at other successful investors and copy their techniques. It can be tempting to dive right into making cold calls or sending out mail, throw up a website, and call it good, meanwhile hoping that we can win by just working harder. But... the one missing piece to your hustle just might be your messaging. If you haven’t learned exactly how your market and the people in it tick, you’ve set yourself up to fail. Hit play to hear how you can become the authority in your market.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jan 28, 2020 • 57min
EP 192: How To Use Social Media to Build A Powerful Brand & A Business You Love w/ Record Producer Turned Real Estate Agent, Peter Lorimer
Meet Peter Lorimer. He’s responsible for over 30 #1 Hits, the host of his own Netflix series, and an agent that is dominating his own niche in real estate. Today, you’re going to learn how Peter positioned himself as an expert, created and dominated a brand new niche, built an insanely powerful brand, where 90% of his leads come through social media, and most importantly, how he does all of this while having the time of his life. Carrotcast.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jan 23, 2020 • 19min
Rookie Investor Mistakes #1| Putting Money Over Marketing w/ Adrian Nez
Welcome to a brand new series hosted by our very own coach Adrian Nez! Over the years, Adrian has built and scaled a valuable real estate investing business that brings him freedom. He’s a man who walks the talk, and he’s wildly passionate about helping investors succeed, which is why we’re having him on to help you avoid the costly mistakes he sees every single day. So, save yourself the stress and heartache, let us give you the shortcut to success, and start to grow a business that finally sets you free.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jan 17, 2020 • 12min
[RE-PUBLISH] Ep 149: How To Punch Fear In The Face and Eradicate Self-Doubt
Doubts. We all have them pop into our head, telling us why we can’t do something, making us fearful of taking the next step, even causing us to slip into a depression. If we let them, these doubts can paralyze us and keep us from reaching our goals… So how do we flip the script in your mind so we’re not constantly being dragged down? I’m going to let you in on a private call with a good friend of mine and share with you how I manage to keep moving forward when I’m at my worst.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

11 snips
Jan 14, 2020 • 59min
EP 190: How to Get Focused, Think Like A CEO, And Do Your Best Work w/ The ONE Thing Author & Keller-Williams VP, Jay Papasan
Once in awhile you are given the opportunity to sit down with someone who has truly changed your life. Jay Papasan has done this for me and countless others with his tools, talks, and books. The ONE Thing is a highly recognized, national best-seller, that has changed the way people run their businesses and live their lives. Listen in as we talk about setting goals, thinking like a CEO, giving back, and finding the ONE thing you can do to get yourself to where you want to be.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jan 9, 2020 • 17min
Mindset 7: The Pre-Loaded Year | How to Avoid Being Behind the 8-Ball in 2020
Are you used to the feeling of always behind? Are you playing catchup and planning your quarter after it’s already started? I’ve been there too. Listen to this final episode in my mindset series as I show you how to get clear on your most important objectives for 2020 so you can make the biggest impact possible.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jan 7, 2020 • 46min
EP 189: Behind the Scenes at Carrot | My 6 Biggest Mindset Shifts To Grow A Company From Zero to $10 Million
As a business owner, investor, or entrepreneur, you’ll have to make shifts as you grow and scale your business. Since starting Carrot I've learned a number of lessons about optimizing myself both personally and professionally. I was pumped to sit down with Brady for an in-studio session diving into some of the biggest challenges and lessons I have had to learn as we grow this business from nothing to $10 million.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Dec 31, 2019 • 1h 1min
EP 188: 7 Surefire Negotiation Tactics to Close Your Next Deal + How to Lead A Team w/ Wholesaler and Brokerage Owner Steve Trang
There are two skills that every entrepreneur needs in order to be successful. Negotiation & Leadership. They also happen to be the most difficult and time-consuming to learn. That’s why we’re introducing you to Steve! Steve leads a brokerage of over 150 agents, where he’s honed his skills as an expert negotiator, investor, and leader of people. In this interview he breaks down his best questions, scenarios, and tips around negotiation. Listen, be inspired, take notes, then go close lots of deals like Steve.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Dec 28, 2019 • 2h 55min
Planning An Epic Year: Make 2020 Your Best Year Yet!
Here are my 3 Promises To You for this episode: 1) Get insight into the biggest mindset shifts I made in 2019 (one can change your life), 2) You’ll have a clear plan for 2020 w/ my UPDATED planning process, and 3) Access to my NEW & improved goal setting templates. In case you missed it, listen to this replay of my annual EPIC planning call or catch the video replay and get access to all slides and assets at carrot.com/epic
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Dec 24, 2019 • 1h 16min
EP 187: Your Business Shouldn’t Make You Miserable. How to Ensure It Doesn’t! | A BiggerPockets Podcast Swap!
If you have been a real estate investor for any amount of time, you’ve probably heard of . May of 2019, I was honored to be the second guest on the . We got to talk about my personal journey with finding my unique abilities, how to build an iconic brand, and how to master my content bullseye framework. Listen in for an episode that’s a little different this week, and be sure to check out all of the cool things that BiggerPockets has to offer real estate investors.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.