You might be wondering why we are doing a whole series on direct mail when we are web guys at heart. The answer to this is momentum. You’ll want to focus on consistency and predictability in order to gain momentum for your business. The more marketing channels you add, the more consistency you will create as things ebb and flow. Todd Swaggerty is a pro when it comes to direct mail for real estate. In this episode we will set your expectations and show you how to create a direct mail strategy that works!
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