
Evergreen Marketing (formerly CarrotCast)
If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.
*Every THURSDAY we share the proven strategy & tactics, unique data, and marketing insights you need to succeed at SEO, content marketing, website conversion, paid ads, and more. Hosted by Carrot CEO Trevor Mauch & Content Strategist Brady Winder.
*Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it. Hosted by Brady.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/
***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF
***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
*Formerly known as the CarrotCast Podcast
Latest episodes

Sep 6, 2022 • 20min
EP 374: “Sell My Home Fast” Search Spikes, Foreclosures up 150%, Top 10 Seller Markets | Market Harvest Sept 2022
Welcome to our first-ever Market Harvest! We’re bringing you unique behind-the-scenes data on motivated seller leads, plus the real estate industry data & news stories you need to thrive in today’s crazy economy - in a bite-sized manner. Aaron Amuchestegui & Tyler Ford join us to talk about the recent spike in foreclosures and what we can expect in upcoming months, what happened behind the "Sell my home fast" search spike, and which markets you might consider investing in right now.Catch more episodes at CarrotCast.comEmail me your thoughts: brady@carrot.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 29, 2022 • 42min
EP 372: Top 8 KPIS for Wholesalers & Flippers [+Free Property Repair Estimate Checklist] w/ Shane Garza
Once upon a time, Shane spent 4 years in Prison, was homeless, using drugs, and headed in the wrong direction. Fast forward to 2022, he leads a team of nearly 10 people running a 7-figure wholesaling & flipping business. One of the things Shane excels at is organized growth. He knows what KPIS, key performance indicators, to pay attention to and how to use them to scale your real estate investing business. So, if your one KPI is - "am I making money?" you might want to listen in. In the early days, that's totally fine. But if you're doing deals regularly, spending money on ads, and leading a team, you need your metrics dialed in. Listen in and we'll break it down. Mentioned in this Episode:Free Property Repair Estimate Checklist: https://drive.google.com/drive/folders/1GY-Vjos3kXnuZIIY20oV5CE-rjooSwbA?usp=sharingShane's Carrot site: Simpleandfastoffer.comCarrotCamp.comAirtable.comAsana.comCarrot.com/marketplace -> Rocket Station VAsOnlinejobs.ph
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 25, 2022 • 25min
EP 371: What Caused the Recession & Upcoming Investment Opportunities
So, we're in a recession. The government has put America into a few more trillion into debt, and exacerbated problems with our housing market. What does this mean for you? For me, it means looking at the money trail to find out what opportunities lie ahead in terms of where to invest my time & money. Listen in and let me know your thoughts on Instagram @trevor.mauch.https://www.instagram.com/trevor.mauch/https://www.marcus.com/
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 23, 2022 • 47min
EP 370: The "Mystery Mary's $400k Wholesale" Deal w/ Brett Murdock & Adam Johnson | Behind the Deal
Bigfoot, a houseboat, and a carousel in the living room? Find out how these wholesalers partnered up to lock up 40 units under contract, despite countless setbacks! Get the wild story straight from the investor's mouths, this week only on Behind the Deal by Carrot.Catch more episodes at CarrotCast.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 18, 2022 • 19min
EP 369: The Big Picture vs Specific Goals AKA How to Stay Motivated [Republish]]
"The ability to see the big picture is a higher order of thinking and more important than commitment to a specific goal." - Eugene O'Kelly. I hate getting caught up in the minutia of the day-to-day. But staying focused the bigger picture, AKA the bigger mission is easier said than done. This episode is all about staying motivated when life feels like a grind. Listen in.Carrot.com/evergreenChasing Daylight by Eugene O'Kelly: https://www.amazon.com/Chasing-Daylight-Forthcoming-Death-Transformed/dp/0071499938Vivid Vision by Cameron Herold: https://www.amazon.com/Vivid-Vision-Remarkable-Aligning-Business/dp/161961877XLive a Life Worth Waking Up For: How To Craft Your Vision Story | Trevor Truck Talk: https://podcasts.apple.com/us/podcast/live-a-life-worth-waking-up-for-how-to-craft-your-vision-story/id1128895643?i=1000457591794
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 16, 2022 • 54min
EP 368: SEO Lead Generation: 3 Critical "Must Do's" That Help Get 1000+ Leads a Month w/ Andy Kolodgie
We know the best motivated seller leads come from Google AKA SEO. But, the myth most investors & agents fall into is that SEO is too saturated — you can't rank on page 1. Today we bust that myth. In a very tactical and approachable way, SEO fanatic & investor Andy Kolodgie shares the 3 things you need if you want to generate SEO leads online. Whether you have money, time, or both, listen in and start climbing the ranks of Google.Crazy story? Have a question? Email me at Brady@Carrot.com Mentioned in this Episode:Andy's SEO lead marketplace: https://propertyleads.com/Andy's SEO meets REI Facebook group: https://www.facebook.com/groups/3017171825261530SEO podcast series: https://www.youtube.com/playlist?list=PLTngSzzM_XqXKBEAZbMzlG1SrJ09VDdZzCarrot.com/marketplacehttps://www.helpareporter.com/https://ahrefs.com/https://www.semrush.com/Ethics of Wholesaling Pt 2: https://carrot.com/blog/ethics-of-wholesaling-real-estate-jamil-damji-2/carrotcamp.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 11, 2022 • 19min
EP 367: How to Use Stress to Your Advantage | Trevor Truck Talks
The people I know who are most successful are the ones able to deal with stress easily. Maybe this is just my personal experience, but I think there is merit to being able to maintain a level head and pivot logically during trying times. If you're in one of those trying times and feel like you can't get your head above water, this one's for you. Let me know what you think. Let's hang on Instagram: https://www.instagram.com/trevor.mauch/ MillionDollarMeeting.co/Carrotmdm August 31-Sep 1 in Dallas, TX Catch more truck talks and interviews w/ RE Experts at CarrotCast.com
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 4, 2022 • 19min
EP 365: I Woke Up And Ran 10 miles on My 40th Birthday. Here’s why. | Trevor Truck Talks
There's a strange, yet funny power to simply "doing hard things." There's something about just shocking your system every once in a while. This Truck Talk is about pushing through stagnancy. I hope it resonates with you. If it does, send me a DM on Instagram @trevor.mauch and leave us a review on Apple Podcasts. Enjoy :)MillionDollarMeeting.co/Carrotmdm August 31-Sep 1 in Dallas, TXCatch more truck talks and interviews w/ RE Experts at CarrotCast.comLet's hang on Instagram: https://www.instagram.com/trevor.mauch/
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Aug 2, 2022 • 53min
EP 364: From Software Engineer to $1.1M Net in 1 Year of Flipping & Wholesaling - all Carrot Leads w/ Daniel Kong
Daniel started his real estate investing journey with not much of a budget and ZERO sales or marketing experience. But he was willing to dive in head first, take on a whole lot of risk, and approach lead generation from an analytical perspective. From virtual investing using BRRR to fix & flips & wholesaling, we're going to break down his journey — specifically with online marketing to generate motivated seller leads with Carrot, SEO & PPC. We also cover his unique strategy of partnering with other investors, having multiple websites, how he structured his team, and how he builds rapport within different sub-cultures in his home state of Hawaii. Listen in to see how he does it. Mentioned in this episode:Daniel's primary Carrot site: https://www.webuyhouseshawaii.com/Rich Dad Poor Dady by Robert Kiyosaki: https://amzn.to/3GK4cxSDaniel's BRRRR Deal Analyzer: https://docs.google.com/spreadsheets/d/1IV3M0RrBuFLpsM5UdfiRX5c64VPdwbJ1/edit#gid=1295618886
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Jul 28, 2022 • 19min
EP 363: Does Your Sales Pitch Stink? | People Don’t Buy Products, They Buy Better Versions of Themselves | Trevor Truck Talk Republish
How many of your deals fall through because your buyer decided to back out at the last minute? Or maybe you offered everything you could think of, but they still weren’t convinced that you were the solution they needed. Throw out everything you thought you knew about sales. I’m going to teach you an entirely new perspective. Start shifting the way you speak to your prospects and stop letting deals fall through the cracks. Listen in. Visit Carrot.com/truck for the entire series.
***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
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