Social Pros Podcast
Convince & Convert
Presented by Convince & Convert, Social Pros is one of the longest-running marketing podcasts in existence! Focused on the nexus of social media and other marketing disciplines, we bring you interviews and commentary from companies including Google, Reddit, Uber, Oracle, and many more to understand how social media impacts brand marketing, content marketing, reputation management, public relations, paid media, and much more.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
After more than a decade, Social Pros is still the one podcast that brings listeners inside the minds of marketing leaders making real impact. Join us as we dive behind-the-scenes and share actionable marketing strategies that you can immediately implement.
🎙 Listen to our episodes on our website—socialpros.com—or on your favorite audio platform.
Episodes
Mentioned books
Jul 19, 2016 • 57min
Why Snapchat and FB Live Are Stealing TV Ad Budgets
Nick Cicero, Founder and CEO of Delmondo, joins the Social Pros Podcast to discuss the opportunities for brands and companies to dominate social through Snapchat and Facebook Live. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio: bit.ly/AdvertisingStudio)
Jul 12, 2016 • 54min
Why You Can’t Succeed at Social Without Fun
Jarrod Lyman, Communications Specialist for Clackamas County Tourism and Cultural Affairs, joins the Social Pros Podcast to share his engaging approach to destination marketing through social and how Bigfoot’s perfect date drives conversions. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio: [...]
Jul 5, 2016 • 44min
She’s Using Paid Pinterest to Drive Amazing Brand Results
Jen Forrest, Director of Social Media at DEG Digital, joins the Social Pros Podcast to discuss agency-side social, building trust with clients, and being channel-agnostic.
Jun 28, 2016 • 39min
How Influence Can Make or Break Your Brand
Jonah Berger, bestselling author and Marketing Professor at The Wharton School, joins the Social Pros Podcast to discuss harnessing the power of influence to capture your audience’s attention and loyalty. Special thanks to our sponsors: Salesforce Marketing Cloud
Jun 21, 2016 • 55min
How Social Media Makes the Grand Ole Opry New Again
Katrina Maddox, Digital Marketing Manager for the Grand Ole Opry, joins the Social Pros Podcast to share how a 90-year-old country music radio show successfully stays relevant through smart use of social and audience awareness. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio: bit.ly/AdvertisingStu [...]
Jun 14, 2016 • 46min
Why Beer Plus Social Media Equals Happy Fans
Kari Embree, Social Media Community Manager for Green Flash Brewing Company, joins the Social Pros Podcast to share how a local brewery goes national while keeping connected to their dedicated community through social. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio: bit.ly/AdvertisingStudio)< [...]
Jun 7, 2016 • 49min
How to Raise $210 Million With Transparency and Great Social Media
Scott Harrison, Founder and CEO of charity: water, joins the Social Pros Podcast to discuss how compelling visuals, strong storytelling, social branding, and a passion for water saves lives. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio:
May 31, 2016 • 47min
How B2B Companies Can Rock FB Live Video
Michelle Dziuban, Social Media Manager at Cision, joins the Social Pros Podcast to discuss how embracing Facebook live video has amplified their reach and helped them connect with customers on a deeper level. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio:
May 24, 2016 • 42min
How 3M Uses Daily Science to Maximize Social Results
Amy Lamparske, Head of Global Social Media at 3M, joins the Social Pros Podcast to share how their data-driven approach to social has amplified and extended their impact online. Special thanks to our sponsors: Salesforce Marketing Cloud (Advertising Studio: bit.ly/adver [...]
May 17, 2016 • 43min
Why You’re Not Good at Social Until It Embarrasses You
Susan Etlinger, Industry Analyst for Altimeter Group, joins the Social Pros Podcast live at Salesforce Connections 2016 to discuss the power, utility, and pitfalls of big data. Special thanks to our sponsors: Salesforce Marketing Cloud (#Winning at Social, 4 Steps to Enhance Your Social Media Strategy: http://www.co [...]
