The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager
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Nov 26, 2024 • 32min

Oops! This Affiliate Program Totally Blew It (Here’s How to Avoid Their Mistake)

Running an affiliate program? Most mistakes aren’t fatal…except this one. I recently witnessed a program make a colossal error, and it was painful to watch. In this episode, I’ll break down what went wrong...and how to make sure you avoid it. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Commission Structure for Your Affiliate Program: https://youtu.be/wHYgeRCh7tE TEXT ME: 260-217-4619
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Nov 19, 2024 • 22min

7 Things Every Affiliate Manager Needs to Know About the Holiday Season

The holiday season is just around the corner, and affiliate managers everywhere are gearing up for the busiest (and potentially most profitable) time of year. For some programs, we’re talking 40%, 50%, even 60% of their entire year’s sales crammed into just a few hectic weeks! So, if you’re not prepared…it’s gonna be a rough ride. In today’s episode, I’m sharing the seven essential things every affiliate manager needs to know to absolutely crush it this holiday season. From prepping your affiliates to maximizing those last-minute sales, let’s make sure you’re ready to make this the best holiday season yet!
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Nov 12, 2024 • 24min

How Great Affiliate Programs Stand Out in the Holiday Clutter

Welcome to the holiday season—the busiest, noisiest time in the affiliate world! Every program out there is cranking up their promotions, their recruiting, their emails…and let’s be real, it can feel like trying to shout over a crowd of holiday shoppers. So how do you make sure your affiliate program doesn’t get lost in all the holiday clutter? In today’s episode, I’m breaking down exactly what it takes to make your program stand out this season. Let’s cut through the noise and make this your best holiday season yet! LINKS MENTIONED IN THIS EPISODE How to Activate Affiliates (How to Run an Affiliate Program in One Hour a Day): https://www.mattmcwilliams.com/how-to-run-an-affiliate-program-in-under-an-hour-a-day/ Get my email templates for activating affiliates: mattmcwilliams.com/bestemail The Ultimate Guide to Holiday Affiliate Marketing Promotions: https://www.mattmcwilliams.com/ultimate-guide-holiday-affiliate-marketing-promotions/ Warm Up Your Audience Guide: http://mattmcwilliams.com/warmlist
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Nov 5, 2024 • 20min

7 Keys to Successful Affiliate Management During the Holidays

The holiday season is here and your affiliates need special attention. As an affiliate manager, it's your job to provide them with the support they need. In this episode, I’ll reveal the 7 key strategies to ensure your affiliates thrive during the holidays. Tune in to discover what your affiliates need to make their holiday promotions a hit. 
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Oct 29, 2024 • 26min

How to Help Your Affiliates Write Better Emails

One of the best ways to level up your affiliate program and make everyone more money is to help your affiliates write better emails. In today’s episode, I’ll share proven strategies and tips for guiding your affiliates to write compelling emails that actually convert.
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Oct 22, 2024 • 49min

7 Affiliate Management LIES That Will Kill Your Program

Today, I’m pulling back the curtain on the 7 biggest lies people buy into about affiliate management. These myths? They’re program killers. Believing them can sabotage your entire affiliate strategy. But don’t worry—I’m here to debunk them all and share the truth you need to keep your program thriving. Buckle up…you’re about to rewire the way you think about affiliate success!
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Oct 15, 2024 • 26min

How to Get Hired as an Affiliate Manager

Ever thought about getting a job as an affiliate manager? It’s a role that has a lot of people curious...great earning potential, flexibility, and, let’s be honest, it’s a pretty cool gig. If you’ve ever wondered how to get hired as an affiliate manager, this episode is for you. I’m sharing the exact steps to get hired, the skills you need to develop, and who knows...there might even be a job opportunity waiting for you at the end.
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Oct 8, 2024 • 26min

The MASSIVE Shift in Affiliate Programs is Here: Are You Ready?

There is a massive shift taking place in the affiliate marketing world. The old way of running affiliate programs is broken. For years, we've seen the signs of change, but now there's a fundamental change happening in how the most successful programs are run. In today’s episode, I’m revealing the new model that's shaping the future of affiliate marketing. Ignore these changes, and you risk being left behind.
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Oct 1, 2024 • 28min

How to Activate Your Inactive Affiliates (And Make Them Lifelong Partners)

You’ve been there, right? You spend weeks—or even months—finding the perfect affiliate, building the relationship, getting them excited to promote…and then…crickets. No traffic, no sales, no effort. So, what now? How do you turn those inactive affiliates into your top promoters? In this episode, I’m sharing the secrets to wake them up and get them in the game! You won’t want to miss this.
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Sep 24, 2024 • 24min

7 Secrets of 7-Figure Affiliate Launches

Today, I'm lifting the curtain on some of the most coveted secrets in the affiliate marketing world: the seven strategies that I’ve used to run seven-figure launches. These are the exact tactics that have taken five and six-figure launches and turned them into multi-million dollar successes. I've never shared some of these strategies before, so listen up!

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