

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Matt McWilliams, Award-Winning Affiliate Manager
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Episodes
Mentioned books

Sep 24, 2024 • 24min
7 Secrets of 7-Figure Affiliate Launches
Today, I'm lifting the curtain on some of the most coveted secrets in the affiliate marketing world: the seven strategies that I’ve used to run seven-figure launches. These are the exact tactics that have taken five and six-figure launches and turned them into multi-million dollar successes. I've never shared some of these strategies before, so listen up!

Sep 17, 2024 • 18min
Should You Approve or Decline an Affiliate? How to Decide
Deciding whether to approve or decline an affiliate can be a tricky process. How do you distinguish between good and bad affiliates? Should you always accept or decline, or is there a middle ground? In today's episode, I’ll walk you through our exact process for evaluating affiliate applications. Listen up to learn how we make these important decisions.

Sep 10, 2024 • 26min
How to Communicate Better with Your Affiliates
Effective communication with your affiliates is crucial for success. What should you communicate? When is the right time to reach out? And how should you deliver your messages? In this episode, I’ll answer these three critical questions and share strategies to improve your communication with affiliates. Get ready to take your affiliate communication to the next level!

Sep 3, 2024 • 20min
Successful Affiliate Onboarding: How to Setup Your Affiliates to Win
So you’ve got some affiliates interested in promoting you. Now what? How do you onboard your affiliates and set them up for success right from the start? That’s what today’s episode is all about. I’ll share the key steps to ensure your affiliates hit the ground running and maximize their potential. Get ready to learn how to create a winning onboarding process that propels your affiliates to success!

Aug 27, 2024 • 46min
How I Grew a Major Affiliate Program from $15M to $325M a Year (In Only 4 Years)
Today, I'm sharing a story I've never shared before...the story of how I took an affiliate program from $15 million to a staggering $325 million annually in just four years. Yes, more than 20X growth in only 48 months. I share everything...all of the basic principles and secrets I've never revealed publicly that worked...and a few things that didn't. Some of the methods I share might surprise you!

Aug 20, 2024 • 32min
How to Create The Right Affiliate Commissions
Struggling to entice affiliates to join your program? Wondering how to create the perfect commission structure? Look no further! In this episode, I share the secrets to creating an irresistible affiliate program by nailing down the right commission strategy. I'll unveil proven techniques to set your program apart, attracting affiliates in droves. Plus, I'll spill the beans on clever ways to incentivize top performers without breaking the bank. Get ready to take your affiliate program to the next level!

Aug 13, 2024 • 29min
Top 14 Reasons Your Affiliate Program is Failing (And How to Fix It)
Your affiliate program is failing...but WHY? Before you hit the panic button, let's diagnose the problem. In today's episode, I share the top 14 reasons why affiliate programs stumble and, more importantly, provide actionable solutions to get them back on track.

Aug 6, 2024 • 23min
How to Steal Your Competitors' Affiliates

Jul 30, 2024 • 19min
How to Create High-Converting Swipe Copy for Affiliates
Swipe copy isn't just a vital component...it's the backbone of a thriving affiliate program. However, many programs miss the mark when it comes to this crucial aspect. Join me as we dissect the art and science of creating swipe copy that empowers your affiliates to max out their sales and keep promoting over and over. Get ready to learn the secrets to crafting compelling swipe copy that drives results. LINKS MENTIONED IN THIS EPISODE How to Use Swipe Copy as an Affiliate Ultimate Affiliate Swipe File Text me at 260-217-4619

Jul 23, 2024 • 41min
How to Create an Affiliate Program Agreement
Your affiliate program agreement is one of the most overlooked, but important parts of setting up an affiliate program. I've created affiliate terms and conditions for top affiliate programs like Shutterfly and Adidas and know what every affiliate program needs...and what to avoid. In this episode, I'll show you how to create legally sound contracts for your affiliate program and I'll share insider tips and real-world examples to guide you through the process. No need to be an attorney and you don't even need to know how to speak legalese. I'll break down the process into simple steps that anyone can follow. LINKS MENTIONED IN THIS EPISODE Affiliate Terms & Conditions Template: mattmcwilliams.com/termstemplate What the 2023 FTC Updates Mean for Affiliate Marketing: mattmcwilliams.com/tag552 How to Identify and Stop Affiliate Fraud: mattmcwilliams.com/how-to-identify-and-stop-affiliate-fraud/ Text me at 260-217-4619