

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Matt McWilliams, Award-Winning Affiliate Manager
The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.
Episodes
Mentioned books

Jan 21, 2025 • 27min
How to Expand Your Affiliate Army by Recruiting Non-Traditional Affiliates
What do you do when your niche isn't exactly crawling with "traditional" affiliates? You know, the ones who seem to pop up everywhere in the online marketing world. Maybe you're in a tiny, obscure niche, or perhaps your audience doesn't include a ton of so-called "internet marketers." Maybe you run a brick-and-mortar store, or you're in a service-based industry where affiliate marketing isn't even on the radar. Or maybe none of that applies to you, but you're just tired of using the same old methods to find affiliates and want to get creative. In today's episode, I'll share 5 killer tips to help you track down your ideal affiliates—whether or not they've ever even heard of affiliate marketing. Let's shake things up and find the hidden gems who will take your program to the next level! LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates Video Tip For Affiliates Sample Affiliate Training #1 Way to Get New Affiliates Summit Workshop with Jason and Cecilia Hilkey XP Affiliate Text 260-217-4619

Jan 13, 2025 • 42min
2025 Affiliate Marketing Predictions (BIG Changes Coming)
2025 is here, and the affiliate marketing world is evolving faster than ever. From the rise of AI to compliance and Google algorithm updates, this year is shaping up to be a big one. In this episode, I'll break down the hottest trends, key predictions, and strategies to help you stay ahead of the curve. Plus, I'll share what we learned from 2024 and how you can use it to make 2025 your best year yet. LINKS MENTIONED IN THIS EPISODE XP Affiliate Your First 100 Affiliates How to Get Started with Affiliate Marketing Text 260-217-4619

Jan 6, 2025 • 28min
5 Affiliate Recruiting Mistakes That Are Costing You BIG Time
Recruiting affiliates doesn't have to be hard. But let's be honest…sometimes we make it WAY harder than it needs to be. There are five big mistakes that can completely derail your efforts (trust me, I've seen it happen more times than I can count...and made every mistake myself). In this episode, I'll break down the most common affiliate recruiting blunders...and more importantly, how to avoid them so you can start building your affiliate dream team. Links Mentioned in this Episode Get My #1 Affiliate Recruiting Email Your First 100 Affiliates Find Affiliates Now XP Affiliate Most Common Affiliate Program Mistakes (and How to Avoid Them) Text me at 260-217-4619

Dec 31, 2024 • 50min
New Year's Resolutions for Both Affiliate Managers and Affiliate Marketers
If you're serious about making this year your best yet for your affiliate program and affiliate marketing, you've got to commit to doing things the right way. Today, I'm sharing 10 resolutions that will set you up for a year to remember. Trust me...if you follow what I share, you'll take your business (and your life) to a whole new level. Links Mentioned in this Episode Turn Your Passions into Profits Book Meet Edgar Social Media Scheduler Affiliate Activation Email Templates Find Affiliates Now Promo Plan Template Promo Checklist XP Affiliate

Dec 24, 2024 • 1h 30min
BONUS: How to 10X Your Sales WITHOUT Spending All Day On Social Media or Expensive Paid Ads...All in About ONE HOUR a Day
Today, I'm giving you something that was previously only available privately. I'm going to share a training about how to get your affiliate program up and running from scratch and use it to scale your business...without spending all day on social media or having to run paid advertising. And I'm going to show you how to do it all in about an hour a day. Links Mentioned in this Episode Workbook Affiliate Program Kickstarter Package Schedule a Call XP Affiliate

Dec 17, 2024 • 1h 10min
The 10 Commandments of Building a Winning Affiliate Program
Today, I'm sharing my 10 Commandments for building a winning affiliate program. After 20 years of experience, I've distilled the essentials of affiliate management into these must-do principles that can make a huge impact. And thou must followest these commandments. Trust me, you won't want to miss #6 – it might sound crazy at first, but you'll see why it works. LINKS MENTIONED IN THIS EPISODE TEXT ME - +1 260-217-4619

Dec 9, 2024 • 31min
Should Your Affiliate Program be on a Network or In-House?
Trying to decide whether to run your affiliate program on a network or keep it in-house? It's a HUGE decision that can make or break your program. In this episode, I'll share the pros and cons of both options and help you figure out what's right for YOUR business. LINKS MENTIONED IN THIS EPISODE XP Affiliate Network TEXT ME - +1 260-217-4619

Dec 3, 2024 • 11min
Should we Stop Using the Term "Affiliate Manager"?
Managers are for burger joints, not affiliate programs. Seriously, I can't stand...no, scratch that...I HATE the term "Affiliate Manager." In this episode, I'm sharing why it drives me crazy…and what we should be calling ourselves instead. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates: mattmcwilliams.com/first100 TEXT ME - +1 260-217-4619

Nov 26, 2024 • 32min
Oops! This Affiliate Program Totally Blew It (Here's How to Avoid Their Mistake)
Running an affiliate program? Most mistakes aren't fatal…except this one. I recently witnessed a program make a colossal error, and it was painful to watch. In this episode, I'll break down what went wrong...and how to make sure you avoid it. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Commission Structure for Your Affiliate Program: https://youtu.be/wHYgeRCh7tE TEXT ME: 260-217-4619

Nov 19, 2024 • 22min
7 Things Every Affiliate Manager Needs to Know About the Holiday Season
The holiday season is just around the corner, and affiliate managers everywhere are gearing up for the busiest (and potentially most profitable) time of year. For some programs, we're talking 40%, 50%, even 60% of their entire year's sales crammed into just a few hectic weeks! So, if you're not prepared…it's gonna be a rough ride. In today's episode, I'm sharing the seven essential things every affiliate manager needs to know to absolutely crush it this holiday season. From prepping your affiliates to maximizing those last-minute sales, let's make sure you're ready to make this the best holiday season yet! LINKS MENTIONED IN THIS EPISODE Affiliate Promo Plan Template The Ultimate Guide to Holiday Affiliate Marketing Promotions Warm Up Your Audience Guide TEXT ME: 260-217-4619


