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Founder University

Latest episodes

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Aug 22, 2023 • 8min

Vendor Risk Management for Startups

In this episode, Eric Martin (Vanta) walks us through what Vendor Risk Management is and why it's important to consider. You'll learn: The benefits of vendor risk management How startups typically do this AND how you can set up a process to mitigate risk 0:00 Intro 0:40 What is Vendor Risk Management 0:55 Why companies invest in Vendor Risk Management 2:12 How do startups do this today? 3:20 How do you identify critical vendors that your employees are sharing data with 4:00 How do you classify vendor risk? Email eric@vanta.com for a special 25% discount on Vanta products.
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Aug 17, 2023 • 8min

Vendor Risk Management for Startups

In this episode, Eric Martin (Vanta) walks us through what Vendor Risk Management is and why it's important to consider for startups. 0:00 Intro 0:40 What is Vendor Risk Management 0:55 Why companies invest in Vendor Risk Management 2:12 How do startups do this today? 3:20 How do you identify critical vendors that your employees are sharing data with 4:00 How do you classify vendor risk? Email eric@vanta.com for a special 25% discount on Vanta products.
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Jul 28, 2023 • 18min

The Startup Playbook: $1M to $10M ARR in 2 Years

In this episode, Vishal Sunak, Founder & CEO of LinkSquares, shares his journey of rapidly scaling his company from $1M to $10M ARR in just two years. He discusses his essential framework focusing on People and Product development, emphasizing the need for a strong team and innovative offerings. Vishal also dives into Predictability in growth strategies and shares insights on how VCs view successful SaaS startups. His experience is a goldmine for aspiring founders looking to accelerate their growth.
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May 18, 2023 • 26min

How Cybersecurity Can Differentiate Your Business

In this episode, we hear from David Derigiotis (Embroker), on how cybersecurity can differentiate your business. You will learn the following: - How to protect your business from cyber threats - Why cybersecurity is more important now than ever before Learn more at: http://embroker.com/startups (0:24) Intro (1:54) Why This and Why Now (7:42) Cybersecurity By the numbers (10:16) How to protect your business (14:29) Examples of stolen data (18:20) Leverage to differentiate
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Apr 10, 2023 • 13min

How to Use ChatGPT to Create Content for Your Startup | E20

In this episode, Presh Dineshkumar (LAUNCH) walks us through how to use ChatGPT for content ideation and creation, specifically, how startups can start producing high-quality content with ChatGPT right away. (0:00) Intro (0:29) Generating ideas from existing content (6:28) Using Chat-GPT for your product or service from scratch (10:34) Creating micro-content with Chat-GPT
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Mar 23, 2023 • 8min

How to Implement a Product-Led Growth (PLG) Strategy | E19

In this episode, we're joined by Shensi Ding, Co-Founder at Merge, to talk about product-led growth and how you can implement it at your company. Merge is a single API to add hundreds of integrations to your app. Learn more at: https://merge.dev/twist Speaker: Shensi Ding - https://www.linkedin.com/in/shensiding/ 1:13 Why focus on PLG (product-led-growth) 5:01 Prioritizing Customer Success 6:57 Three pillars of Product-Led-Groth
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Mar 16, 2023 • 22min

How to Build a CRM

In this episode, Kelly Schricker (LAUNCH) walks us through the importance of a CRM and how you can use it to drive business functions, like sales, marketing, operations, and more.  Follow along to build your own CRM!   More from Kelly: https://twitter.com/KSchricks 1:18 Choosing a CRM 5:29 Understanding how to set up a CRM 11:30 Demo of a CRM in Notion 15:55 CRM management 17:25 Top 4 failures when implementing a CRM
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Mar 9, 2023 • 10min

Financial Planning for Startups

Richard Wang, a key player from Pilot CFO services, dives into the intricate world of startup budgeting and financial planning. He shares practical strategies to optimize your budget amidst economic challenges. Key insights include understanding major budget drivers and the current VC landscape. Wang also offers valuable tips on extending your runway, helping founders navigate through financial uncertainties with actionable tactics for cost management and cash flow improvement.
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Feb 11, 2023 • 13min

Get Started with Paid Acquisition

Join Jen Bryan, Co-founder and CMO of Velocity Growth, as she shares her expertise in paid advertising. She dives into finding and creating custom audiences for targeted ads, ensuring they resonate with potential customers. Discover how to analyze competitor ads for inspiration and learn the key to crafting engaging advertisements. Jen also discusses the evolving landscape of digital marketing and the impacts of privacy regulations, making this a must-listen for anyone in the growth space.
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Feb 4, 2023 • 23min

How to Fundraise & Prepare for Your First Investor Meeting + Why Compliance Wins Deals

First, we hear from Kelly Schricker (LAUNCH), who walks us through how to set up a fundraising process AND what to do/say/show in your first investor meeting.    After that, we have a presentation from Eric Martin (Vanta), who talks about SOC 2 compliance, and why you might want to pursue it, and how to use it to your advantage to win deals.  Learn more: www.vanta.com/landing/soc-2-in-2-weeks   ========   How to Fundraise & Prepare for Your First Investor Meeting - Kelly Schricker (LAUNCH)   1:13 The fundraising funnel  1:40 Where to find investors  4:14 Investor tracking pipeline template  9:45 Pre-meeting preparation  12:38 Post-meeting follow up ========   Why Compliance Wins Deals - Eric Martin (Vanta)  15:06 What is SOC 2  15:40 Importance of SOC 2  18:45 How to use SOC 2 to your advantage & wins deals

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