The Art of the Brand

If you have a strong personal brand in your local market, you can actually make money doing this.

Marketing deep dive on @Tiffany&Co.

In this episode, Camille shares her insights into the Barbie movie’s 150 million dollar marketing campaign. In this pod, Camille breaks down what you can learn from their marketing tactics and how you can apply their strategies to your marketing despite having the name or $$ size of their campaign.

The backend is the business 🤖 the backend is integral to a successful client experience. This often is the biggest oversize we see with clients. The wrong backend can ruin your business.

Good marketing is simple, not easy. In this podcast, Camille explains how to create engaging ads that work by anaylzing recent ads released by Peloton. 

Brand Death by 1000 Cuts 💀 or How Small Marketing Mistakes Can Destroy a Brand This episode explores the precarious relationship between marketing missteps, inconsistent branding, and the catastrophic consequences that can result. Through captivating examples and expert insights, we uncover the detrimental impact of small mistakes on a brand's reputation and consumer trust.

Dive into the future of business productivity. In this episode, Our marketing experts engage in a dynamic conversation about the game-changing tool on everyone's radar—CHAT GPT. Camille and Phillip emphasize that while CHAT GPT is a phenomenal tool, it's not a shortcut for the lazy. Join them as they discuss how this revolutionary technology requires a strategic approach, urging listeners to view it as a catalyst for innovation rather than a crutch. Discover why you have to embrace CHATGPT as a powerful ally in the quest for efficiency. Learn how this tool, when used smartly, enhances human intelligence, providing invaluable support for creative ideas. Uncover the secrets to leveraging CHAT GPT to its full potential, and find out why it's not a replacement for human ingenuity but a force multiplier for those ready to elevate their productivity game.

In today's episode of Marketing Insights by Third Eye, Camille sits down with TEI's producer, Allister Macel, to go through some of the best questions and comments on her latest TikTok videos. In this episode, we dig into some use cases for positioning your client as the guide, the importance of ROI in any marketing strategy, hashtag usage, and so much more! This is the first episode of many. If you want your questions answered, drop your questions into her comments on TikTok or submit them to askcamille@thirdeyeinsights.ca, and we'll try to squeeze them into future episodes.

Welcome to "Marketing Insights by Third Eye" with your hosts, Camille and Phillip. Join us on a journey through the intricate world of marketing as we uncover the unspoken truths and hidden motivations that shape the industry. In this episode, Camille, a seasoned marketing strategist, and Phillip, a sharp-witted business analyst, fearlessly unravel the complex dynamics behind ESG ratings and their profound influence on the stock prices of public companies. Delve into the intriguing discussion as they shed light on the real reasons why many corporations are embracing "woke" marketing themes in their campaigns, dissecting the intricate connections between societal narratives, consumer behavior, and financial performance.

In today’s podcast chat, Camille Moore and Phillip Millar dive into their experience at Face Gym. Join in to learn how Face Gym strategically positioned itself as the ultimate brand authority in its category. Camille and Phillip share their secrets behind making a bold statement and crafting a killer strategy, providing invaluable insights from their experience at Face Gym’s Los Angeles location. This podcast reveals strategies that create powerful and lasting brand authority and how stating bold facts can help elevate your brand and influence in the market.