
Joseph Jaffe is Not Famous
Joseph Jaffe is Not Famous is Joseph Jaffe's daily streaming show on all things business, marketing, creativity, culture, startups and entrepreneurship. Every weekday at 2pm EST, he streams live on Facebook, LinkedIn and YouTube. Find out more and subscribe at JaffeJuice.TV
Latest episodes

May 23, 2024 • 1h 19min
Warp Speed with Star Trek Discovery's Doug Jones
"What would Saru do? He... pushes the fear aside and gets the task done... My circumstances won't change, but maybe I can go at it with a different attitude." - Doug Jones------------------------------------------------------------------- As I sat down with Doug Jones, the heart behind the beloved character Saru on Star Trek Discovery, our conversation turned into a profound exploration of storytelling’s role in marketing, the shaping of our virtues, and the navigation through the intricate labyrinths of fear and anxiety.Some of the key highlights from this episode include:
Doug Jones discussing his journey as an actor and how he embraced his unique physical appearance
How Jones overcame insecurities and fears through roles like Saru in Star Trek: Discovery
Jones reflecting on how his priorities have shifted to focus more on family as he has aged
Their discussion around the impact of technology on communication and human interaction
Details on Jones' role in the Nosferatu remake and his acting work on shows like Star Trek and What We Do In The Shadows
------------------------------------------------------------------- Here are the show notes: Star Trek, personal growth, and overcoming challenges. (0:03)How to handle technical issues during live streaming with a guest on the show. (7:29)Coping with fear and anxiety through personal growth and Star Trek inspiration. (17:31)Fear and love, personal growth, and interactions with others. (22:19)Acting, imposter syndrome, and validation through audience feedback. (26:36)Actor's early career as a mime and contortionist, leading to commercial auditions and bookings. (31:22)Embracing unique physical appearance and finding success in showbiz. (35:36)Acting experiences and impactful projects with Guillermo del Toro. (42:43)Priorities shifts from career to family as speaker ages. (48:06)The impact of electronics on communication and identity. (52:38)A new Nosferatu movie remake with the original film's backdrop and new actors. (1:00:24)Salem, Massachusetts and Sealand, a small Principality in the English Channel. (1:06:36)Acting career, Star Trek, and vampire comedy show. (1:11:03) ------------------------------------------------------------------- "I may not have all the answers, but I do have one advantage: I am not afraid." – Saru------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

May 15, 2024 • 1h 5min
Think Remarkable with Guy Kawasaki
" AI for me is a research assistant, 24 by 7 by 365 infinite wisdom, infinite patience, no attitude, no criticism." – Guy Kawasaki------------------------------------------------------------------- In an enlightening episode of "Joseph Jaffe is not Famous," I had the pleasure of hosting Guy Kawasaki, a legend in marketing and innovation. Guy shared profound insights from his journey, touching on the essence of being remarkable and the power of making a meaningful impact in the world.Guy, known for his role as the chief evangelist at Apple and now at Canva, discussed his latest and possibly final book, "Think Remarkable." The book encapsulates lessons from various life stories, aiming to empower and inspire individuals to make their unique marks on the world. The concept of "IKI," or finding one's life's purpose, resonated throughout our conversation, emphasizing the fulfillment that comes from pursuing what truly drives us.Some of the key highlights from this episode include:
Guy Kawasaki discusses his new book "Think Remarkable" and how to make a positive impact through remarkable achievements.
The importance of using all available tools, like AI, to help create better content and make a difference in the world.
Defining "remarkable" as making a positive difference, no matter how big or small, through stories like Guy Kawasaki's high school teacher.
Finding one's purpose and passion through concepts like "ikigai" and overcoming fears of standing out.
The importance of persistence, trying new things, and taking action rather than over-optimizing decisions as discussed in the "plant many seeds" and "turn and burn" sections.
------------------------------------------------------------------- Here are the show notes: Branding, marketing, and being remarkable with Guy Kawasaki. (0:09)AI's role in creativity and originality. (8:37)Using tools to create remarkable content. (15:02)Defining and identifying remarkable people, with a personal story about a high school teacher. (21:45)Making a difference and leaving a mark, fear and impostor syndrome, and a company's bold slogan. (26:44)The power of words and being remarkable, with a focus on the fear of standing out and making a difference. (33:44)Finding one's purpose and passion through iki guy concept. (39:25)Planting seeds for success, with a focus on trying different things and being open to opportunities. (46:20)Planting seeds, taking risks, and making decisions. (51:10)Being remarkable with Guy Kawasaki and Joseph Jaffe. (57:22)------------------------------------------------------------------- "The colors live a remarkable life of their own after they have been applied to the canvas." - Edvard Munch------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

May 8, 2024 • 1h 2min
Power Moves with Corporate Krav Maga Chief Instructor, Gus Bottazzi
"You should be so good that you don't hurt them." - Gus Bottazzi------------------------------------------------------------------- In an enlightening episode of "Joseph Jaffe is Not Famous," Gus Bottazzi, a seasoned Krav Maga instructor, delves into the profound impact of this martial art on both personal empowerment and corporate culture. The conversation uncovered the depths of Krav Maga beyond mere self-defense, exploring its philosophical underpinnings and its relevance to everyday challenges and threats in modern corporate settings.Some of the key highlights from this episode include:
Trust your instincts and act quickly in threatening situations rather than hesitating.
Martial arts training can help develop self-control, responsibility, and situational awareness.
Verbal judo techniques like empathy and humor can help de-escalate conflicts.
Applying business skills like those learned in corporate America can help martial arts instructors succeed.
Having a clear motivator or "why" can help people stay committed to self-defense training long-term.
------------------------------------------------------------------- Here are the show notes: Krav Maga with a 35-year martial arts veteran. (0:04)Self-defense techniques and the importance of acting quickly in dangerous situations. (10:09)Self-preservation, fear, and martial arts training. (14:26)Krav Maga, personal background, and interview techniques. (20:16)Krav Maga self-defense techniques and business strategies for martial arts instructors. (26:05)Self-defense, situational awareness, and endurance. (32:27)Krav Maga self-defense system and its unique approach to fighting. (40:10)Self-defense techniques and the importance of eye contact and verbal de-escalation. (47:11)Self-awareness, assumptions, and confidence in Krav Maga training. (54:23) ------------------------------------------------------------------- "Remember there are no rules in Krav Maga. Always defend and attack at the same time. Always fight with aggression. And never go down.” - J.A. Redmerski, Reviving Izabel" ------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

May 1, 2024 • 1h 18min
Our Biggest Fight with Frank McCourt
"Our data in this digital world, these are our vital organs. This is what we're made up of" - Frank McCourt------------------------------------------------------------------- In a riveting conversation on “Joseph Jaffe is not Famous,” I sat down with Frank McCourt, visionary entrepreneur and author of “Our Biggest Fight.” McCourt's perspective isn't merely about rethinking the digital sphere; it’s a call to arms for reclaiming our inherent rights within it.Some of the key highlights from this episode include:
The internet is broken and no longer respects individual privacy and autonomy as originally intended
Individual data and personhood should be owned and controlled by individuals, not large platforms
Collective action is needed to change how the internet works and reclaim control over personal data and digital lives
Advertising and data exploitation have harmed society by enabling invasive targeting without consent
Time is of the essence to fix the internet through projects like Project Liberty that put people and ethics at the center
------------------------------------------------------------------- Here are the show notes: Leadership, growth, and change with Frank McCourt. (1:53)Reclaiming personhood in the digital age. (10:10)The broken internet and its impact on society. (17:10)Tech exploitation and personal data ownership. (25:00)Advertising and data privacy in the digital age. (32:26)Personal data ownership and privacy. (43:01)The future of the internet and data ownership. (49:10)Social media addiction and its impact on society. (57:04)Fixing the internet for a better future. (1:07:58) ------------------------------------------------------------------- “Social media is addictive precisely because it gives us something which the real world lacks: it gives us immediacy, direction, a sense of clarity and value as an individual.” - David Amerland"There are only two industries that call their customers 'users: illegal drugs and software." - Edward Tufte------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 24, 2024 • 1h 4min
Ryan Estis Outlines More Effective Selling Using a Human Centric Approach
"The best salespeople really view selling as an act of service. It's not something you're doing to someone, it's a process through which you help somebody make the very best decision for themselves." - Ryan Estis------------------------------------------------------------------- The art of selling has never been a static discipline. It's a constantly evolving conversation between buyer and seller, one that necessitates not only understanding of the present landscape but also a foresight into future shifts. My conversation with Ryan Estis, a renowned sales and leadership expert, on "Prepare for Impact" delved into this dynamic, addressing the quintessential question of how to align human-centric strategies with ambitious sales goals in today's fast-paced market.Some of the key highlights and takeaways from this episode include:
The importance of delivering value to customers over personal relationships through helping them achieve their goals and priorities.
Using active listening and questioning to deeply understand customers and build trust in sales conversations.
Leveraging technology like AI to enhance the customer experience and help salespeople scale their impact.
Getting crystal clear on one's own vision and purpose to avoid feeling lost or unfulfilled.
Viewing sales as a noble act of service rather than a transaction by partnering with customers.
------------------------------------------------------------------- Here are the show notes: Leadership, growth, and selling. (1:41)Sales strategies and customer experience. (11:04)Sales techniques, personal facts, and time manipulation. (15:48)Flow state, nut allergies, and veganism. (22:01)Business, leadership, and impact with Ryan Estes. (26:06)Human-centered leadership and AI's impact on growth. (32:53)AI's potential in sales and thought leadership. (39:23)Building relationships and delivering value in business. (44:12)Prioritization and decision-making in business and life. (53:17)Marketing and sales strategies with a humorous twist. (59:48)Marketing, loyalty, and customer experience. (1:04:48) ------------------------------------------------------------------- "You don't compete on price. You compete on relationships" - Patricia Fripp------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 17, 2024 • 1h 8min
When Radical Candor meets Radical Respect: A Conversation with Kim Scott
"It's better to have a hole than an asshole." – Kim Scott------------------------------------------------------------------- The art of leadership is not just about steering a team toward success, but doing so with a sense of genuine care and honesty. In this “radical” (as in rare) live episode of "Joseph Jaffe is not Famous," Kim Scott, the author of "Radical Candor," dives into the intricacies of radical candor and respect within the workplace.Some of the key highlights from this episode include:
A discussion of the Radical Candor framework and its four quadrants of behavior: ruinous empathy, obnoxious aggression, manipulative insincerity, and radical candor.
Explaining the differences between empathy, sympathy, and compassion in communication.
Sharing personal experiences with biases and challenges faced as a woman in leadership.
Emphasizing the importance of caring, challenging directly, and being honest in relationships and work environments.
Tips for using radical candor to navigate emotional reactions and feedback conversations.
Exploring concepts like radical respect, diversity of thought, and balancing respect for the past with challenging traditions.
Encouraging listeners to say what's on their minds in a respectful way to improve relationships and organizational health.
------------------------------------------------------------------- Here are the show notes: Effective communication and leadership, with a focus on the Radical Candor framework. (9:56)Empathy, compassion, and candor in communication. (18:52)Bullying and its consequences in various settings. (27:46)Gender and racial biases in workplace communication. (32:25)Radical respect in work environments. (38:21)Earning vs. inherent respect, with references to diversity and teamwork. (43:57)The importance of candor and directness in relationships and work environments. (48:47)Radical Candor framework for effective communication. (54:08)Respect, truth, and honesty with a guest speaker. (1:00:48)Marketing and sales strategies with a humorous twist. (59:48)Marketing, loyalty, and customer experience. (1:04:48) ------------------------------------------------------------------- Quotes from the episode:
"Candor and generosity, unless tempered by due moderation, leads to ruin." - Tacitus
"Believe me, you don't want to be at a company where there is more candor in the hallways than in the rooms where fundamental ideas or policy are being hashed out." - Edwin Catmull
"To the living we owe respect, but to the dead we owe only the truth." - Voltaire
------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 14, 2024 • 1h 8min
Cracking the CX Formula with Jason Friedman
"A seamless onboarding process is like a first date—if you make a good impression, they’ll want to see you again." - Jason Friedman------------------------------------------------------------------- The world of customer experience (CX) is a labyrinth of emotions, expectations, and engagements. As businesses grapple with the enigma of what truly captivates their clientele, I had the pleasure of unraveling this with Jason Friedman, a maestro of customer experiences.Some of the key highlights and takeaways from this episode include:
The importance of prioritizing customer happiness and making it easy for customers to do business.
Using theatrical techniques like writing an "ideal customer script" to design an exceptional customer experience.
The importance of empowering employees by communicating the company's mission and values.
Maintaining relationships with loyal customers through recognition and rewards.
Focusing on the customer experience as a key differentiator and driver of business success.
------------------------------------------------------------------- Here are the show notes: Customer obsession and growth in business. (2:17)Making business interactions easy and frictionless. (6:29)Automation in customer service and its impact on customer satisfaction. (13:34)Prioritizing customer happiness in business. (17:24)Defining success in business through customer satisfaction. (21:15)Customer retention and acquisition strategies in business. (24:52)Employee and customer satisfaction leading to business growth. (28:55)Process and customer experience in business. (35:30)Using theatre techniques in business. (40:48)Empowering employees and delivering exceptional customer experiences. (45:39)Customer experience, automation, and relationships in business. (52:47)Building trust and loyalty in business relationships. (57:54)Airline loyalty programs and personal experiences. (1:01:43)Marketing, loyalty, and customer experience. (1:04:48) ------------------------------------------------------------------- "The best way to control your customer experience is to intentionally create it." - Elle Robertson------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 3, 2024 • 1h 9min
Best Work of your Life with Maya Watson
"We’re in a messy place... and if you don't love your work, it's nearly impossible to live your life." - Maya Watson------------------------------------------------------------------- In a heartfelt conversation with Maya Watson, a narrative unfolded that is not just reflective of personal growth but a collective awakening about our relationship with work. This dialogue, embedded with emotion and revelation, cuts to the core of a shifting paradigm in the post-pandemic world.Some of the key highlights and takeaways from this episode include:
Finding fulfilling work that aligns with one's passions and interests is important for overall life satisfaction and well-being.
Work-life balance has become more challenging in today's fast-paced environment, so it's important to take control of one's career path and priorities.
Traditional workplace expectations and career models are changing, so it's important to recalibrate one's mindset and navigate transitions effectively.
Sharing personal profiles or "manuals" could help foster faster understanding between coworkers and leaders in diverse workplaces.
The COVID-19 pandemic prompted many people to reflect on personal and career growth, as well as make positive changes in how they approach work.
------------------------------------------------------------------- Here are the show notes: Fame, brand building, and self-belief. (0:09)Personal growth and work-life balance. (2:06)Career transitions and nonlinear life paths. (12:02)Workplace expectations and personal growth. (16:51)Workplace inequality and entrepreneurship. (22:09)Lying and past experiences. (26:51)Career paths, predictions, and success quotes. (29:58)Finding fulfilling work and life purpose. (35:05)Work-life balance and personal fulfillment. (41:47)Workplace trauma, conditioning, and the need for personalized manuals. (47:16)Personal manuals for professional relationships. (53:59)Work-life balance and meaningful time in the office. (59:56)Personal growth and career development during a global pandemic. (1:01:45) ------------------------------------------------------------------- “Success is liking yourself, liking what you do, and liking how you do it." - Maya Angelou------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 26, 2024 • 1h 5min
The Secret to Longevity with Dr Mario Martinez
"The fear of death is basically lamenting coming out as a mask." - Dr Mario Martinez------------------------------------------------------------------- In an enlightening session on "Joseph Jaffe is not Famous," Dr. Mario Martinez, an esteemed neuropsychologist and the architect of the MindBody Code, invites us into an exploratory realm where longevity isn’t a mere chance of genetics but a rich tapestry of cultural beliefs, emotional resilience, and biological intrigue. This conversation transcends typical discourse, propelling listeners into a realm where each day is a deliberate step toward a long, vibrant life.Some of the key highlights and takeaways from this episode include:
Dr. Mario Martinez discussing the factors he found contribute to longevity in centenarians, including rituals, perceptions of time/aging/health, and emotions like gratitude.
Exploring how a company's core values like admiration and generosity could impact the biological age of its employees.
Conversations about managing time well by focusing on quality over quantity and living in the present moment.
Understanding regrets and fears of death as opportunities for personal growth.
Learning about Dr. Martinez's research and books on cultivating health and wellness through mind-body connections.
------------------------------------------------------------------- Here are the show notes: Longevity, mindset, and personal growth. (0:04)Factors that contribute to longevity and well-being. (10:51)Aging, longevity, and company culture. (17:18)Longevity, quality of life, and technology's impact. (25:32)Aging, longevity, and the role of medicine and mindset. (29:27)Time management and productivity. (34:33)Fear of death and lamenting life's regrets. (39:18)Aging, nostalgia, and the power of positive thinking. (44:47)Psychology, neuroscience, and personal growth. (50:43)Archetypal wounds and their impact on self-esteem and health. (57:28)------------------------------------------------------------------- "The quality, not the longevity, of one's life is what is important." - Martin Luther King, Jr.------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 20, 2024 • 1h 5min
The Perfect Story with Karen Eber
“Our brains, fascinatingly lazy, seek to conserve energy... we must craft tales that compel the brain to invest those precious calories” – Karen Eber------------------------------------------------------------------- In a riveting session of Joseph Jaffe is not Famous, I had the pleasure of diving deep into the nuances of storytelling with Karen Eber, a maestro of narratives and an advocate for meaningful human connections.And then, in the irony of ironies, we got “Sopranoed” and Karen, the consummate professional that she is, handled it with grace and style. Some of the key highlights and takeaways from this episode include:
Karen Eber discussing the importance of story structure versus plot and debunking the myth that humans are hardwired for stories.
The exploration of how the brain responds to stories and the importance of leveraging its natural functions like making predictions and assumptions.
Insights into asking better questions in interviews to understand a company's culture beyond just their stated values.
Examples of how unexpected details in storytelling can slow down assumptions and engage the audience.
The discussion around unconventional story endings like in The Sopranos and how they can still be effective at engaging the brain.
The emphasis on creating personalized stories that audiences can relate to rather than following formulaic plots.
------------------------------------------------------------------- Here are the show notes: Storytelling, layoffs, and company culture. (0:08)Storytelling and branding with Joseph Jaffe and Speaker 6. (10:10)Unique eye color and tattoos. (11:54)Personal stories and narratives. (18:25)Storytelling and its effectiveness in marketing. (21:11)Leveraging brain's natural functions for effective storytelling. (27:36)Neuroscience and storytelling. (34:05)Creative storytelling and unique language use. (36:53)Storytelling conventions and their impact on audience engagement. (41:57)Story structure and plot vs. creativity in storytelling. (45:01)The impact of storytelling on the brain. (50:36)Storytelling, interview questions, and company culture. (55:28) ------------------------------------------------------------------- “The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon.” - Brandon Sanderson, fantasy and science fiction writer------------------------------------------------------------------- If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices