Book Marketing Mentors

Susan Friedmann
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Apr 8, 2020 • 28min

BM215: How to Be the Go-to Expert in Your Industry

What does it take to become the go-to expert in your industry? Listen as serial entrepreneur, and marketer par excellence, Chris Ducker, shares his wisdom and experience to lead you on the Youpreneur path to success. In this week's powerful podcast episode "How to Be the Go-to Expert in Your Industry" you will discover ... What are the foundational pillars you need to venture on the "Youpreneur" journey Chris' philosophy on your strengths and weaknesses What to do to build your own ecosystem What Chris recommends to position yourself as an expert Chris's secret sauce for selling thousands of books every year The biggest mistake authors make marketing their book and what to do about it And a whole lot more... Want more juicy advice from the experts, go to Book Marketing Mentors JOIN US! I hope you, your family, friends, and loved ones are keeping safe and well.  It's a tough time for us all. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchies."  Please join us for support and creative ideas for marketing you, your book and your business.  Zoom link to join: https://zoom.us/j/225639850​​ Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Apr 1, 2020 • 27min

BM214: How to Choose a Life of Perfect Imperfection

What does it take to choose a life of perfect imperfection? Listen as communication and marketing expert, Stephanie Feger, shares her way of living an ordinary life, extraordinarily. In this week's powerful podcast episode "How to Choose a Life of Perfect Imperfection" you will discover ... What is "perfect imperfection" and how does it impact our lives? How to use authentic marketing to leverage your books to gain visibility Different tools and techniques to market your message and spread the word about your expertise How to best use your fans and follows to help market your book, especially at launch time Why your book is not a "banana!" Common mistakes authors make and how to avoid them And a whole lot more... Want more juicy author marketing tips, tricks and techniques, check out https://bookmarketingmentors.com Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Mar 25, 2020 • 26min

BM213: How To Create Your Dream Business and Lifestyle

What does it take to create your dream business and lifestyle? Listen as serial entrepreneur, Captain Jim Palmer shares his wisdom and experience to create more of what you want less of what you don't want. In this week's powerful podcast episode "How To Create Your Dream Business and Lifestyle" you will discover ... How to get crystal clear on what your dream lifestyle looks like Jim's special four pillars of success The essential ingredient most people don't talk about but yet it could be their secret to success What stands in the way of us getting projects completed and jeopardizing our own success What Jim teaches his workshop participants about mindset The one mindset tool that all successful entrepreneurs put into practice Common mistakes entrepreneurs make and how to avoid them And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Mar 18, 2020 • 26min

BM212: How to Get Prospects that Buy to Your Website

What does it take to get prospects that buy to your website? Now more than ever you need to know. Listen as Chloë Thomas shares her e-commerce expertise to help you make the right marketing decisions. In this week’s powerful podcast episode “How to Get Prospects that Buy to Your Website” you will discover … How to use Amazon, KDP (Kindle Direct Publishing) and Audible effectively How to decide whether a book or author website is right for you The basic 3 parts of SEO (Search Engine Optimization) you need to know and do Specific keywords you (absolutely) need to be using on your website What book marketing is essential for you to do Easy guidelines to take the fear out of using Amazon or BookBub advertising Common book marketing mistakes to avoid And a whole lot more… Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Mar 11, 2020 • 27min

BM211: How To Be Better At What You Do

What does it really take to be better at what you do? Listen as "teach better" expert, Jeff Gargas, shares his poignant strategies to better yourself every day to increase your success. In this week's powerful podcast episode "How To Be Better At What You Do" you will discover ... How being better affects every facet of your life How the "imposter syndrome" can stand in your way of marketing your book What helps you get over the hump of your fears, self-doubt, and judgment with your book marketing Specific strategies Jeff uses to successfully market his book (you can use these too!) Why giving your information away for free is a potent marketing strategy What people are really buying when they purchase your book The essential ingredient you need before creating new products and/or services And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Mar 4, 2020 • 23min

BM210: How To Be The Best Possible Speaker Author

What does it really take to be the best possible speaker author? Listen as business book strategist, Cathy Fyock, shares her savvy tips, tricks, and techniques to use your book as a tool to speak professionally. In this week's powerful podcast episode "How To Be The Best Possible Speaker Author" you will discover ... The real benefits of writing and speaking What you need to get started to use speaking as a tool Tips and tricks you need to know to sell your book before, during and after a speaking gig How to use "About the Author" as a marketing tool What you can do to make your book an "incredible magnet" to have readers connect with you directly Important positioning tools speaker authors can use Speaker author mistakes to avoid And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Feb 26, 2020 • 29min

BM209: How to Really Build Your Credibility as an Expert

What does it take to really build your credibility as a subject matter expert? Listen as strategic business relationship expert, David Nour, shares his savvy tips and techniques to use your book to make a powerful impact. In this week's Book Marketing Mentors powerful podcast episode "How to Really Build Your Credibility as an Expert" you will discover ... Potent ideas about how to use your book for marketing purposes How to go deep and wide in your area of expertise The sin of being a "well-kept secret" What you need to really build your credibility as a subject matter expert What it takes to create "market gravity" Little tricks that make a BIG impact How to do your due diligence with prospects and clients And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Feb 19, 2020 • 30min

BM208: How to Build a Successful Membership Site

What does it take to build a successful membership site? Listen as membership guru, Mike Morrison, shares the advice you need to plan, create and grow a profitable, meaningful membership. In this week's podcast episode "How to Build a Successful Membership Site" you will discover ... When is the right time for you to create a membership site Where to start when you have a good idea for a membership site The “5 Whys” technique to get to the root cause of a problem The different membership models and which one might is the right one for you to use How often you need to add content to your site to keep members interested and engaged What logic to use to decide your membership pricing structure  What's the most important ingredient for your membership site's ongoing success And a whole lot more... Want more powerful, dynamic and juicy expert advice? Check out other Book Marketing Mentors podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Feb 12, 2020 • 33min

BM207: How to Be Seen and Heard in a Noisy Marketplace

What does it take to be seen and heard in a noisy marketplace? Listen as internet pioneer, New York Times bestselling author, marketing and customer experience and customer service expert, Jay Baer, shares his wisdom. In this week's powerful podcast episode "How to Be Seen and Heard in a Noisy Marketplace" you will discover... What you need to know to break through the enormous clutter you face in a noisy marketplace. What you need to know about "talk triggers" The 6 steps to create your own "talk trigger" What are the different types of "talk triggers" What is the trickiest "talk trigger" to launch Why you should be generous and give your information away (for free!) What you need to do to be ahead of the curve And a whole lot more... Be the first to find out when the NEW "Author to Authority Academy" membership opens CLICK HERE to get on the list and qualify for a $50 savings! Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
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Feb 5, 2020 • 22min

BM206: How To Stay Relevant In a Chaotic World

To stay relevant you must know where you are now and where you need to be in the future, according to direct sales and leadership expert, Scott Scantlin. Listen as he reveals how to do that in a new and chaotic world. In this week's powerful podcast episode you will discover ... How to understand the exact meaning of the relevance gap and how it affects you What non-fiction authors need to do to stay relevant in this fast-changing world The role your mindset plays in staying relevant How to overcome complacency when it rears its ugly head How to get past overwhelm so you can rediscover your inherent potential and motivators that drive you The #1 thing we should do to adapt The biggest mistake we make in our fast-changing world without even realizing it  And a whole lot more... For more information visit https://bookmarketingmentors.com/stay-relevant/ Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

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