

Book Marketing Mentors
Susan Friedmann
Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
Episodes
Mentioned books

Jun 17, 2020 • 27min
BM225: How to Best Organize a Successful Retreat
How do you best organize a successful retreat? Listen as "Superstar Activator," Michele Villalobos shares her proven strategies to make a meaningful difference in peoples' lives. In this week's powerful podcast episode "How to Best Organize a Successful Retreat" you will discover ... What makes a retreat an experience to entice people to take the next step to work with you How 3 major components you need to know to adopt retreats into your author marketing platform How to use retreats to take your message to a deeper and more meaningful level How to turn a live retreat into a virtual event without losing the magic of the in-person experience How to transfer your message in a way that can make a significant difference in peoples' lives. A universal mistake people make when organizing both in-person and virtual events And a whole lot more... By the way, if you don't want to miss out any of the latest juicy advice from the experts, make sure your sign up at Book Marketing Mentors Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

Jun 11, 2020 • 26min
BM224: How to Build a Successful Speaking Business with Your Book
How do you build a successful speaking business with your book? Listen as accountability expert, Sam Silverstein shares his proven method to make a difference and be a recognized subject matter expert. In this week's powerful podcast episode "How to Build a Successful Speaking Business with Your Book" you will discover ... The first essential steps you need to take to build a successful speaking business? Sam's proven formula to drive his speaking business to make a greater impact. Why ongoing investment in yourself can pay massive dividends to grow your business. How Sam's 20 questions are the key to writing more books and building your expert identity How to transfer your message in a way that can make a significant difference in peoples' lives. Why the "curse of knowledge" is one of the biggest mistakes you can make And a whole lot more... Join us every week for support and creative marketing ideas you can use to build your expertise. Friday at 1:55 pm ET This week we're featuring "Ask the Expert" with Amy Mertz, social media expert sharing tips and techniques to stand out on social media. Just one new idea can skyrocket you from author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

Jun 3, 2020 • 27min
BM223: How to Use the Best Ways to Stand Out on Social Media
What are the best ways for you to stand out on social media? Listen as copywriting expert, Amy Mertz shares tips and techniques to stand out on the noisy, overcrowded social media platforms. In this week's powerful podcast episode "How to Use the Best Ways to Stand Out on Social Media" you will discover ... What it takes to make your book visible on social media, Which social media channel is the best one for you to use. How to find out for free, the information you need to stay abreast of what's happening on social media What is the most powerful thing you can do on social media to stand out and get noticed What is the optimum number of posts you should be posting What else other than your book, can you actually share with your fans and followers Common social media mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us. Our author community meets and shares every Friday at 12:55 pm ET for some "Author to Authority Marketing Munchables." (new starting time just for this week) This week we're featuring "Ask the Expert" with Susan Friedmann, CSP sharing tips and techniques to clarify your message. Just one new idea can skyrocket you from author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

May 27, 2020 • 33min
BM222: How to Use the Best Ways to Record an Audiobook
What are the best ways for you to record an audiobook? Listen as multifaceted expert, David H. Lawrence XVII shares what you need to know about latching on to the audiobook market trend. In this week's powerful podcast episode "How to Use the Best Ways to Record an Audiobook" you will discover ... Why you should turn your book into an audiobook Where having an audiobook fits into "marketing a system" Whether or not some books are better than others in the audiobook format If you should or shouldn't be the narrator of your audiobook The first step to take to get started converting your book into an audiobook Common audiobook mistakes to avoid And a whole lot more... Here's how to learn to narrate your own audiobook This episode features practical tools and techniques to help listeners who want to market a book. It provides invaluable and powerful information listeners will want to know to supercharge a book marketing strategy. Here's how to learn to narrate your own audiobook Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

May 20, 2020 • 28min
BM221: How to Best Promote Your Book with PR
What does it take to attract media attention for your book? Listen as public relations expert, Jo Caruana shares little-known secrets to use reliable PR to promote your message. In this week's powerful podcast episode "How to Best Attract Media Attention For Your Book" you will discover ... What you need to know about the differences between advertising and promotion What it takes to develop a great book launch PR campaign How to craft your message to make it attractive to the media and valuable to readers Whether or not press releases are dead! What intriguing approaches to consider for your book launch Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." Just one new idea can skyrocket you from author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

May 13, 2020 • 27min
BM220: How To Actually Go From Author to Professional Speaker
In this week's powerful podcast episode "How To Actually Go From Author to Professional Speaker" you will discover ... What it takes to see the world through your customers' eyes What seeds to plant now that you can (hopefully) reap when we're in our "new normal" How Jeff shortens the runway into the speaking business Why your book plays a huge part when you speak Why speaking for free can often be more lucrative than you expect Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

May 6, 2020 • 29min
BM219: How To Focus Your Social Media Marketing
What does it take to focus your social media marketing? Listen as digital marketing expert, Teresa Heath-Wareing shares her smart savvy secrets to help you gain expert visibility in the marketplace. In this week's powerful podcast episode "How To Focus Your Social Media Marketing" you will discover ... What to do to avoid confusion and overwhelm using social media platforms Which is the right social media platform for you to get the most visibility How not to waste time on social media marketing you don't enjoy What's most important when it comes to the number of stories to post Some of the best tools to use to make your social media marketing easier Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during this tough time then come join us. Our author community meets and shares every Friday at 1:55 pm ET for some "Author to Authority Marketing Munchables." This week we're featuring "Ask the Expert" with Jane Maulaucci Just one new idea can skyrocket your author to authority! Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

Apr 29, 2020 • 29min
BM218: How To Find the Best Book Market Opportunities
What does it take to find the best book market opportunities? Listen as book market researcher, Alex Newton shares power secrets to help you get an unfair advantage over your competitors. In this week's powerful podcast episode "How To Find the Best Book Market Opportunities" you will discover ... Why authors should pay attention to market data and what data to pay attention to. Which categories of non-fiction books have soared as a result of the current situation How to find the best categories on Amazon to list your book Why being a bestselling author won't make rich and famous What's your best currency converter as a non-fiction author Why you should pay attention to the audiobook market Uncommon commonsense mistakes to avoid And a whole lot more... Want support and creative ideas for marketing you, your book, and your business, come join us every Friday at 1:55pm ET. Zoom link to join: https://zoom.us/j/225639850 Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

Apr 22, 2020 • 31min
BM217: How To Sponsor Your Way To Book Marketing Success
What does it take to sponsor your way to book marketing success? Listen as sponsorship expert, Charmaine Hammond, shares her savvy secret sauce to get you and your book noticed in a super crowded marketplace.In this week's powerful podcast episode "How To Sponsor Your Way To Book Marketing Success" you will discover ...How to sell books in bulk (something you really want to do)A simple technique that's guaranteed to get people to buy more than one book at a timeWhat you need to know to mine the gold that lies in sponsorshipHow to plant sponsorship seeds in larger organizationsThe best departments with influence for sponsorship dollarsRookie sponsorship mistakes to avoidAnd a whole lot more...Hankering for more advice from the experts go to Book Marketing Mentors*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!

Apr 15, 2020 • 27min
BM216: How to Breakthrough Your Self-Limiting Beliefs
What does it take to break through your self-limiting beliefs? Listen as Tim Alison shares his entrepreneurial wisdom to avoid falling victim to "naysayers" In this week's powerful podcast episode "How to Breakthrough Your Self-Limiting Beliefs" you will discover ... How to handle the most dangerous naysayer in your entrepreneurial business What you need to minimize your head trash Tim's thoughts on passive income Important tips and techniques to get crystal clear about your business How to avoid falling victim to "naysayers" The biggest mistake many entrepreneurs make And a whole lot more... Want to learn more from the experts, check out https://bookmarketingmentors.com Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************You’re one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert’s Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!