

Book Marketing Mentors
Susan Friedmann
Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
Episodes
Mentioned books

Oct 19, 2022 • 30min
How to Best Confidently Brag About Yourself - BM340
Do you struggle when it comes to bragging about yourself or your successes? Listen as Dr. Winifred Bragg shares ways to create a strong "brag factor" without sounding obnoxious, so that you and your book can stand out from the crowd In this powerful episode, you will learn: How to make the best use of the "brag factor" without feeling like you're boastingThe importance of mindset and gratitude in achieving success6 steps to get comfortable with braggingHow to create your own 30-second bragAnd a whole lot more...Here's how to find out more about Dr. Bragg.*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Oct 12, 2022 • 24min
How to Best Be a Successful Podcast Guest - BM339
Do you want to know how to be a successful podcast guest? Listen as P.R. expert, Michelle Glogovac shares her wisdom to help you elevate your expert authority status using podcasts and podcast book tours.In this powerful episode you will learn: How to get started when you want to be a podcast guestWhat you absolutely "must do" before being a guest on a showHow to get on more than four podcasts a week How to create a podcast media kit that impresses hostsHow to jump on to a podcast book tour to give your book even more exposure optionsAnd a whole lot more...For more information on Michelle's services go to https://themlgcollective.com/*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Oct 6, 2022 • 28min
How to Best Gain Attention for Your Book with Storytelling - BM338
Do you want to gain more attention for your book? Listen as storytelling expert, Ralph Peter shares how he hones his storytelling skills to keep his audiences engaged and eager for more.In this powerful episode you will learn: How to use storytelling to engage and hold an audience's attention How to use simple words to create strong visuals in a reader's mind How to control the urge to over-describe everything in a storyWhy a writing group is a powerful tool Common mistakes writers make and how to avoid themAnd, a whole lot more...Here's how to connect with Ralph - Ralph Petersonbooks.com *************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Sep 28, 2022 • 24min
How to Best Pivot Your Success With a Life of No Regrets - BM337
Do want to pivot your success into a life of no regrets?Listen as transformation expert, LeeAnn Marie Webster shares her secret sauce to live the life you really want to live versus the one you think you should be living. Or you're just living by default.In this powerful episode, you will discover...Why it's essential to pivot your life when you've lost joy and satisfaction doing what you're doingWhat's the "key" question to ask about your life?What to do when you don't know what to do or where to turnHow authors can use summits to promote and position their expertiseUnderstand the difference between organizing a summit versus being a speaker at the summitAnd a whole lot more...Click here to attend LeeAnn's "Full Self-Expression" ForumReady to Live Life With No Regrets? Click to learn more*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Sep 21, 2022 • 16min
How to Best Build Your Confidence as an Expert Authority - BM336
Do you want to build your confidence as an expert authority?Listen as Susan Friedmann, Author Marketing Mentor, and Influencer shares how the "lack of confidence" is an excuse that often stands in the way of authors marketing their books. In this powerful episode, you'll discover...What exactly is confidence and why it's importantWhat fears might hold you back from sharing your expertiseWhat can you do to take charge of an unruly inner critic 5 ways you can build self-confidence with your mindAnd a whole lot more...Here's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Sep 14, 2022 • 30min
How to Best Write Your Book to Sell Other Business - BM335
Do want to use your expertise to write a book that helps you grow and sell other business? Listen as Business Book Strategist. Cathy Fyock shares her secret sauce to build a relationship between the book content and your message.In this powerful episode, you will discover...Why it's important to write a book as a business growth strategy, and how to go about doing it effectively. Why positioning yourself as an expert in your field is essential, and how to do that effectively. The essentials to understanding your audience - what they want, and how to give it to themCathy's magic formula for writing your "About the Author" pageHow to write an enticing introduction to use prior to a speaking eventAnd a whole lot more...Here's how to find out more about Cathy's Writing Retreat "From First Word to First Draft"Email: cathy@cathyfyock.com*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Sep 7, 2022 • 29min
How to Best Deal with Resistance to Share Your Expertise
Are you looking for a way to overcome any resistance that stands in the way of getting recognized for your expertise? Listen as Dr. Pamela Moss walks you through her ‘secret sauce’ for deep clarity to remove sticky blocks that stop you from sharing your knowledge, skills, and talents with your tribe.In this week's powerful podcast interview, you'll discover.Why aligning your mind is the first step needed to come to grips with your resistance The specific dialogue you need to use to banish any judgment or criticism that stops you in your tracksWhat you need to know to quash your imposter syndrome (even if you don't admit you have one)And, much much more...Here's how to get your copy of Dr. Pamela's Inner Wisdom Treasure Chest of transformational tools *************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Aug 31, 2022 • 17min
How to Best Improve Your Book Marketing - BM333
Do you want to know how to best improve your book marketing even if you lack marketing and sales expertise? Listen as Susan Friedmann, the Author Marketing Mentor & Influencer, shares sage advice to increase money-making opportunities with your book.In this week's powerful podcast episode "How to Best Improve Your Book Marketing" you will discover...Commonsense information to make your book and author promotional journey easier Why your mindset matters when it comes to marketing even if you think you're a writer and not a marketerHow to really understand marketing and sales, once and for all, and its related activitiesThe 4 key elements that comprise marketing whether you sell live or onlineAnd a whole lot more…Here's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Aug 24, 2022 • 30min
How to Best Grow and Attract Media Attention for Your Book - BM 332
PR master Lynette Hoy reveals the top three things authors can do to get publicity and promotion for their book, including starting early, consuming media, and finding their niche market. Listen to this powerful episode and learn: 1. The power of publicity and how it can help your author's success plan 2. The importance of advance publicity planning and preparation 3. The benefits of targeting a niche marketAnd, a whole lot moreRegister for Lynette's powerful Masterclass:The 3 Uncommon Ways to Boost Visibility and Credibility Without Pulling Your Hair Out or Losing Your Mind Free gift from Lynette: 20 Tips to Get Visible Starting Now Schedule your complimentary 20-minute session BrainStormWithSusan.com*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Aug 17, 2022 • 16min
How To Best Find Time in Your Day to Market Your Book - BM331
Are you using lack of time as an excuse to not invest in marketing your book? Listen as your host, Susan Friedmann, Author Marketing Mentor, and Influencer shares a few new habits to change your mindset so you can increase your marketing effectiveness.In this powerful episode, you'll discover...What do you really mean when you use the "I don't have enough time" excuseHow your "Why" can make a big difference between your success and failureHow to experience a different perspective on time and timelessnessWhat separates the "achievers" from the "non-starters" What your mind needs to kickstart your marketing inertiaHere's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************


