Book Marketing Mentors

Do you want to know how to best improve your book marketing even if you lack marketing and sales expertise? Listen as Susan Friedmann, the Author Marketing Mentor & Influencer, shares sage advice to increase money-making opportunities with your book.In this week's powerful podcast episode "How to Best Improve Your Book Marketing" you will discover...Commonsense information to make your book and author promotional journey easier Why your mindset matters when it comes to marketing even if you think you're a writer and not a marketerHow to really understand marketing and sales, once and for all, and its related activitiesThe 4 key elements that comprise marketing whether you sell live or onlineAnd a whole lot more…Here's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

PR master Lynette Hoy reveals the top three things authors can do to get publicity and promotion for their book, including starting early, consuming media, and finding their niche market. Listen to this powerful episode and learn: 1. The power of publicity and how it can help your author's success plan 2. The importance of advance publicity planning and preparation 3. The benefits of targeting a niche marketAnd, a whole lot moreRegister for Lynette's powerful Masterclass:The 3 Uncommon Ways to Boost Visibility and Credibility Without Pulling Your Hair Out or Losing Your Mind Free gift from Lynette: 20 Tips to Get Visible Starting Now Schedule your complimentary 20-minute session BrainStormWithSusan.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Are you using lack of time as an excuse to not invest in marketing your book? Listen as your host, Susan Friedmann, Author Marketing Mentor, and Influencer shares a few new habits to change your mindset so you can increase your marketing effectiveness.In this powerful episode, you'll discover...What do you really mean when you use the  "I don't have enough time" excuseHow your "Why" can make a big difference between your success and failureHow to experience a different perspective on time and timelessnessWhat separates the "achievers" from the "non-starters" What your mind needs to kickstart your marketing inertiaHere's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

In this podcast episode, expert Johnny Beirne shares his insights on how to set up a simple home office studio to deliver amazing online meetings and professional online courses. You will learn how to create an online course that engages and retains students!Here's a breakdown of what's covered in the powerful episode:Powerful online course tips for authors.Why online learning is so important in today's marketplaceHow to put together a course even if the idea scares youGetting people to complete online courses because most people don'tCommon mistakes instructors make that you want to definitely avoidAnd much, much more...Here's how to contact Johnny for more information about his serviceshttps://johnnybeirne.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Are you using lack of money as an excuse to not invest in marketing? Listen as your host, Susan Friedmann, Author Marketing Mentor and Influencer shares essential ways to change your marketing mindset.In this powerful episode, you'll discover...Why writing and publishing your book is not your final destinationWhat four marketing essentials comprise the "currency of choice" every author owns but often fails to use Why you are the best person to market and sell your book even if you don't think you have the skillsHow long you should keep marketing your bookHere's how to book your complimentary 20-minute brainstorming session with Susan BrainStormWithSusan.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Do you feel like you're spinning your wheels when it comes to marketing your book? If you're tired of taking ineffective actions that don't lead to results, this episode is for you. You'll learn how to create a social media marketing plan that is tailored to your target audience so you have better opportunities to sell your book.In this episode you will learn: The importance of understanding who your target market is, so you can better determine the best social media platform(s) to use for marketing purposes.The importance of having a plan for social media marketing, so you can be more effective and efficient with your time and resources.The importance of advertising on social media to build brand awareness and generate leads.And much, much more...Here's how to contact Candy:(910) 723-3899candy@playbigonlinemarketing.com*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

If you want to set yourself up for success on LinkedIn, listen to this week's guest expert, Richard Bliss. Richard is a LinkedIn top voices influencer and experienced social media coach who helps his clients become more comfortable with social media and become more fluent in social conversations. He helps his clients build their platform and increase their confidence to reach their audience more effectively. Through his weekly newsletter and podcast digital-first leadership, he empowers over 45,000 subscribers.  Here's what you'll discover in this week's episode...What is the main purpose of using LinkedIn as a business-building toolHow to get started with the absolute basics you need to know about using Linkedin effectivelyRichard's simple success formula for people with minimal time to invest in social mediaHow to bear use conversations to share your value as an expertCommon mistakes and blunders to avoidAnd much, much more...*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Do you need a book or an author website - or neither?In this week's episode, "How to Create a Website to Promote Your Book" Pua shares the importance of websites to authors and how entrepreneurs and authors should approach websites in today’s age. Websites have been crucial for entrepreneurs and authors since the internet was created. It has been used to promote and share what they have to offer to its consumers. If you are an author, then having a website would surely benefit you, especially when it comes to promoting your book. Pua Pakela is a Hawaii-based digital designer who loves working with bold, gritty, heart-led entrepreneurs with epic products and services to share with the world. When you listen to Pua Pakele's wisdom, here's what you'll discover...Should you have a book or an author website?Do you really need a website to promote your book?How to best Interact with your audience as an author How to best provide value to your readers Who is the true hero of your book's storyAnd a whole lot more... Get Pua’s Free Planner now at: https://www.pualena.com/planner Read the complete show notes in the transcript!*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Technology is evolving as time goes by, and social trends are different day by day. The newsletter has been around for a long time now, but it is still being used today. As an author and entrepreneur, I invite you to take advantage of this powerful marketing tool to promote your services. In this powerful episode, "How to Use Newsletters to Promote Your Business," Michael Katz, owner of Blue Penguin Development, shares the benefits of "today's" newsletters and how they far surpass many other forms of promotional materials. Plus, he offers the secret sauce format he personally uses to create highly successful newsletters for his clients that you can easily adopt.When you listen to Michael Katz's wisdom, here's what you'll discover...Why newsletters are far from dead - rather they are alive and well offering powerful marketing and promotional opportunities for your businessHow newsletters offer visibility where other promotional collateral miss the mark.How to write material once and deliver it often And much much more...See the transcript for more in-depth information.Here's how to connect with Michael*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources

Are you curious about how a video podcast works? Are you someone who wants to know all about video podcasting? This week’s guest expert and mentor is Sheryl Plouffe. She is a former Canadian TV broadcaster who established her own video production agency and consultancy. Sheryl is also the host of the podcast show ‘Cash In On Camera’ which helps businesses in marketing, content creation, media, and communication. In this episode, she discusses everything you need to know about video podcasting and her experience in the field.Read more in the transcript*************************************************************************Want More Book Marketing Ideas? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. Click here to join me FREE on Substack Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies. Home | Blog | Podcast | Free Resources