

Book Marketing Mentors
Susan Friedmann
Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
Episodes
Mentioned books

Mar 15, 2023 • 30min
How to Best Use Method Writing to Find Your True Voice - BM361
Do you want to know how to write and speak from your true authentic voice?Join Leslie Berliant, writing coach, poet, and playwright (a.k.a. the "Writing Whisper"}, as she shares her "Method Writing" technique to help you dive deep inside yourself to uncover your unique stories and authentic voice! In this week's powerful interview, you will discover...How to craft engaging writing with greater ease than ever thought possible.How to make your writing come alive by exploring the power of description How to uncover ways words can be used to emotively immerse readers in an instant.How to use small moments to reflect the human experience and create stories that stick with readers.And a whole lot more...Click here to find out more about Leslie's 6-week creative writing programsEnter code "Mentors" at checkout to get a special discountClick here to schedule your 20-minute brainstorming session with Susan***************************************************************************************This episode is sponsored by QUICKWRITE the only AI tool designed by authors for authors. Get your lifetime subscription NOW (offer ends March 31st 2023)****************************************************************************************************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Mar 8, 2023 • 31min
How to Best Get Your Content Seen, Heard and Respected - BM360
Are you ready to get your content seen, heard, and respected?Melanie Herschorn, Founder of VIP Digital Content, unlocks the secret of cutting through the digital noise and making your masterpiece heard! She shares strategy-savvy tips for marketing your work with killer content that makes even brand-new authors become an "authority" in their niche.In this week's powerful episode, you will discover…How to create content that evokes trust and builds relationships How to reach more people without social media Learn Melanie's proven content creation strategy to answer "What's In It For Me?" How to take control of your own PR strategy without using a high-priced agencyAnd a whole lot more...Here's how to find out more about Melanie's services. Click here to schedule your 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

11 snips
Mar 1, 2023 • 37min
How to Best Create a Novel Approach For Your Own Book Club - BM359
Have you ever considered creating your own book club?As an award-winning storyteller, comedian, and motivational speaker, Kelly Swanson wanted to find a unique way to build lasting relationships with her audience.She found the perfect solution – starting her own book club. In this week's powerful episode, you will discover...How a book club can make a positive impact on your communityHow to spice up your book club by discovering new ways to explore content. How to create a relaxed atmosphere for book club discussions.And a whole lot more...Here's how to get Kelly's free resources: The Story Formula; Story Libs Template and much, much more. Click here to schedule your 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Feb 22, 2023 • 26min
How to Best Find the Perfect Writing Partner for Your Next Book - BM 358
Do you know how to find the perfect writing partner? For many authors, writing a book can feel overwhelming. But fear not! A ghostwriter (aka your perfect writing partner) is the secret weapon for those who don't have the time or skill to write their own masterpiece. This week’s interview is with Dan Gerstein, a nationally recognized political writer, communications strategist, and CEO of Gotham Ghostwriters. He is a contributing columnist for Forbes, The Wall Street Journal, and Politico, and appears regularly as a political analyst on Fox News, MSNBC, and CNN. In this powerful episode, Dan and I discussed… What *exactly* is ghostwriting and the difference between the practical vs. technical approachWhat you need to know to find the perfect writing partnerHow AI and traditional writing practices can coexistAnd, a whole lot more...Here's how to get your complimentary 15-minute session with Dan.Click here to schedule your 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Feb 15, 2023 • 26min
How to Best Sell Your Books So You Can Make Money - BM357
Want to sell your books so you can make money?Everyone has their own motivations for buying books, so if you want to be successful with yours it's essential that you understand what people are looking for and how they'll use what you have to offer.Listen as Brian Jud, a publishing trailblazer, and bestselling author of Beyond the Bookstore and How to Make Real Money Selling Books Without Worrying About Returns shares unconventional strategies to sell books in bulk. In this powerful episode, you will discover...How to look beyond traditional bookstores and explore fresh, out-of-the-box marketing ideas How to maximize your profits by selling books in bulk to corporate buyers with non-returnable salesHow to take advantage of multiple avenues for connecting with new readers and expanding your reach using professional associations, and tradeshowsAnd much, much more...Here's how to connect with Brian and book your free 15-minute consultClick here to schedule your 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Feb 8, 2023 • 27min
How to Best Sell More Books and Book More Speeches - BM356
Want to sell more books and book more speeches?Lois Creamer is an industry expert. She’s helped countless speakers, consultants, and experts succeed by booking more business and making more money.Listen as Lois shares insightful advice for monetizing your passion, and savvy tips to kick your speaking and consulting up a notch.In this episode, you will discover...What strategies to use to sell books effectively during and after a speechHow to best prepare for speaking engagements to guarantee a successful presentationHow to keep your finger on the pulse of marketing trends to help sell more books and book more businessAnd a whole lot more...Here's how to contact Lois to get a copy of her free ebook on how to sell your speech, email her at lois@bookmorebusiness.comClick here to schedule your complimentary 20-minute brainstorming session with Susan *************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Feb 1, 2023 • 31min
How to Best Turn Your Passion into Profits - BM355
Want to know how to turn your passion into profits?Matt McWilliams had a dream to make an impact on the world. After taking the first step with his book "Right Turn Your Passions Into Profits," Matt has empowered countless entrepreneurs on how to follow their passion and make money at the same time.In this powerful episode, you will discover...How to balance both sides of having a successful business that you love while also bringing in profits.How to transform your book into an ongoing revenue stream.How to use creative ways to make money from affiliate marketing as well as selling products or services, How to use the "affiliate donut" to recommend other people's products and services to your audience.And, much much more...Get your copy of Matt's book here Click here to schedule your complimentary 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Jan 25, 2023 • 29min
How to Best Use Your Book to Create a Movement - BM354
Want to use your book to create a movement?Listen as Mark Mears, bestselling author, and leader in the business world is using his new book "The Purposeful Growth Revolution" to launch an inspiring movement. He's helping people discover their capacity for growth - whether as individuals or part of a team or organization! Tune in to learn more about this incredible journey toward true greatness.In this powerful episode, you will discover...How small individual efforts, make it possible to be part of an incredible movement that helps create positive change!What strategies are best to build a strong and dedicated community of supportersHow to push past the mental barriers of fear, uncertainty, doubt, and delay, that hold us back from realizing our potential, And, a whole lot more...Here's how to find out more about Mark, his book, and his mission for "Purposeful Growth"Click here to schedule your complimentary 20-minute brainstorming session with Susan*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Jan 18, 2023 • 29min
How to Best Build Your Expert Authority with Virtual Summits - BM353
Want to know how to build your expert authority with virtual summits?Listen as expert summit producer, Ray Brehm shares how hosting a virtual summit is the perfect way to showcase your knowledge and build up that all-important authority! In this powerful episode, you'll discover...Learn how to use virtual summits to build an audience and sell more books.Discover how a virtual summit can generate income and create long-term partnerships.Find out how to get invited to and benefit from virtual summits.And a whole lot more...Register for Ray's Screw the Commute Summit Jan. 23-27 - I'm one of the 20 incredible speakers who will be presenting. *************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Jan 11, 2023 • 36min
How to Best Market and Sell a Memoir - BM352
Want to know how to market and sell a memoir?Listen as Natasha Miller, a Wall Street Journal and USA Today bestselling author, sets out to write a memoir about her life's journey from a relentless homeless teen to achieving the entrepreneurial dream, only to discover a powerful, unexpected truth that will change the future of generations.In this powerful episode, you will discover...What secret Natasha Miller discovered while writing her memoir?What surprising demographic is responding to Natasha's bestselling book?How Natasha's memoir has become a legacy piece for her family?And a whole lot more...Here's how to connect with Natasha and find out more about her bestselling book, "Relentless."Schedule your complimentary 20-minute brainstorming session with Susan, go to BrainstormwithSusan.com *************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************


