Book Marketing Mentors

Susan Friedmann
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Dec 20, 2023 • 26min

How to Best Stand Out With Actionable Tips to Market Your Book - BM401

Do you want to stand out with actionable tips to market your book?Join me as I interview  Anne Therese Gennari, author of 'The Climate Optimist Handbook.' Anne Therese takes us through her journey of balancing motherhood while making her book a success. Here's a sneak peek into a few of her secrets to success. It's all about passion, consistency, collaboration, and asking for help. Plus, keep a space in your heart for the unimaginable. If you're ready to turn your dreams into reality, listen to the full episode for more insights on book marketing and creating an impact.*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Dec 13, 2023 • 29min

Celebrating 8 Years, 400 Episodes and 3 Book Marketing Trends for 2024

This week's episode of the Book Marketing Mentors podcast is pretty special. We're celebrating 8 years and 400 episodes! I'm excited to share with you some insights on "3 Book Marketing Trends for 2024."During the episode, I'll take a trip down memory lane and talk about my podcast journey. Plus, we'll dive into the changing world of book marketing and discover the key trends that are shaping the industry's future.Book marketing is always evolving, and it's important to keep up with the latest strategies to stand out in a crowded marketplace. Whether you're a seasoned author or just starting out, this episode will be your personal guide to navigating the ever-changing landscape of book marketing.So, make sure to tune in. You'll gain valuable wisdom from my years of experience and learn successful book marketing strategies that will keep you ahead of the game.*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Dec 6, 2023 • 32min

How to Best Leverage Neuromarketing to Boost More Book Sales - BM399

Discover the captivating intersection of neuromarketing and persuasive storytelling in this week's podcast. Join renowned expert Dr. Thomas Trautmann, aka "The Happy Tribes Builder," as he reveals the secrets to shaping minds and creating primal connections. Here are the top 3 insights you won't want to miss:1️. The Ethical Persuasion Formula:Learn how to ethically persuade others by tapping into subconscious frustration, individual identity, reasons behind actions, and the power of tribes in persuasion. Explore the science of decision-making and revolutionize your conversations.2️. Unleash the Power of Storytelling:Discover the secrets behind storytelling and its profound impact on the primal brain. Master crafting narratives that strike an emotional chord, influence decisions, and supercharge your book marketing strategy.3️. Unlock Your Audience's Secrets:Tap into the primal brain using storytelling to evoke emotions within a 7-second timeframe. Transform your book marketing game. Tune in now to this mind-blowing episode!*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Nov 29, 2023 • 28min

How to Best Unlock the Power of Networking to Expand Your Success - BM398

Get ready to elevate your marketing game through the art of networking! 🚀 In this week's episode, we've tapped into the expertise of renowned networking guru, Robert Butwin, to uncover invaluable insights and strategies to help transform the way you approach marketing as an author.🌟 Key Takeaways from the Interview:Build Meaningful Relationships: Success in networking lies in genuine collaboration. Learn how to cultivate relationships that add value to both parties.Master the Networking Mindset: Discover the mindset and expectations that set the stage for successful networking. It's not just about transactions; it's about building a network that lasts.Avoid Common Pitfalls: Steering clear of mistakes is crucial. Robert Butwin guides us on how to avoid being too transaction-focused and the importance of effective personal branding.Uncover Powerful Techniques: Explore Robert's exclusive 7 Keywords technique and the P-I-P-E acronym for crafting impactful introductions that leave a lasting impression.🎙️ And so much more!Don't miss out on this game-changing interview that's bound to redefine your approach to networking and marketing. Tune in now and unleash the full potential of your network for unparalleled success! 🔗✨Here's how to book your complimentary time session with Robert (value $495)*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Nov 22, 2023 • 26min

How to Best Unlock the Secrets to Influence and Success in Your Field - BM397

Want to know how to unlock the secret to influence and success in your field?This week's guest, Jenn Hemmingsen, a thought leadership expert, explores this fascinating topic and reveals how authenticity can significantly impact connecting with your audience to build trust.Jenn emphasizes the importance of staying true to yourself and offers some valuable tips on how to do that, no matter what platform you're on. It's all about being genuine and letting your authentic voice shine through.But that's not all – Jen also tackles the imposter syndrome many authors face and shows how thought leadership can take your marketing game to the next level. If you're into audiobooks, you're in for a treat. Jenn highlights the advantages of narrating your own audiobooks and shares the exciting potential for new income opportunities that come with it.So, if you're ready to connect with your audience on a whole new level, build trust, and explore new avenues for success as an author, you tune into this week's powerful interview to learn what Jenn has to say. #ThoughtLeadership #AuthorMarketing #BookMarketing*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Nov 15, 2023 • 30min

How to Best Conquer Your Non-Techie Fear of Managing Your Website - BM 396

Are you frightened to touch your website because you see yourself as a non-techie?In this week's podcast interview, Christina Hills shares tips and techniques on how non-techie authors can easily build a captivating online presence in WordPress to get their message out to the world. Here's what you'll discover...The importance of having a website as the hub for your marketing efforts so it drives traffic from social media platforms to attract clients. Practical tips on crafting compelling website content to leverage SEO and enhance visibility. How to empower yourself to take charge of your online presence and make it fun! And a whole lot more!Here's how to get a copy of Christina's "Website Creation Checklist"*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Nov 8, 2023 • 35min

How to Best Unlock Website Design Magic to Market Your Book - BM395

Want to add some website design magic to market your book?In this week's episode, I enjoyed chatting with Emilie Davis, a marketing genius who can turn authors' websites into stunning reflections of their individuality.Our conversation revolved around whether authors should focus on creating a book or an author website. Emilie shared some powerful insights. Here are three of the most important ones:📌 Emotions in Design: Think about the feelings you want to inspire with your website to build a solid and lasting connection.📌 Clear Calls to Action: Pay attention to what your visitors are doing! Encourage and help them achieve their goals.📌 Partnership is Key: Building a website is like a partnership; choose a designer who understands your style and your business. Tune in now to soak up Emilie's website design wisdom!*** Here's how to connect with Emilie to get her free Marketing Strategy Chart ****************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Nov 1, 2023 • 26min

How to Best Crush Your Marketing Stress to Give Your Mind a Vacation - BM394

Are you looking for ways to overcome the stress of book marketing? Dive into the peaceful world of a focused mind, where inspiration sparks, ideas flow effortlessly, and creativity burns with unwavering passion! In this week’s episode, I interview Kimberly Faith, a holistic healer and Breathwork expert. She shares how breathwork isn't just inhaling and exhaling; it rejuvenates your entire being. It activates your parasympathetic nervous system, providing relaxation and relief from author stress. It also helps silence your mind, creating space for fresh ideas and creative sparks.Discover how breathwork can unleash your writing potential and supercharge your book marketing. Tune into the full interview with Kimberly Faith.Your inner author and marketer will thank you!Make a difference - Support the "JUST BREATHE" Movement!*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Oct 25, 2023 • 32min

How to Best Level Up Your Influence as a High-Energy Magnet - BM393

Get ready to level up your influence and leave your fans and followers buzzing with excitement! This week, we're diving deep into the art of becoming a true "Celebrity CEO" in your industry. It's time to flip the script and have customers chasing after you instead of vice versa!Join me as I interview the one and only Ramon Ray, a master of inspiration and personal branding. He's here to spill the beans on how you can ignite the spark that sets you apart from the crowd.In this action-packed episode, appropriately titled "How to Inspire High Energy With Your Fans and Followers," get ready to uncover:🎙️ The ultimate question you should ask if you ever get to interview a U.S. President – Ramon Ray's got the inside scoop!🎙️ The secret sauce to surviving and thriving in today's competitive landscape is building a thriving community around your personal brand.🎙️ Why engagement isn't just a buzzword – it's the key to cultivating a fiercely loyal and wildly successful following.And that's just the tip of the iceberg! Ramon Ray is bringing his A-game; you won't want to miss a minute of this electrifying conversation.Tune in now and prepare to be the Celebrity CEO you were born to be!(This is a repeat of Ramon's interview in December 2021. It was so well received; we wanted you to hear it again.)*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************
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Oct 18, 2023 • 27min

How to Best Conjure Up Your Book Sales Using Podcast Marketing - BM392

Do you want to know how to harness the mystical powers of podcast marketing to boost your book sales to extraordinary heights?In this exciting episode, I interview Lauren Passell, an expert in podcast growth and the creative force behind Tink Media. Discover the enchantment of podcast marketing and its impact on book sales.Lauren's got some serious wisdom to share. Here's what you'll discover:How podcasts create an intimate bond with your audience. They're such an amazing platform for authors to share their expertise and stories on a deep, personal level.How stories are like the currency in the world of podcasts. Authors are born storytellers, and podcasts flourish when captivating narratives are involved. When you're promoting your book, don't just talk about it. Instead, focus on spinning these amazing tales that resonate with listeners, no matter when your book was released.How to look for your ideal podcasts. Lauren shares practical advice on finding the perfect podcasts showcasing your brilliance. From searching on Player FM and Google to checking out recommendations on different listening apps, she's got all the inside secrets!If you're eager to dive into the potential of podcast marketing to boost your book sales, tune in now!Click here to find out more about Lauren's services.*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

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