

Imperfect Action
Steph Taylor
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Episodes
Mentioned books

Aug 13, 2020 • 8min
Rebroadcast | "Should I create an online course?"
Making the decision to create an online course isn’t an easy one to make - it’s no small decision, but creating an online course can have such a big impact on your business so it’s definitely something to consider. Here are a few signs that creating an online course is a good next step in your business… Download the Ultimate Course Creation Starter Kit at http://stephtaylor.co/amy Follow me on Instagram at http://instagram.com/stephtaylor.co

Aug 11, 2020 • 43min
Rebroadcast | Amy Porterfield on creating an online course, shifting out of the time-for-money trap and the biggest course creation mistakes
Amy Porterfield is the online course creation, list building and webinar queen. She has been a big inspiration for me, and her Digital Course Academy program is a big part of why I shifted from client work to a digital product-based business. When it comes to creating an online course, Amy Porterfield is a fountain of knowledge, and in this episode she’s sharing some of her biggest tips for creating an online course. Download Amy Porterfield’s free Ultimate Course Creation Starter Kit: http://stephtaylor.co/amy Take Amy’s free quiz - What's your personal path to digital course success? http://stephtaylor.co/quiz Some of the things we covered: Amy Porterfield’s journey from corporate to running a 7-figure business, and some of her key learnings along the way. The very first course launch that Amy did, why it flopped and what you can learn from her mistakes. The key reasons you need to push past your fears in order to create and launch a successful online course, and how creating an online course can change your business (and your life!) Why creating an online course isn’t for everybody, and who the people Amy sees having the most success with course creation are. Amy Porterfield’s tips on how to overcome impostor syndrome when creating and launching a course. The biggest mistakes Amy sees business owners making when it comes to digital course creation

Aug 6, 2020 • 10min
Online Course Creation | "What the heck should I teach in my online course?"
Creating an online course? Or starting to think about creating one, but no idea what to teach in your online course? This episode, I’m sharing 5 things you can teach inside your digital course (even if you’re not an expert yet!) Take the FREE quiz: What’s your personal path to digital course success? http://stephtaylor.co/292 Are we Instagram friends yet? http://instagram.com/stephtaylor.co

8 snips
Aug 4, 2020 • 46min
Ryan Carruthers on how to start building a membership site and the big mistakes people make with memberships
Ryan is a digital entrepreneur with a history of scaling and automating businesses, currently working with course creators, bloggers and coaches to build, launch and scale their membership website. He is also the host of the Membership Mastery podcast, which I was a guest on recently. In this episode, we chatted about: The memberships that Ryan has built in his own businesses, and what he would go back and do differently if he had the opportunity to start over. The advantages and disadvantages of memberships, as well as which types of businesses are better suited for memberships. Where he would recommend you start, if you’re considering launching a membership. The big mistakes he sees people making with memberships. How to scale a membership (and how to know if you’re ready to scale yours). You can find more from Ryan at https://www.themembershipmastery.com/ Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Aug 2, 2020 • 16min
Behind the Scenes | My weekly "CEO ritual"
Every Monday, the first thing I do when I sit down at my desk is my weekly CEO ritual. This helps me to plan for the week and ensure that I'm making progress (and that I also feel like I'm making progress). This episode, I'm walking you through my weekly CEO ritual step by step. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 30, 2020 • 6min
Digital Product Myth-Busting | "The more content, the more I can charge"
One big myth I’ve noticed floating around is that the more content you put in your digital product, the more you can charge for it. This is absolutely not true. This episode, I’m breaking down the myth and explaining what determines how much you can charge for your digital product. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 28, 2020 • 60min
Live Q&A | Answering your questions about creating a digital product
I recently ran a live Q&A for my email list, answering their burning questions about creating and launching a digital product. Since some of the questions are ones I get asked all the time, I thought I'd share the recording as a podcast episode. Enjoy! Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 26, 2020 • 47min
Jen Waterson on the 5 key elements to profitable revenue growth
Jen Waterson is the founder of Simply Smarter Numbers. A business profit coach, speaker and podcaster, Jen is helping business owners make more profit and take back their time. Jen has been working with business owners for the past 20 years as a CPA, CFO and CEO. Today, Jen works with ambitious service based business owners who are ready to think big, re-write their own rules and take action. In this episode, we chatted about: How Jen designed her business to work around her life, not the other way around. The 5 key elements to profitable revenue growth, and why they’re crucial for all businesses. How to get crystal clear on your right fit revenue streams, so you can set yourself up to reach your financial goals. What an elegant business model and a sustainable business model are, and why you need to care about them. You can find out more about Jen at https://www.simplysmarternumbers.com/ and connect with her on Instagram @simplysmarternumbers Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 23, 2020 • 8min
Behind the Scenes | Digital Product Creator's Vault launch breakdown
I recently launched my newest digital product - which is a product about creating a digital product. Not launching it, creating it. Because although launches are my thing, I realised that most people in my audience don’t actually have a digital product that they can launch just yet. This episode, I’m giving you a behind the scenes look at the launch. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co

Jul 21, 2020 • 13min
Behind the Scenes | 9 things I did to scale my business to $1m revenue in a year
I had a few people ask me on Instagram - what did you do to grow your business tenfold in the last year? Truthfully, it’s more than one thing that contributed to this growth. This episode I’m sharing a few of the things that I believe helped me take my business from around $150k in the 2019 financial year, to over $1m revenue in the 2020 financial year. Wanna launch your first digital product without the guesswork? Unlock the Digital Product Creator’s Vault at http://stephtaylor.co/vault Are we Instagram friends yet? http://instagram.com/stephtaylor.co