Imperfect Action

This is Day 2 of my 5-part training series designed to bring you complete clarity on your digital product idea—whether you have no idea what to create next, or you have too many ideas and can’t decide which to start with.In this episode, I’m sharing:- The big myth about helping more people with your digital product. - Where to find the people who will pay money for your digital product. - A quicker and easier way to grow even in a saturated market, if you’re just starting out and have a small budget. SHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- Sign up for Boost Your Brand's Superfans: https://stephtaylor.co/BYBS

In this series over the next 5 days we will explore complete clarity in your winning digital product idea. - In today's episode we look at the problem your product is solving...- Solving a problem vs creating a 'nice to have'- How to find the stone in the shoe of your audience.- Banishing the myth of 'unique' ideas- It's not always the experts that get the audience tractionSHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- Get the Digital Product Kickstart Kit: https://stephtaylor.co/kit- Check out the A-Z Podcast Launch Plan: https://stephtaylor.co/plp-igLet's be Instagram friends: https://instagram.com/stephtaylor.co

Slow periods can be super productive as it's the perfect time to work on your business and set yourself up for for long term results!In this episode, I share with you how I set myself up for future growth in these down times...- Invest intentional time and energy into audience growth- How to get clear on your 'ideal customer'- How to amplify your reach - Focus on your unique angle - strengths, experience, knowledge and your audience needs- Research, research, research - it's super valuable on so many levels- Get clarity on your perfect digital product idea- Start creating your income-producing assets...short term income vs long term growth!Today's take-away - use quiet periods to set yourself up today for your future success!Be sure to check out next week's 5-day series where I break down how to uncover your winning digital product idea.SHOW LINKS:- Grow your audience with Boost Your Brand's Superfans (https://stephtaylor.co/BYBS)- Get my step-by-step plan to launch your podcast (https://stephtaylor.co/PLP-IG)- Sign up for my free podcasting masterclass (https://stephtaylor.co/podcasting)

Kirsty is a launch copywriter and copy coach who's great at making sense of human tendencies and selling through words. In 2018 Kirsty returned to her love of teaching and launched her Brain Camp course. With a psychotherapist background, Kirsty understands the benefit of gathering insights from potential customers in order to connect with your audience and write copy that converts. In today's episode Kirsty and I chat about: Launch learnings after a 16-month hiatus to have a baby The overwhelming benefit of social proof...copy real CAN write itself! The power of word of mouth recommendations The 'wrong' questions to ask when gathering feedback Dispelling the fear of non-buyer surveys Customer research processes for identifying trends leading to valuable copy Social proof... it's not just testimonials! Tips for launching without social proof and the key elements of social proof Customer research is not just a 'tick-box' task You can find Kirsty at https://www.kirstyfanton.com/ and sign up to her social proof sidekick at https://www.kirstyfanton.com/sps-socialette or on Instagram @kirsty.fanton SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

My business grew rapidly in 2020, but the 'overnight success' tag didn't ring true! Today I share with you my journey (and failures) to success. I detail the pros & cons of rapid growth and I highlight what I would do differently (aka - the take-aways for you!) Here's what I cover in this episode: It's not all sunshine & butterflies (pros & cons of rapid growth) Growth as validation 'Upper-limiting' growth potential The mindset muck Sustainability of growth One step back...two steps forward Reducing the 'Business Bloat' Systems, processes & SOP's are critical The value of scaling software YOU are SO important!! Overcoming the fear that it will break! SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Ep 500...Wow!! In the last 4 years of podcasting I have covered so many topics. Today I want to share with you how my business has evolved and my predictions for online business and launching. Here's what I cover in this episode: May 1st, 2018 - where it all began! My first launch flop... The Podcast Launch Plan evolution 2022 - you're not alone...this is tough! Flexibility is key... Looking ahead...audience growth without ad spends Remaining authentic in our offers Know, Like and Trust...standing out in the noise Getting to the finish line Becoming more accessible Email is King! Web3 & NFT's for digital products SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB Learn more about Boost Your Brands Superfans: https://stephtaylor.co/boost-your-brands-superfans 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Monica is a trauma healer and embodiment coach who works with women to set boundaries in their business and personal life. In her coaching, Monica explores the need for boundaries to avoid exhaustion and overwhelm and protect your positive energy. Language warning for this episode! In today's episode Monica and I chatted about: Boundaries without resentment Signs you need to set boundaries in your business Identifying boundaries within yourself - self-respect and discipline 'Silence' is golden... The importance of embodying your boundaries into your energy The surprising benefit of distancing yourself from validation Teaching your boundaries through gentle communication You can find Monica at https://monicayates.com.au/ and sign up to her masterclass at https://monicayates.com.au/monica_work/boundaries-bitch/ or on Instagram @ monicayateshealth SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Instagram has always been a core part of my business that has seen me reach great levels of success. However, with the ever-changing algorithms and content saturation we are experiencing today, I decided it was time to reassess its impact on my future goals. In this episode, I share with you my journey through Instagram My IG success story...the early days! The reality of those 'shiny objects' (aka Reels) Navigating the posting conundrum - what I want to post vs what my followers want to see It's okay to not be 'BIG' on Instagram (particularly if it doesn't fit your goals) How to make Instagram 'work for me' - options, options, options... And...where to from here! TL;DR - You don't HAVE to do anything in your biz. Do what works for you—and that includes IG. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Tech glitches are a given, particularly when you are launching! I've had my fair share...but it doesn't need to feel like the 'end of the world'!! In this episode, I share with you some of my tech glitches and how I handled them... Launching on Friday 13th.... Testing, testing....503 error! Everyone's called 'Sarah', right? Webinar "Going live in 3,2,1".... That time 60 people got all 13 cart open emails at once The positive take-away from unintended glitches is the opportunity it presents to re-evaluate your processes to minimise a reoccurrence! SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Tarzan is a copywriter and email marketing specialist who has the unique ability to write fun and engaging emails that WANT to be read! Her story-based copywriting and consistent email model is designed to not only return a high email open rate but in turn, build better relationships and audience growth. In this episode, Tarzan and I chatted about: Why your email marketing strategy should be the centre of your business The striking differences between communication by email marketing and social media How to do 'a lot' with a small email list The benefit of storytelling as a unique value proposition Lessons learned in email list building Tips for developing relatable, easy-read, saleable emails (and overcoming the fear of 'unsubscribe') How to keep small email list engagement The difficulty of identifying your best business balance Love this interview? Get MORE! Join Tarzan for her FREE Masterclass: Small List, Big Profit https://tarzankayglobal.samcart.com/referral/masterclass/TWNXfJXXjvNRfNrz And get to know her better on instagram @tarzan_kay SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co