

Imperfect Action
Steph Taylor
How do I grow my business faster? What's the secret to success? How can design a business that serves me, not the other way around?Your host, Steph Taylor, asked all of these questions right before she built a million-dollar online business from the ground up in just a few short years. But she made every mistake along the way. Now, Steph's sharing the strategies she wishes she'd known when she was dreaming up her business plan from her corporate cubicle. The advice she wishes she'd had when she was juggling painful clients, answering client calls at 3 am and wondering if she would ever find financial freedom with her business. If you ever feel like you're the only one who hasn't cracked the secret to success in your online business, this show is for you. If you have big dreams but feel like you're not getting anywhere, this show is for you. If you wish you could put your growth on 8x speed and skip straight to the good part, this show is for you. Every Monday, Wednesday and Friday, you can expect mindset advice, actionable marketing tips, and strategies to build a business that brings you more profit, more freedom and even more joy. Prepare to walk away from every episode feeling inspired to take action. Because the secret sauce is Imperfect Action.
Episodes
Mentioned books

May 22, 2022 • 10min
Some of the biggest mistakes you can make with your launch (Book Extract)
This episode is designed to help prevent you from making some of the big mistakes you can make in a launch. This is an extract from my book, 99 Launch Lessons. SHOW LINKS: Get the book — 99 Launch Lessons: https://stephtaylor.co/book Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 16, 2022 • 40min
Madison Dohnt on the energy behind a successful launch and how to launch less stressfully
Madison is another of my Launch Magic Alumni who enjoys a successful career as a Women’s Hormone Specialist and Naturopath. After personally experiencing health issues, Madison took her knowledge as a scientist and high school science teacher and pivoted her career into the health space, specifically her passion for empowering and educating women about hormone health. Today Madison runs a successful 8 week Balance your Hormones Course. In this episode, Madison and I chatted about: How and why she took her education and knowledge to a digital product How Launch Magic gave her the realisation that the ‘Success of your launch is reliant on your ENERGY’ Madison’s post-it note strategy for boosting your confidence when teaching a live webinar Her ‘a-ha’ moment after content sharing in the lead up to her launch The impact of stress on our hormones through launching—and how to minimise stress in a launch Learnings from her first launch and the boundaries and changes implemented going forward You can find Madison at https://www.madisondohnt.com/ and find her free eBook at https://www.madisondohnt.com/clearyoursymptoms or on instagram @ madisondohnt Doors are currently open to Launch Magic until 19th May. Find out more and enroll at https://stephtaylor.co/magic SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 15, 2022 • 33min
Michelle Pontvert on how launching digital products transformed her web design business
Michelle is a Launch Magic Alumni and a freelance website designer who adjusted her business model to continue servicing her 1:1 clients whilst removing herself from the equation. Michelle has successfully 'templatised' her entire business whilst still achieving great results for her clients. In this episode, Michelle and I chatted about: How she was able to template her 1:1 custom design work How to make her templates meet a need and stand out in a crowded market whilst overcoming her fears Her experiences and learnings with launching (and relaunching) her online products Lessons and mistakes from her second launch (bonuses, fears and alike) How to create a webinar around templated products (as opposed to traditional online courses) Her 'lightbulb' moments from Launch Magic You can find Michelle at https://www.michellepontvert.com/ and find her templates at https://www.michellepontvert.com/shop or on Instagram @ michellepontvert Doors are currently open to Launch Magic until 19th May. Find out more and enroll at https://stephtaylor.co/magic SHOW LINKS: 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 10, 2022 • 16min
This is why you keep pushing your launches back—and how to stop doing it so you can finally launch
If you're stuck in the endless cycle of procrastinating your launch (or launches), you're not alone. This episode I'm sharing why you keep doing it, and some steps you can take to stop procrastinating your launch. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 5, 2022 • 8min
How a live launch can remove the risk of a failed launch (Book extract)
Launching can feel scary, because there's always the risk it might flop. But live launching can actually prevent this from happening. This episode, I'm reading an extract from my book, 99 Launch Lessons. Get your copy at https://stephtaylor.co/book SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 3, 2022 • 8min
I didn't record my signature course until the third round. This is why
I taught Launch Magic live for the first two rounds, rather than investing any time into recording it up-front. This episode, I'm sharing why I chose not to pre-record it all until the third time I taught the course. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

May 1, 2022 • 16min
Not sure what to launch next? Here's how to come up with ideas (and decide between ideas!)
Too many ideas? Or not enough ideas for what to launch? Either way, this episode, I'm sharing how to come up with ideas to launch and how to choose what to launch next. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Apr 28, 2022 • 11min
This is how templates hurt your launches
Templates are tempting—after all, they can save you hours of work. However, they can hurt your launches and cramp your style. This episode, I'm sharing how they're hurting your launches. SHOW LINKS: Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

6 snips
Apr 5, 2022 • 8min
Launching: I launched a course before I recorded the first lesson. Here's how I did it.
I'm a big believer in launching your offer before you invest too much time into creating it, as launching is the best way to test your idea. This episode, I'm breaking down exactly how I launched my newest course before I even recorded the very first lesson. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co

Apr 3, 2022 • 7min
The excuses that are holding you back from launching (Book extract)
As an introvert, I'll be the first one to tell you that launching can drain your energy—if you do it the wrong way. This episode, I'm sharing how to launch and keep your energy up, so that you don't burn yourself out in the process. Get my Daily Biz Booster emails: https://stephtaylor.co/DBB 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabi Let's be Instagram friends: https://instagram.com/stephtaylor.co