The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

Today we’re going to talk about creating a sustainable workforce that can help your brand be successful, no matter what the business environment may throw your way. We’re obviously living in tumultuous times and cannot control all aspects of our business. But the right strategic approach to building a culture and talent pool can make a huge difference in how you weather any storm. To help me discuss this topic, I’d like to welcome Roberta Matuson, a best selling author, Forbes contributor, and marketing leader who has worked with General Motors, New Balance, The Boston Beer Company, and more. Learn more about your ad choices. Visit megaphone.fm/adchoices

There is great opportunity to use artificial intelligence with your customer and employee experience initiatives. Learn more about your ad choices. Visit megaphone.fm/adchoices

The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity plans. Some companies reprioritized projects to optimize costs, while others created new business models and ways of working. Regardless of which path they took, the pandemic forced digital transformation upon businesses that weren’t necessarily ready for it. Speed is more essential than ever. Agility is imperative. Organizations are recalibrating technology roadmaps. They’re pivoting and prioritizing the “big rocks” crucial to creating a resilient enterprise in a new digital economy. The cloud is the greatest enabler for both business and delivery agility, but transformation requires bold leadership. Leaders from TEKsystems and 1Strategy discuss how organizations must take action; to not only survive but also thrive, in the digital economy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Brand experience is defined as the combination of the internal and external, or employee experience and customer experience. Learn more about your ad choices. Visit megaphone.fm/adchoices

The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity plans. Some companies reprioritized projects to optimize costs, while others created new business models and ways of working. Regardless of which path they took, the pandemic forced digital transformation upon businesses that weren’t necessarily ready for it. Speed is more essential than ever. Agility is an imperative. Organizations are recalibrating technology roadmaps. They’re pivoting and prioritizing the “big rocks” crucial to creating a resilient enterprise in a new digital economy. The cloud is the greatest enabler for both business and delivery agility, but transformation requires bold leadership. Leaders from TEKsystems and 1Strategy discuss how organizations must take action; to not only survive, but also thrive, in the digital economy. Learn more about your ad choices. Visit megaphone.fm/adchoices

After you’ve built a CX platform, how do you make sure it is continually improving? Learn more about your ad choices. Visit megaphone.fm/adchoices

The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity plans. Some companies reprioritized projects to optimize costs, while others created new business models and ways of working. Regardless of which path they took, the pandemic forced digital transformation upon businesses that weren’t necessarily ready for it. Speed is more essential than ever. Agility is an imperative. Organizations are recalibrating technology roadmaps. They’re pivoting and prioritizing the “big rocks” crucial to creating a resilient enterprise in a new digital economy. The cloud is the greatest enabler for both business and delivery agility, but transformation requires bold leadership. Leaders from TEKsystems and 1Strategy discuss how organizations must take action; to not only survive, but also thrive, in the digital economy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Understand where customer and employee experience work together for the benefit of all audiences. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we’re going to talk about agility in how we relate to ourselves. While we’ve all grown up with unique backgrounds, habits, and things we were taught as the true measures of success, as we go through life we can often find that those things, even if well-intentioned, are either incorrect, or don’t apply to us as they might have been intended.. The challenge, then, is to find a way to continually improve ourselves in order to be better. I talk a lot about agile processes and how companies can use them to improve everything from customer and employee experience to branding and marketing, but today we’re going to talk about applying transformation to one’s self. To help me discuss this topic, I’d like to welcome Laura DiBenedetto, Best Selling Author and CEO of Vision Advertising. Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn about the blueprint for an experience-led organization by combining customer and employee experience Learn more about your ad choices. Visit megaphone.fm/adchoices