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Entrepreneur Conundrum

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Sep 23, 2024 • 34min

From Startup to Scale-Up: Marketing Insights with Solomon Thimothy

Episode Notes:Guest Introduction: Solomon Thimothy, co-founder and CEO of OneIMS and ClickX, entrepreneur, USA Today and Wall Street Journal best-selling author, angel investor, and startup advisor.Key Topics Discussed:Solomon’s entrepreneurial journey and the lessons learned from early mistakes.The challenges of helping small businesses grow and scale, especially with limited budgets.The evolution of OneIMS and ClickX and how they cater to different types of businesses.The importance of systems and processes in scaling a business.Solomon’s passion for supporting small businesses and his innovative approach to providing affordable marketing solutions.The significance of content creation and media presence for modern businesses.The need for entrepreneurs to find the right talent and delegate tasks to scale effectively.Key Takeaways:Small businesses face unique challenges that require tailored solutions, often involving both free and paid marketing strategies.Successful entrepreneurship involves finding the right people, creating systems, and continually adapting to new challenges.Media and content creation are crucial for building a brand and engaging with customers in today's digital age.Key Questions(01:06) I've had longer, don't worry. So how did you get to where you are today?(04:47) I had mentioned two companies in your intro. There was IMS and then ClickX.(08:11) I know that you've mentioned a few different things about the local business and the bigger businesses. Is there a niche that you work in under those or is it just-(15:14) You had mentioned social media as a way to get in front of your ideal clients. Is that the only avenue that you use or are there others as well?(17:54) You had touched on one of the new areas that you want to open and start doing. Are there any other big goals that you have in the next year or two?(23:06) What do you think is your number one roadblock from helping you achieve all of your dreams here that you have.(25:35) Where do you typically find your talent that you hire?(28:18) What's the best advice that you have ever been given?(30:58)  Is there anything that you wanted to touch on that we haven't talked about yet?(32:34) Where can we go to learn more about you and what you do?Solomon Thimothyhttps://www.oneims.com/https://www.linkedin.com/in/solomonthimothy/https://www.tiktok.com/@sthimothyhttps://twitter.com/sthimothyhttps://www.youtube.com/c/ClickxioVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Sep 16, 2024 • 27min

Bridging the Gap Between Value and Price with Jordi Pujol

Key Questions01:25) How did you get to where you are today?(05:22) How do you get in front of people that are looking to either sell and/or get their business appraised?(09:17) Do you do business just on the West Coast or can you go everywhere type of thing?(13:16) Are there usually some common mistakes, if you will, that I tend to make, that people tend to make when they come to you, or misconceptions, stuff like that?(15:07) You work with B2C companies as well, yes?(15:19) What are some of your big goals in the next year or two?(16:38) So how would those goals of growth and stuff affect your business?(18:23) What do you think is your number one roadblock for helping you reach those (19:32) What's the best advice you've ever received?(21:18) What's the best advice you have ever given?(23:06) What would you like to share with us regarding value-added behaviors for service businesses?(24:32) Is there anything that we haven't talked about yet that you would like to touch on?(26:02) Where can we go to learn more about you and what you do? Episode NotesGuest: Jordi Pujol, financial modeling expert and appraiser at ObjectiveBackground: MBA from Wharton School, BA from Swarthmore College, CFA CharterholderKey Topics Discussed:The journey from equity research to business valuationHow Jordi helps bridge the gap between business value and market priceThe importance of forward-looking financial planning for business valuationHow networking and maintaining industry relationships drive business growthThe role of entrepreneurial operating systems (EOS) in scaling a businessKey advice for entrepreneurs: Simplify processes and focus on client needsTips on managing a business for value, not just sales or profitConnect with Jordi: LinkedIn or via email at jordi.pujol@objectiveibv.com Jordi Pujolwww.objectivecp.comhttps://www.linkedin.com/in/jpujol1/https://www.linkedin.com/company/objective-investment-banking-and-valuation/mycompany/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Sep 9, 2024 • 52min

Kenny Lange on Creating Leaders Worth Following

Kenny Lange, an expert in leadership development and nonprofit engagement, shares his journey from setbacks to fostering high-performance teams. He discusses the unique mindsets of nonprofits and the importance of structured systems for impact, especially for vulnerable youth. Kenny emphasizes the power of personal storytelling and social media for authentic connections. He also delves into overcoming self-doubt and the necessity of open communication in leadership. Tune in for valuable insights on creating leaders worth following!
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Sep 2, 2024 • 35min

Scaling Medical Practices: Expert Insights from Jessica Jones

 Key Questions(01:04) How did you get to where you are today on this journey?(06:19) What lead gen do you help practitioners and entrepreneurs with?(08:37) Who would be the ideal client for you today?(10:16) What do you do with the entrepreneurs?(11:50) How do you get in front of your ideal people?(13:00) Do you have social media presence as well?(15:33) What are some big goals that you have in the next year or two?(19:36) Do you think of yourself as a business coach?(20:19) With pivoting from corporate or the medical or legal profession to an entrepreneurship, do you have anything that you wanted to share with regards to that?(22:13) What are your thoughts on investing in yourself and your business?(23:16) What is your thoughts on overcoming the minutiae of the day-to-day and the drudgery of it and to be able to stay focused?(28:25) What is some of the best advice that you have ever received?(31:55) Is there something that we haven't touched on that you wanted to?(33:51) Yes. Where can we go to learn more about you and what you do?Episode NotesGuest: Jessica Jones, entrepreneur, business coach, and founder of Build Your Cash Medical PracticeBackground: From corporate world to medical practice owner; sold 21 practices by 2017Current Focus: Helping practitioners and entrepreneurs start and scale cash medical practicesKey Insights:Importance of pivoting to grow and learning from successes and failuresOvercoming challenges in medical practice management and adding revenue streamsMarketing strategies including lead generation, digital media, and community engagementBalancing the minutiae of daily tasks with big-picture business growthIdeal Clients: Medical practitioners seeking to leave insurance-based models, entrepreneurs entering the medical space, and practice owners facing roadblocksJessica's Goals: Promote mental health solutions, support nurse practitioners in transitioning to business ownership, and continue personal and professional growth Jessica Joneswww.buildyourcashmedicalpractice.comhttps://www.linkedin.com/in/jessicajonesbuildyourcashpractice/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Aug 26, 2024 • 40min

The Five Whys: Dan Kent on Solving Your Business's Biggest Challenges

Key Questions: (01:01) You've been at this for a while, but how did you get into this gig, let's say?(03:23) Have you always had the entrepreneurial niche?(04:52) When you started your coaching aspect, did you do that on the side for a bit and still stayed at the accounting aspect, or did you just cold turkey the accounting and just jump?(05:58) In our introduction, We mentioned a little bit about a bunch of failure and stuff that you've encountered and had to overcome. And then you mentioned also closing down the cafés. How did you bounce back? I guess not let it hold you down and just keep going.(08:15) So nowadays, who would you say is your ideal client?(09:30) How do you get in front of new clients?(11:19) How would you define a business coach?(13:27) Do you use any other modalities or anything like that with you when you do your coaching?(16:06) What are those pillars again?(18:52) And you have a secret sauce, I heard, for diagnosing and isolating all of that, too, right?(21:12) Why do you feel that business owners tend to struggle more than they need to?(22:02) You had mentioned before about employing different ways of getting in front of new people. So what would some of those things... What are you thinking of doing?(26:02) What is the best advice that you have ever received?(28:56) What's the best advice that you've ever given?(30:42) Speaking of goals, what are a couple of big goals that you would like to achieve over the next year or two?(33:13) How would those goals affect your business?(34:38) What do you feel is your number one roadblock?(35:53) With everything that we've talked about today, which has been fun, by the way, is there anything that we haven't touched on that you wanted to talk about?(38:42) Where can we go to learn about you? And what you're up to?(39:40) And your podcast is called what again? Episode NotesGuest: Dan Kent, Founder of Best Self CoachingKey Topics Discussed:Dan's entrepreneurial journey from coffee shop owner to business coach.The importance of resilience and learning from failure in business.The "Three Pillars" framework: Expectations, Relationships, and Balance.The "Five Whys" technique for uncovering the root causes of business issues.The concept of "blissful ambition" and its role in sustainable success.Strategies for getting in front of new clients through referrals, marketing, and content creation.The significance of habits, systems, and continuous learning in business.Advice on balancing ambition with humility and the necessity of seeking help.Dan Kentwww.bestself.coach/abouthttps://clearingobstacles.podbean.com/https://lamag.com/contributor-content/professional-consultant-dan-kent-uncovers-business-leaders-obstacles-in-minuteshttps://www.linkedin.com/in/itmustbedankent/https://www.instagram.com/bestselfcoaching/https://www.youtube.com/@bestselfcoaching/featuredVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Aug 19, 2024 • 42min

Building Buzz: Katie Zeppieri on PR Strategies for Entrepreneurs

Key Questions(00:47) Can you share with us your journey about how you got to where you are?(04:04) Was it hard for you to close those and to step forward and to not let the closing aspect get you down?(09:02) Did you notice that the tactics and stuff that you were using in that marketing aspect were things that you were already doing, but maybe even unknowingly in the past endeavors?(10:14) How do you help pull those stories out from your current clients?(13:11) Who would be your ideal client?(14:36) Do you have any tips or anything for people that they can use to be able to increase their visibility?What do you do to get in front of new clients? Or old clients, like retargeting and stuff.(24:53) What are some of your big goals in the next year or two for your mic drop agency?(27:05) You can work with people from all over, though, correct?(27:46) How would your new office, the new location, the new reach and stuff like that, how would that affect your business?(29:04) What do you feel is your number one roadblock from reaching your goal?(31:54) How are your systems?(33:28)  What is the best advice that you have ever received?(38:54) What's the best advice that you have ever given?Episode Notes:Guest Introduction: Katie Zeppieri, TEDx speaker, author, and founder of MicDrop Agency.Katie's Journey: From aspiring TV reporter to running a successful PR and marketing firm.Challenges in Social Enterprises: The difficulties of sustaining youth-focused businesses and the decision to pivot.MicDrop Agency: Founded in 2021, specializes in brand amplification and PR for startups, especially in tech.Storytelling in Branding: The power of personal stories in connecting with audiences.Tips for Entrepreneurs: Practical advice on increasing visibility, pitching to media, and leveraging content creation.Future Goals: Expansion plans for MicDrop Agency, including opening a new office in a tech-centric city.Best Advice: The importance of seizing opportunities and starting today, no matter where you are in your journey.Connect with Katie: LinkedIn and Instagram for more insights and personal interaction. Katie Zeppierihttps://ca.linkedin.com/in/katie-zeppieri-1b58983bhttps://themicdropagency.com/https://ca.linkedin.com/in/katie-zeppieri-1b58983bhttps://www.instagram.com/katiezeppieri/?hl=enVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Aug 12, 2024 • 26min

Harnessing the Power of LinkedIn and Attraction Marketing with Trae Bohlen

Key Questions(00:41)  How did you get to be where you are today?(03:31) With your social media company, who is your ideal client?(07:24) Where do you go to get in front of your ideal people?(09:12) How do you find time to do all of the networking and getting out there and stuff?(10:29) How did you find out about your Zoom networking events?(11:39) So what are some big goals that you have over the next year or two?(13:05) What do you feel is the number one roadblock for you to simplify?(14:37) Do you use AI in your marketing and stuff?(16:36) What's the best advice that you have ever received?(17:43) What's the best advice that you have ever given?(19:25) So you shared where you make pockets of time. But how do you seem to juggle it all? Do your kids do extracurricular activities and stuff like that, too?(21:13) Is there anything that we haven't talked about yet, though, that you did want to share?(21:28) Oh, you have a podcast.(22:56) I'm a new client with And which social media platform content do you like to focus on, or is it wherever I am?(24:24) Do you have any tips on LinkedIn, on using LinkedIn on this side of it?(25:40) Where can we go to learn more about you and what you do?Episode Notes:Introduction: Virginia introduces Trae Bohlen, a content creator for business owners, serial entrepreneur, and homeschooling mom.Trae's Journey: Trae shares her entrepreneurial origin story, influenced by her parents' businesses and her early experiences with marketing.Multiple Streams of Income: Trae discusses the importance of having various income sources and how she manages multiple businesses.Authentic Marketing: Trae emphasizes the value of being true to oneself in marketing and how that attracts the right clients.Social Media Strategy: Insights on how Trae helps clients uncover their stories to create engaging content, focusing on platforms like LinkedIn and Facebook.Balancing Act: Trae talks about balancing business with family life, setting boundaries, and creating systems to simplify her workflow.Advice and Goals: Trae shares the best advice she’s received, her goals for the future, and how she integrates her personal and professional lives.Trae's Podcast: Trae briefly discusses her own podcast, "Origin Stories," available on YouTube. Trae Bohlenhttps://photographybytrae.mypixieset.comhttps://www.linkedin.com/in/traebohlen/https://www.youtube.com/@traebohlen Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Aug 5, 2024 • 25min

Empowering Stories with Candice Snyder: Passion, Purpose, and Possibilities

Key Questions(01:05) Can you share a little bit about how you ended up where you are?(03:47) Are there certain types of business owners that you're looking to have on your show?(05:18) How do you find people to interview?(06:39) How do you repurpose your show? How do you get your show out there?(07:39) What are a couple of your big goals the next year or two?(08:47) How would having a book and increasing your publishing, how would that affect your movement and what you're doing?(11:38) Do you have any tips on how you overcame that setback that happened where you couldn't do what you used to do anymore, and you really had to shift and self-soul search or stuff like that.(13:36) Have you found living with passion prevents burnout?(14:34) What are some things you like to do for self-care?(16:00) What's the best advice that you have ever received?(16:42) What's the best advice you've ever given?(18:51) Do you have any tips on letting go?(20:10) Is there anything that we haven't talked about yet that you did want to talk about? To touch on?Virginia Purnell (21:44) On social media, do you post more than just, Hey, we had so and so on our podcast?(23:26) Where can we go to learn more about you and what you're up to?(23:54) Your podcast is on all the main platforms as well? Episode Notes:Guest: Candice Snyder, market partner and team leader with Monat, and host of the Passion, Purpose, and Possibilities podcast.Topics Discussed:Candice's transition from dental hygienist to direct sales.Her role as a gratitude ambassador with Monat.The inception and growth of her podcast.Inspirational stories and the impact of sharing them.Goals for expanding her podcast and publishing a book.The significance of self-care, resilience, and gratitude.Key Takeaways:Embrace change and seek new opportunities.Share your story to inspire others.Practice self-care and gratitude to prevent burnout.Collaboration and community efforts can amplify impact. Candice Snyderhttps://podcasts.apple.com/us/podcast/passion-purpose-and-possibilities/id1617133237 www.hairheathvitality.comwww.candysnyder.mymonat.comhttps://www.facebook.com/candice.hirstIG @candicesny17 IG @passionpurposepossibilitieshttps://thekindnesscause.com/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Jul 29, 2024 • 42min

From Opera to HR: Vicky Brown’s Entrepreneurial Symphony

Key Questions(01:18) Tell us about your company name.(02:54) I think you kind of shared a little bit about how you got to where you are today, but are there any gaps to fill in at all?(06:52) On that note, so do you work with any of the states or is there just certain states that you work with?(07:36) Who would you say is your ideal avatar?(09:08) How do you get in front of those people?(11:06) You did mention YouTube channel. So any other social media that you're.(12:21) Are there any common mistakes, misconceptions, not know about that your clients seem to have when they come to you?(16:01) Do you work with nonprofits and charities, too?(16:41) What are a couple big goals that you have in the next year or two?(20:57) You know how some industries like you need to do that continuing education aspect? So would your courses classify as that, or does that kind of fall under something different?(21:26) How would having all of that content in there, how would that affect your business?(23:34) What do you think is like a number one roadblock that's stopping you from getting all of that going?(24:56) Do you do networking events? (25:41) What's the best advice that you have ever received?(27:29) It sounds like you can have a lot on your plate. How do you find balance with work and you and personal life and you time and stuff like that?(32:46) What's the best advice you have ever given?(34:45) Do you have any advice for those who are growing their business and stuff, but that they end up kind of hiring that person that didn't quite work out like they had hoped?(38:58) Have you ever run into, like, your clients putting down the magic unicorn list? Like, they're just looking for that magic unicorn to fill that position?(40:56) Where can we go to find out more about you and what you do? Episode Notes:Guest: Vicky Brown, founder of Idomeneo Enterprises, HR consulting firmTopics Discussed:Vicky's transition from corporate roles and opera singing to founding her own HR firm.Challenges and learning experiences in starting Idomeneo Enterprises.Importance of HR compliance and common mistakes in classifying employees.Overview of the Leaders Journey Experience, an educational platform for entrepreneurs and HR professionals.Strategies for balancing personal life and business responsibilities.Marketing challenges and the importance of getting the company in front of new clients.Best advice received and given, focusing on financial control and work-life balance.Fun Fact: Vicky is a best-selling author and a former opera singer.Resources: More Human, More Resources podcast gift Vicky Brownwww.idomeneoinc.comhttps://www.facebook.com/IdomeneoHR/https://www.youtube.com/@leadersjourneytvhttps://www.linkedin.com/company/712759/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com
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Jul 22, 2024 • 36min

Seasons Leadership: Building Better Leaders with Susan Ireland

Key Questions:Virginia Purnell (00:50) How did you end up where you are today?(04:52) Do you guys do group coaching with that then?(08:54) So how do you get in front of those people?(09:41) Are you on LinkedIn then? Do you guys do posting on there and stuff like that(11:00) So why do you feel like leadership is so important? Is it more than just the shadow or the light aspect?(18:30) What are some big goals that you guys have in the next year or two?(19:39) So how would your reach affect your business?(20:34) So how many people are in your, typically, are in your groups that when you do your group coaching?(21:28) Yeah. But What do you feel like is your number one roadblock with growing your visibility, your reach?(24:06) What would be some actionable advice that you can share with us that we can implement immediately.(25:08) Do you help people set that up or like, develop it if they don't have it?(27:41) What's the best advice that you have ever given somebody?(35:21) Is there something that we haven't touched on that you did want to talk about?(35:32) Where can we go to learn more about you and what you do? Episode Summary: In this episode of Entrepreneur Conundrum, host Virginia Purnell speaks with Susan Ireland, a leadership powerhouse with over 30 years of experience at Boeing and co-founder of Seasons Leadership. Susan shares her journey from her extensive career at Boeing to her current role in empowering business leaders through coaching and consulting. Alongside her partner, Debbie Collard, Susan is dedicated to addressing gaps in leadership quality and making leadership education accessible through their company, Seasons Leadership. They offer one-on-one coaching, business consulting, training, and a free bi-weekly podcast and blog.Key Topics Discussed:Susan's career journey and her transition from Boeing to leadership coaching.The founding of Seasons Leadership and its mission to enhance leadership quality.The importance of leadership in creating positive work environments and cultures.How leadership extends beyond positional titles to influence various areas of life.Strategies for improving visibility and reach for leadership initiatives.The significance of implementing a structured leadership and management system.Practical advice for entrepreneurs and business owners on leadership and self-care.Actionable Advice:Start by defining your vision, mission, and values clearly.Implement a structured leadership and management system to ensure repeatable and disciplined business practices.Take care of yourself first to be able to lead effectively.Focus on building a positive and inclusive work culture.Embrace continuous improvement and progress over perfection.Susan Irelandseasonsleadership.comhttps://www.susanireland.coachhttps://www.seasonsleadership.com/podcasthttps://lnkd.in/gkBpesRyhttps://www.facebook.com/seasonsleadershiphttps://www.instagram.com/seasons_leadership/https://www.youtube.com/@seasonsleadershipVirginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

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