

The Freelance Friday Podcast
Latasha James
An inside look at the world of freelancing, featuring tips, tricks, and interviews with people who are doing it right.
Episodes
Mentioned books

Apr 12, 2024 • 28min
Solopreneur vs. Entrepreneur: Pros, Cons, and My Journey
Here are the pros and cons of hiring a team vs. working as a solopreneur, based on my experience being a freelance social media manager, having a team of 7, and being a solo content creator. After reading Paul Jarvis' "Company of One", I thought we should discuss!
Thanks to Metricool for sponsoring this episode.Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla
Books Mentioned-
Company of One: https://amzn.to/49x1pVt
A Tribe Called Bliss: https://amzn.to/3PZKt2Z
My social media and more: https://latashajames.com/links
0:00 - intro
1:28 - my entrepreneurship journey
6:05 - letting your business fuel lifestyle goals
9:00 - what to delegate or delete
12:14 - Metricool (ad)
13:22 - slow and steady…
15:25 - importance of community
19:03 - is it harder working alone or with a team?
21:01 - is growth limited without a team?
22:57 - how to be taken seriously as a solopreneur?
24:25 - how to prepare for sick leave as a solopreneur?
27:45 - what do you think?

Apr 5, 2024 • 23min
Social Media is Fake. What I Really Struggle with as an Entrepreneur:
Is social media a highlight reel -- and SHOULD it be? Sharing my thoughts + some of the things I struggle with in life and entrepreneurship. Gentle warning that some mental health topics are discussed, so please protect yours!
FREE email marketing course starts April 15, 2024! Register here: https://courses.latashajames.com/courses/email-is-for-everyone
0:00 - welcome
1:52 - is social media a highlight reel?
5:41 - having anxiety as a freelancer
10:33 - ageism in the marketing industry
14:20 - generational wealth building
18:16 - attachment styles and money
21:18 - why storytelling is making a comeback

Mar 29, 2024 • 19min
The Process I Follow to Get Results for Social Media Management Clients
The Social Media Management Toolbox for Notion is here!!! Take 50% off - no code needed + get free access to onboarding call and freelance rate calculator: https://courses.latashajames.com/courses/notion-toolbox
Thanks to Metricool for sponsoring this episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla

Mar 22, 2024 • 34min
Let's Talk Influencer Marketing: Sponsorships, Brand Deals, and Career Options
Let's chat - this is the truth about sponsorships, brand deals, and how to make money as a content creator.
FREE How to Get Brand Deals LIVE CLASS: https://sidewalkerdaily.lpages.co/how-to-land-paid-brand-deals-latashajames/
Thanks to Metricool for sponsoring today's episode! Check out their LinkedIn study and use code LATASHA for 30 days free on any Pro Plan: https://metricool.com/linkedin-trends-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-linkedin-ad-read_2024&utm_term=q1
Other Tools Mentioned -
HoneyBook: http://share.honeybook.com/latasha
Rella: https://getrella.com/?via=latasha
Time Stamps -
0:00 - Why I’m making this episode
0:35 - Free brand deals class invite
1:37 - Gifting vs. affiliate vs. sponsorships
5:30 - Step by step process of working with brands
6:24 - New LinkedIn Study from Metricool! (ad)
7:50 - How to find brand sponsors
11:40 - Negotiating with sponsors
16:42 - Contracts for content creation brand deals
21:44 - Getting approval on sponsorship content
25:29 - How to reach out to creators for sponsorships?
28:01 - When to stop accepting free product?
29:38 - How to approach boutique hotels as a content creator?
30:01 - My first sponsorship deal
31:12 - My opinion on working with a talent manager

Mar 18, 2024 • 12min
Self-Promotion Still Feels Icky to Me (but we've gotta get over it)
Selling, showing up, and sharing to a public audience doesn't come naturally to everyone, including me. Here's how I've learned to serve, not sell, and self-promote without the sleaze.
The Social Media Management Toolbox for Notion is 50% off till 3/31/24! Check it out: https://courses.latashajames.com/
Let me know what you think of this episode on Instagram @thelatashajames, or:
Website: https://latashajames.com/
LinkedIn: https://www.linkedin.com/in/latashajames/
YouTube: https://www.youtube.com/@thelatashajames

Mar 15, 2024 • 13min
My Client Booking Process Explained: Portfolios, Case Studies, Proposals, and Beyond
AHHHH! The Social Media Management Toolbox for Notion is finally here!!! Take 50% off - no code needed till 3/31/24 + get free access to an onboarding call and freelance rate calculator: https://courses.latashajames.com/courses/notion-toolbox
Mentioned:
HoneyBook - take 50% off for a year (affiliate): http://share.honeybook.com/latasha
Find me here -
Freelance Friday Club: https://www.freelancefriday.club/
Website: https://latashajames.com/
Instagram: https://www.instagram.com/thelatashajames/

Mar 8, 2024 • 15min
Social Media Moderation May Change Forever... What's New in Social Media Marketing, March 2024
Here's what's new in social media marketing for March 2024: another TikTok ban, editing comes to Instagram DMs, and social media moderation could change forever.
WATCH this episode here: https://youtu.be/nqgghKRkbjw
Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla
Check out their new LinkedIn study here: https://metricool.com/linkedin-trends-study/

Mar 1, 2024 • 23min
Tools I'm Using & LOSING for My Freelance Business
Exposing how much it costs to run my social media management and content creation business, plus all the tools it takes to do so!
Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla
Check out all the tools mentioned here: https://latashajames.com/tools
0:00 - Intro
0:59 - Metricool (ad)
2:12 - Tools I’m getting rid of
10:48 - Admin tools I use for my online business
17:15 - Tools I use as a content creator

Feb 23, 2024 • 17min
Biggest Social Media Trends for 2024 (Social Media Marketing World Recap)
These are the biggest social media trends for 2024 - according to social media managers (and other Social Media Marketing World 2024 attendees)!
WATCH this episode here: https://youtu.be/ETILO49UHvQ
People Featured:
Valeria
Instagram - https://www.instagram.com/thesocialsea
Website - https://www.thesocialsea.ca/
Anniston
Instagram - https://www.instagram.com/metricoolapp
Website - https://my.mtr.cool/astrla (Try their Pro plan free for 30 days w/ code LATASHA)
Ashley
Instagram - https://www.instagram.com/lavashley_social/
Website - https://www.lavashleysocial.ca/

Feb 16, 2024 • 28min
Building a Creator Business in 2024: New Report feat. Top Creators' Advice
YES, it is possible to make $100,000 as a YouTuber or content creator in 2024. Here's advice from many six-figure content creators, thanks to a recent study from Kajabi.
WATCH this episode here: https://youtu.be/g0wMBasgsfo
Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com/?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124
Link to full report: https://creatortrends.kajabi.com/
Find me here:
Social Media Management Accelerator: https://latashajames.com/smma
Freelance Friday Club: https://freelancefriday.club/
YouTube: https://www.youtube.com/@thelatashajames