The Freelance Friday Podcast

Latasha James
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Mar 22, 2024 • 34min

Let's Talk Influencer Marketing: Sponsorships, Brand Deals, and Career Options

Let's chat - this is the truth about sponsorships, brand deals, and how to make money as a content creator. FREE How to Get Brand Deals LIVE CLASS: https://sidewalkerdaily.lpages.co/how-to-land-paid-brand-deals-latashajames/ Thanks to Metricool for sponsoring today's episode! Check out their LinkedIn study and use code LATASHA for 30 days free on any Pro Plan: https://metricool.com/linkedin-trends-study/?utm_source=latasha-podcast&utm_medium=influencers&utm_campaign=latasha-linkedin-ad-read_2024&utm_term=q1 Other Tools Mentioned - HoneyBook: http://share.honeybook.com/latasha Rella: https://getrella.com/?via=latasha Time Stamps - 0:00 - Why I’m making this episode 0:35 - Free brand deals class invite 1:37 - Gifting vs. affiliate vs. sponsorships  5:30 - Step by step process of working with brands 6:24 - New LinkedIn Study from Metricool! (ad) 7:50 - How to find brand sponsors 11:40 - Negotiating with sponsors 16:42 - Contracts for content creation brand deals 21:44 - Getting approval on sponsorship content 25:29 - How to reach out to creators for sponsorships? 28:01 - When to stop accepting free product? 29:38 - How to approach boutique hotels as a content creator? 30:01 - My first sponsorship deal 31:12 - My opinion on working with a talent manager
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Mar 18, 2024 • 12min

Self-Promotion Still Feels Icky to Me (but we've gotta get over it)

Selling, showing up, and sharing to a public audience doesn't come naturally to everyone, including me. Here's how I've learned to serve, not sell, and self-promote without the sleaze. The Social Media Management Toolbox for Notion is 50% off till 3/31/24! Check it out: https://courses.latashajames.com/ Let me know what you think of this episode on Instagram @thelatashajames, or: Website: https://latashajames.com/ LinkedIn: https://www.linkedin.com/in/latashajames/ YouTube: https://www.youtube.com/@thelatashajames
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Mar 15, 2024 • 13min

My Client Booking Process Explained: Portfolios, Case Studies, Proposals, and Beyond

AHHHH! The Social Media Management Toolbox for Notion is finally here!!! Take 50% off - no code needed till 3/31/24 + get free access to an onboarding call and freelance rate calculator: https://courses.latashajames.com/courses/notion-toolbox Mentioned: HoneyBook - take 50% off for a year (affiliate): http://share.honeybook.com/latasha Find me here - Freelance Friday Club: https://www.freelancefriday.club/ Website: https://latashajames.com/ Instagram: https://www.instagram.com/thelatashajames/
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Mar 8, 2024 • 15min

Social Media Moderation May Change Forever... What's New in Social Media Marketing, March 2024

Here's what's new in social media marketing for March 2024: another TikTok ban, editing comes to Instagram DMs, and social media moderation could change forever. WATCH this episode here: https://youtu.be/nqgghKRkbjw Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Check out their new LinkedIn study here: https://metricool.com/linkedin-trends-study/
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Mar 1, 2024 • 23min

Tools I'm Using & LOSING for My Freelance Business

Exposing how much it costs to run my social media management and content creation business, plus all the tools it takes to do so! Thanks to Metricool for sponsoring today's episode. Get 30 days free on any Metricool plan with code LATASHA using this link: https://my.mtr.cool/astrla Check out all the tools mentioned here: https://latashajames.com/tools 0:00 - Intro 0:59 - Metricool (ad) 2:12 - Tools I’m getting rid of 10:48 - Admin tools I use for my online business 17:15 - Tools I use as a content creator
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Feb 23, 2024 • 17min

Biggest Social Media Trends for 2024 (Social Media Marketing World Recap)

These are the biggest social media trends for 2024 - according to social media managers (and other Social Media Marketing World 2024 attendees)! WATCH this episode here: https://youtu.be/ETILO49UHvQ People Featured: Valeria Instagram - https://www.instagram.com/thesocialsea Website - https://www.thesocialsea.ca/ Anniston Instagram - https://www.instagram.com/metricoolapp Website - ⁠https://my.mtr.cool/astrla⁠ (Try their Pro plan free for 30 days w/ code LATASHA) Ashley Instagram - https://www.instagram.com/lavashley_social/ Website - https://www.lavashleysocial.ca/
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Feb 16, 2024 • 28min

Building a Creator Business in 2024: New Report feat. Top Creators' Advice

YES, it is possible to make $100,000 as a YouTuber or content creator in 2024. Here's advice from many six-figure content creators, thanks to a recent study from Kajabi. WATCH this episode here: https://youtu.be/g0wMBasgsfo Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com/?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124 Link to full report: https://creatortrends.kajabi.com/ Find me here: Social Media Management Accelerator: https://latashajames.com/smma Freelance Friday Club: https://freelancefriday.club/ YouTube: https://www.youtube.com/@thelatashajames
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Feb 9, 2024 • 26min

TikTok vs. Universal Music Group & Instagram Turns Off Read Receipts: What's New In Social, February 2024

Here's what's new in social media marketing right now: UMG pulled music from TikTok, Threads is testing bookmarks, and Instagram turned off read receipts. Thanks to Metricool for sponsoring this video. Get 30 days free on any Metricool plan with code LATASHA using this link: ⁠https://my.mtr.cool/astrla⁠ My New LinkedIn Newsletter, "The Age of Authority": https://www.linkedin.com/newsletters/7157092636284145664/
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Feb 5, 2024 • 7min

Embracing and Planning for Slow Seasons

What should freelancers do during slow seasons? How can they know when to pivot? I'm hosting a free SMMA Open House this week: https://event.webinarjam.com/register/34/klw1ru2y Learn more about the Social Media Management Accelerator: https://latashajames.com/smma Thanks to Madelyn of Madelyn Victoria Co. for this question. Find Madeline here: Website - madelynvictoriaco.com Instagram - @madelynvictoriaco Get featured on a future episode by following the prompts here: https://latashajames.com/podcast-feature
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Feb 2, 2024 • 27min

How to Offer Video Content to Clients w/ Leah of Jar of Stars Creative

Should you offer social media management or content creation to your freelance clients? According to Leah of Jar of Stars Creative (and me!), the answer could be... why not both? Interested in following Leah's social media marketing journey? I'm hosting a free SMMA Open House next week: https://event.webinarjam.com/register/34/klw1ru2y Thanks to Munch for sponsoring today's episode. Get started here: https://www.getmunch.com/?utm_source=youtube&utm_medium=video&utm_campaign=FreelanceFriday_0124&utm_id=FreelanceFriday_0124 Find Leah here: Instagram - https://www.instagram.com/jarofstarscreative TikTok - https://www.tiktok.com/@jarofstarscreative Website - https://www.jarofstars.co Art Instagram - https://www.instagram.com/hoshikarin Learn more about the Social Media Management Accelerator: https://latashajames.com/smma

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