The UX Level-Up

In this episode of the podcast, Sophia takes us on an audio walk-through of the "calls-to-action" methodology of her ORCA process. She will guide you through how to get started designing complex systems, how to make a CTA Matrix that's based on real-world objects, and why doing so will pay dividends before you even start sketching your UI. You might want a pen and paper for taking notes 😉 LINKS: Sophia's 2016 article, "OOUX: A Foundation for Interaction Design" - https://alistapart.com/article/ooux-a-foundation-for-interaction-design/ Get on the wait list for Early Bird pricing on Cohort 4 of the OOUX Strategist Certification program - https://www.rewiredux.com/waitlistsignup

What’s up OOUXers, this conversation with Dan mall is bonkers…Dan Mall is one of the leading experts in design systems — he’s the cofounder and creative director at Super Friendly, a design collaborative that brings design system guidance, leadership, and execution to companies like Capital One, Girl Scouts, Harvard, Carnegie Mellon, and so many more. He’s the creator of a new design system course, not out yet, but check out the link below to sign up for updates so you can be the first to know about it. Dan and I discuss the personality traits that make a good system designer, how to start a design system project the right way, we debate the pros and cons of “flexible cards” which can lead to what I call masked objects, and we come up with a plan for how OOUXers can fill a needed gap in the design system world…putting components in context and rooting them in the real world valuable objects that users and businesses care about.  LINKS: Get on the waitlist for Dan’s Design System Course: https://superfriendlydesign.systems/classes/design-systems-with-superfriends/ Dan’s Twitter: https://twitter.com/danmall Josh Clark’s referenced article: https://bigmedium.com/ideas/boring-design-systems.html

Today's episode is an audio WORKSHOP that’s going to teach you the basics of OOUX and the ORCA process. If you listened to the first episode, you should have a zoomed-out, big picture Idea of what OOUX is all about. But in this episode, you’ll actually get to practice OOUX!  NOTE: If you are driving or walking, feel free to keep listening to about the first 25 minutes in which I give an overview of the process and reiterate some of the main OOUX principles.  Once we get into the exercises you will get SO MUCH MORE out of this if you sit down with a pen and paper and follow along. And if you did this with me while listening to the UX Hustle episode I recorded back in August, it’s definitely not going to hurt to do it AGAIN. Especially if you feel like everything didn't fully click into place.  Okay, after the intro tunes roll, we will jump right into it. IF you want to know more about OOUX, sign up for the OOUX Newsletter so you can get the inside scoop about upcoming trainings and Cohort 4 of the OOUX Certification, which will start at the beginning of 2021.  Sign up here: rewiredux.com/newsletter.  Also, please join us on Meetup at meetup.com/objectorientedux/ to participate in the OOUX Happy Hour. Our next Meetup—which is not even announced yet—is going to be all about OOUXing your UX Portfolio. So if you need or want to revamp your portfolio you definitely won't want to miss out on this event and the dynamic community we are building at the Meetup. Ok y'all, happy OOUXing! LINKS: OOUX Happy Hour Meetup: https://www.meetup.com/objectorientedux/ Sign up for the OOUX newsletter: rewiredux.com/newsletter Print the design challenge: https://docs.google.com/document/d/112yt3HzDMpg52syDMjdiIJoZD2HdxS1K5zS4wxsqiXM/edit#heading=h.def9ka4ztfqd

October 20, 2015 was when Sophia's article on OOUX debuted on A List Apart. In this episode of the podcast, Sophia shows you how her philosophy and process have changed since then, how OOUX was forged in the crucible of CNN Election Night 2012, how OOUX can help you speak the same language as your back-end developers, and how noun foraging fits into her ORCA (Objects, Relationships, Calls-to-action, and Attributes) process. Enjoy! LINKS: Read the A List Apart article: https://alistapart.com/article/object-oriented-ux/ Subscribe to Sophia's YouTube channel: https://www.youtube.com/c/SophiaPrater Read Content Everywhere by Sara Wachter-Boettcher:  https://amzn.to/2DRWO3w

What’s up UXers??? My name is Sophia V .Prater and I am a UX designer and the chief evangelist for the practice of Object-Oriented UX. I’ve been teaching OOUX to individuals and design teams for over FIVE years now!  This podcast is going to be a dive into the weeds on UX systems, information architecture, human psychology, data wrangling, structured content, UX process, and above all simplifying the complex. And of course OOUX and the ORCA process. If you don’t know anything about OOUX or ORCA, no worries. The first few episodes will give you a solid introduction. But why would you even want to know about object-first design? Ok, let me give you the elevator pitch.