

The Easy Button Real Estate Podcast
Cole Ruud-Johnson
If you want to make serious money in real estate, you have to learn how to find deals. I've sourced hundreds of off market deals by age 24, and twice per week I share exactly how I do it – from tools and software, to team structure, to sales scripts and much more. Using the systems I teach here, I went from college dropout and failed real estate agent to 7-figure business owner in just a couple years. I hope you apply this free information to control your own destiny and build your empire as an Off Market Operator.
Episodes
Mentioned books

Nov 25, 2025 • 27min
The Man Behind the Wins: How Tyler Eaton Helps Real Estate Investors Succeed
Tyler Eaton, Director of Client Coaching at Easy Button Real Estate, dives into his transformative journey from commercial leasing to real estate wholesaling. He shares the challenges he faced, including financial struggles and the resilience required to overcome setbacks. Tyler discusses his unique approach to volume and service-first selling, emphasizing creative deal structures like 1031 exchanges. His insights on ideal clients highlight the importance of commitment and coachability for success in real estate.

Nov 18, 2025 • 24min
The 12-Month Shift: How a Seattle Firefighter Closed 5 Deals While Working Full-Time
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, Seattle firefighter Kody Henderson shares his transformation from battling fires to building a real estate business from scratch. After spending a full year chasing his first deal, Kody turned that breakthrough into five deals a year, all while keeping his full-time firefighting job.He talks about pushing through rejection, the importance of consistency, and how focusing on relationships over quick profits helped him grow. Listeners will learn how Kody built momentum one call, one connection, and one deal at a time, proving that with persistence, anyone can create their own version of financial freedom.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Nov 11, 2025 • 20min
50 Doors, 1 Obsession: Ethan Welch’s Plan for Long-Term Wealth
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:Ethan Welch went from a decade-long mortgage career to running 7 active real estate projects and building a portfolio aimed at 50 rental units in 5 years. In this episode, he shares how taking action before he was ready, staying obsessed with growth, and building systems turned his side hustle into a predictable 4-deals-a-month business — and his full-time freedom.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Nov 4, 2025 • 23min
How Kevin Clark Landed a $1M+ Deal After Leaving His 9–5
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, Kevin Clark shares how he walked away from his W-2 sales job to go all-in on real estate and landed a $1M+ deal in Portland soon after. He opens up about the mindset shift from employee to entrepreneur, how he learned to master off-market sales, and the patience it took to turn a single lead into a 7-figure opportunity. If you’ve ever wondered what it takes to leave stability behind and bet on yourself, Kevin’s story shows exactly how it’s done.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 28, 2025 • 22min
How Karl Huth Went from Doing It All to Leading 8 Flips at Once
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:After a decade in a W2 job, Karl made the leap into full-time real estate when life forced his hand. What started as a few flips turned into eight projects, rental portfolios, and a growing team.In this episode, Karl opens up about his journey from burnout to balance, learning to delegate, hire, and turn chaos into a scalable business. Plus, hear how a tornado that destroyed his property led to a major development opportunity and a whole new chapter in his real estate career.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 21, 2025 • 20min
$300K and Counting: How Rowan Built a 6-Figure Business from Cold Calls
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:Rowan shares his transformation from a full-time engineer to a full-time real estate investor building a thriving business with his brother in a competitive Connecticut market. From early house hacks to scaling with cold calls and structured systems, he reveals how mindset shifts, sales skills, and consistent execution turned side hustles into a 6-figure operation — and what it takes to double profits year after year.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 17, 2025 • 23min
How to Stay Ethical in Competitive Real Estate Markets
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, we tackle one of the most controversial topics in real estate: ethics in deal negotiation. From viral wholesaling tactics to renegotiating contracts and rising regulation, we unpack where the line between smart business and exploitation really lies. A must-listen for investors who want to build a lasting business rooted in integrity, not shortcuts.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 14, 2025 • 20min
Breaking the Plateau: How Allen Mack Went from 2 Deals a Month to a 6-Figure Deal Machine
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, we sit down with Allen Mack — a former law enforcement officer who left a 12-year career to build a thriving real estate business. Allen shares how he transitioned from chasing fugitives to closing deals remotely from at South Carolina, growing from direct mail to 6–10 deals a month. Discover how discipline, systems, and family teamwork fueled his transformation into a full-time investor and entrepreneur.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 10, 2025 • 30min
The Truth About Novations, Regulations, and Real Estate Reality
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:In this episode, Cole and Tucker dive into the real conversations most investors avoid — from the truth about novations to the tightening wave of regulations across the U.S. They break down how to adapt in a sideways market, what’s working for their top-performing students, and why chasing high-volume, low-profit deals can trap you in a cycle of burnout. Expect candid takes, industry insights, and timeless advice on building a smarter, more sustainable real estate business.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson

Oct 8, 2025 • 23min
How Mason Turned a Solutions-Focused Mindset into $100K in Assignments
Join the #1 real estate community for agents and investors: https://www.skool.com/offmarketmethod/about?ref=791b3644f63045c9a6d3d8634e57c1f1Want to SCALE your real estate business to $100k/month? Go here: https://easybuttonrealestate.com/Summary:Ini this episode, Mason breaks down the mindset shift that took him from chasing prices to solving real problems; like navigating a heated squatter situation.He shares the hard decision to leave his 50/50 partner, why implementing feedback immediately matters, and what 3 months with The Deal Engine Program actually looks like when you have $100K in the pipeline. If you're debating whether to bootstrap or invest in coaching, this episode gives you the real answer.Connect with Cole Ruud-JohnsonInstagram: https://www.instagram.com/coleruudjohnsonTwitter: https://twitter.com/coleruudjohnsonLinkedIn: https://www.linkedin.com/in/coleruudjohnsonTikTok: https://www.tiktok.com/@coleruudjohnson


