The Analytics Power Hour
Michael Helbling, Moe Kiss, Tim Wilson, Val Kroll, and Julie Hoyer
Attend any conference for any topic and you will hear people saying after that the best and most informative discussions happened in the bar after the show. Read any business magazine and you will find an article saying something along the lines of "Business Analytics is the hottest job category out there, and there is a significant lack of people, process and best practice." In this case the conference was eMetrics, the bar was….multiple, and the attendees were Michael Helbling, Tim Wilson and Jim Cain (Co-Host Emeritus). After a few pints and a few hours of discussion about the cutting edge of digital analytics, they realized they might have something to contribute back to the community. This podcast is one of those contributions. Each episode is a closed topic and an open forum - the goal is for listeners to enjoy listening to Michael, Tim, and Moe share their thoughts and experiences and hopefully take away something to try at work the next day. We hope you enjoy listening to the Digital Analytics Power Hour.
Episodes
Mentioned books
Apr 18, 2023 • 53min
#217: Rethinking Privacy with Jodi Daniels
Are you already inwardly groaning a little bit because our latest episode is all about privacy? Yeah. We know. We've been tracking your emotions, along with your first name, your last name, your birthdate, your government ID number, and your household income for the past ten years. Actually, we just bought that last one (but good for you on the career growth front!). Okay. You know we're just joshing you (which makes sense, since producer Josh Crowhurst stepped in as a guest co-host on this episode), and you know that because you trust us! And THAT'S quite the rambling setup for our discussion with Jodi Daniels, the founder and CEO of Red Clover Advisors and co-author of Data Reimagined: Building Trust One Byte at a Time. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
12 snips
Apr 4, 2023 • 60min
#216: Operationalizing a Culture of Experimentation with Lukas Vermeer
How does one build a strong culture of experimentation at an organization (and what does that even mean)? One way is to spend a few years working at a company that already has such a culture… and then jump ship to another organization that is well on its way! That's (sort of) what our guest, Lukas Vermeer, did when he left booking.com to go to Vista. With Val Kroll guest-co-hosting, we dug into the challenges — organizational, educational, and mindset-al (?) — when it comes to having an organization successfully and appropriately integrate experimentation into their operational ways. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
Mar 21, 2023 • 1h 1min
#215: (A Very) Real Talk about Simulation with Frances Sneddon
When it comes to simulation, we're all really asking the same question: are we living in one? Alas! We did not tackle that on this episode. Instead, with Julie Hoyer as a guest co-host while Moe is on leave, we were joined by Frances Sneddon, the CTO of Simul8, to dig into some of the nuts and bolts of simulation as a tool for improving processes. It turns out that effectively putting simulations to use means focusing on some of the same foundational aspects of effectively using analytics, data science, or experimentation: clearly defining the problem, tapping into the domain experts to actually understand the process or scenario of focus, and applying some level of "art" to complement the science of the work! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
6 snips
Mar 7, 2023 • 52min
#214: Impostor Syndrome. Wait. Are We Even Qualified to Discuss That? with Julie Hoyer and Val Kroll
Do you listen to this podcast because you're pretty sure that you're a professional fraud, and you're hoping-hoping-hoping that you will absorb enough knowledge to stay ahead of being exposed as such? Well, stop that negative self-talk! Impostor syndrome is a very real thing, and we've devoted a whole show to digging into it! Julie Hoyer and Val Kroll joined Moe on this International Women's Day episode to discuss the topic. It turns out that there has been a lot of research in the area, there ARE techniques for battling it, and it IS useful to hear how common it is! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
10 snips
Feb 21, 2023 • 53min
#213: Data Contracts: What They Are, Their Role, and Their Evolution with Shane Murray
When it comes to data, there are data consumers (analysts, builders and users of data products, and various other business stakeholders) and data producers (software engineers and various adjacent roles and systems). It's all too common for data producers to "break" the data as they add new features and functionality to systems as they focus on the operational processes the system supports and not the data that those processes spawn. How can this be avoided? One approach is to implement "data contracts." What that actually means… is the subject of this episode, which Shane Murray from Monte Carlo joined us to discuss! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
Feb 7, 2023 • 56min
#212: Innovation Through Analytics Within the Enterprise with Dr. Tiffany Perkins-Munn
Dr. Tiffany Perkins-Munn, Head of Marketing Data & Analytics at JPMorgan Chase & Co., shares her journey through finance and the impact of analytics on innovation. She discusses the challenge of balancing compliance and progress in regulated industries like healthcare and finance. Dr. Perkins-Munn emphasizes the need for effective communication to secure leadership buy-in for data initiatives. The conversation also delves into the role of organizational politics in data-driven decisions and the importance of aligning team values with strategic vision.
Jan 24, 2023 • 55min
#211: What To Do Next?
We've been on a bit of a streak of culture and career discussions, which means we want to assure you that Tim is not actually tied up in a basement with no access to our content calendar. Actually, in this episode, Tim plopped down on the therapy couch as a vessel for the wisdom of Moe and Michael about structured techniques for analysts to chart the best paths for their careers. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
18 snips
Jan 10, 2023 • 1h 10min
#210: Starting the Year with Culture with Aaron Dignan
Happy new year! We're not really resolution-making types, but the incrementing of the annum is a good time to take a breath and think about some ways we might want to approach our work differently. On this episode, we took a pretty big swing at "culture" — sitting down with Aaron Dignan, founder of Murmur, author of Brave New Work (and host of the eponymous podcast) — to discuss some of the ways modern organizations are, well, broken! From there, to the analysts within those organizations, to frameworks and approaches for getting to a better way of working, it was a brain-stretching way to kick off 2023! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
Dec 27, 2022 • 1h 5min
#209: 2022 Year in Review with Josh Crowhurst
It's that one-time-of-the-year when we do a little bit of navel-gazing, a little bit of prognostication, and, when the year is a year like 2022, a little more cursing than usual. Not only did the podcast hit a fairly meaningless vanity metric milestone this year, but we also maintained our explicit rating! Executive producer Josh Crowhurst joined us to look back on the podcast and the analytics industry in 2022, as well as to do a little bit of crystal ball gazing into 2023 and beyond! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
21 snips
Dec 13, 2022 • 60min
#208: Charting Your Path into Data Leadership with Katie Bauer
You've got some solid experience under your belt, and you're starting to feel like you're ready to move into a data leadership role. What does that even mean? Shifting your keystrokes from SQL to slide decks? Maybe (but maybe not). Katie Bauer, Head of Data at GlossGenius, has held multiple data leadership roles over the course of her career, and she penned a thoughtful post on the various tactics she employed to find a role that is a good fit. She wrote the post so that she wouldn't have to keep repeating herself when data folks in her network reached out for advice. But that didn't stop this podcast from reaching out to record a lively discussion on the topic! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.
