

Product Mastery Now for Product Managers, Leaders, and Innovators
Chad McAllister, PhD
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven areas go to https://productmasterynow.com. Hosted by Chad McAllister, PhD, product management professor and practitioner.
Episodes
Mentioned books

Oct 4, 2021 • 0sec
354: Agile Product Development – with Brian Cohn
Discovery, Detailing, and Deployment for hardware product management Today we are talking about applying Agile and Lean development...

Sep 27, 2021 • 29min
353: Mastering change – with David Schonthal
Combatting the forces that pull customers away from your product, for product managers Today we are talking about...

Sep 20, 2021 • 34min
TEI 352: Improve how you get customer insights – with Darshan Mehta
What product managers might not know about insights Today we are talking about markets and customer insights. Great...

Sep 13, 2021 • 33min
351: Journey to Product VP – with Liron Lifshitz-Yadin
What one product manager learned about understanding customers Today we are talking about the journey from software developer...

Sep 6, 2021 • 36min
350: Market segmentation and product pricing – with Dan Balcauski
What product managers need to know about positioning products to create value Today we are talking about how...

Aug 30, 2021 • 34min
349: How product managers can and should become innovation choreographers – with Dan McClure
Create change as a storyteller of the future – for product managers Today we are talking about how...

Aug 23, 2021 • 48min
Special: Are You a Product Manager or a Problem Manager – with Steve Johnson
Special Episode From the 2020 Summit This is a special podcast episode, sharing an important discussion from The...

Aug 16, 2021 • 37min
348: How product managers can help to future-proof organizations – with Jonathan Brill
Prepare for the unexpected as a product manager Today we are talking about change. Innovation itself means making...

Aug 9, 2021 • 35min
347: What most product managers get wrong about product management – with Grant Hunter
The truth about product managers’ common misconceptions Today we are talking about what may sound like fundamentals of...

Aug 2, 2021 • 29min
346: Building a product management group from scratch in a rapidly growing company – with Kenton Hansen
How product managers can gain influence, solve problems, and propel their organizations to success What would you do...