Product Mastery Now for Product Managers, Leaders, and Innovators
Chad McAllister, PhD
Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach product managers, leaders, and innovators the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To see all seven areas go to https://productmasterynow.com. Hosted by Chad McAllister, PhD, product management professor and practitioner.
Episodes
Mentioned books
Jul 26, 2021 • 32min
345: How to use Jobs-to-be-Done to be a market detective – with Dave Duncan, PhD
Skills for product managers to deeply understand customers’ problems and goals Today we are talking about how to...
Jul 19, 2021 • 30min
344: State of product management performance in 2021 – with Greg Geracie
Learn what sets successful product management teams apart Today we are talking about a recent study that gives...
Jul 12, 2021 • 37min
343: How product managers can communicate to influence – with Tina Frey Clements
Tips for product managers to communicate so people remember We are about to have an important discussion on...
Jul 5, 2021 • 36min
342: Conjoint the correct way – with Patty Yanes
A tool to help product managers understand what features customers value Today we are talking about conjoint analysis,...
Jun 28, 2021 • 33min
341: Using the data warehouse to make better product decisions – with Jeremy Levy
How product managers can use data to understand customers and create value Today we are talking about making...
Jun 21, 2021 • 33min
340: Lean product development – with Steve Stucky
Pipeline, Process, and Practice for Product Managers This is the Product Mastery Now podcast. For seven years it...
Jun 14, 2021 • 35min
339: Overcome the challenges innovation leaders have – with Scott Kirsner
How product managers can succeed in innovation leadership Welcome to the Product Mastery Now podcast. You may know...
Jun 7, 2021 • 43min
TEI 338: Better OKRs, with the person who wrote the original OKR book – with Christina Wodtke
A tool to help product managers accomplish more Product improvements and product innovation too frequently suffer from accomplishing...
May 31, 2021 • 33min
TEI 337: An expanded perspective on UX to make better products – with Mark Baldino
How to align your organization and product management team with the voice of your customer In this discussion...
May 24, 2021 • 33min
TEI 336: Pricing software products right – with Ajit Ghuman
How product managers can solve positioning, packaging, and pricing for their products Today we are discussing how to...
