Heart-Centred Business Podcast with Tash Corbin cover image

Heart-Centred Business Podcast with Tash Corbin

Latest episodes

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Oct 13, 2024 • 29min

#420: The lies we believe about starting a business - Podcarpet - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/420Links mentioned in this episode:Grab my free Fast-Track Your Business training - tashcorbin.com/fasttrackIf you were to ask a hundred different people what their top three pieces of advice for starting an online business are, I don't think you would be able to narrow it down to thirty consistent things.In fact, I would say the most common things shared by all of those different people would actually be lies.In this episode of the Heart-Centred Business Podcast, I'm going to share with you the ten lies that we believe about starting a business - that aren't true!They may have been true in the past (or they may not have been true in the past!) but they certainly are not true today.Show notes in full are at: tashcorbin.com/420Follow Tash on Facebook: facebook.com/tashcorbincoachingLet me know your thoughts via our Text FanMail!
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Oct 10, 2024 • 49min

#419: My personal lessons from HCBC 2024 - Tash Corbin, Heart-Centred Business Conference

Full show notes and all links at: tashcorbin.com/419This is the second podcast episode about the Heart-Centred Business Conference 2024.Last episode, I shared my big lessons from each speaker at the Heart-Centred Business Conference - you can catch up on that one at tashcorbin.com/418.In today's episode, I'm sharing some observations of what happened at conference, and my personal lessons from hosting conference and the cool things that happened there. This will give you another little insight into conference and behind the scenes in my business, and whether you run events yourself, or you're just interested in the changes I will be making, I think you'll find it particularly insightful.If you haven't yet got your ticket to 2025 Conference, jump in sooner rather than later - it looks like we will be sold out in the coming weeks!Tickets are at www.heartcentredbusinessconference.com  - if you cannot attend our in-person event, we also have our Virtual Conference in March 2025, and tickets are available at www.heartcentredbusinessconference.com/virtual.Let's dive in!Here for the links referenced in the show notes?2025 Noosa Conference tickets - www.heartcentredbusinessconference.com2025 Virtual Conference tickets - www.heartcentredbusinessconference.com/virtualLeonie's recorded presentation - leoniedawson.com/heartLet me know your thoughts via our Text FanMail!
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Oct 8, 2024 • 1h 6min

#418: Top 10 insights from HCBC 2024 speakers - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/418Links mentioned in this episode:Heart-Centred Business Conference 2025 Tickets: www.heartcentredbusinessconference.com The 2025 Heart-Centred Business Conference - Lessons from SpeakersNartarsha Bamblett's Acknowledgement of CountryI had a big realisation in the part about connection to culture, that whilst I don't necessarily feel a connection to culture related to my ancestral heritage, I do access connection via sub-cultures such as Taylor Swift and being a Formula 1 fan.Kerry Rowett on Aligning to Bigger GoalsMy biggest insight was realising that I downplay, or sometimes don't even share my goals in certain peer networks - for a range of different reasons, but mostly I can see it's a self-limiting mindset, and one I am committed to breaking through.Tina Tower on Organic Social Media StrategyI realised that I have had issues with my website since 2015 - and whilst I have had a few updates and upgrades, I have had it on my list to overhaul my website for over 9 years now. So it's TIME. That's my commitment for Q4 - I will have a new website by the New Year! EEK!Nartarsha Bamblett on Intuition and IdentityOne of the exercises was to practice gratitude for the good and the bad, and I shared with the conference room that I am grateful that I created conference, and I am grateful for the financial loss of the first one, AND the fact that I kept running it from there.Emma Veiga-Malta on Unleashing your Inner CreativeI realised that I had been treating creativity as a reward for good business behaviour, rather than embracing it as part of the process. Interestingly, I used to do that with self-care and rest - treat it as a reward, rather than a necessity.Denise Duffield-Thomas on Money Mindset The big insight was seeing how my sense of responsibility for others can create a feeling that more financial success will just create more responsibilities - possibly a reason why I have had an income plateau for the last few years. Interesting!Leonie Dawson's Channelled Message - You are GoldenOne of the things I keep remembering from Leonie's presentation was that birds don't sing their morning song, and then check to see how many likes they got. They sing for the joy of it. They sing because that's what they are made to do. That's part of their identity.Lisa Twohig on Audience ConnectionThe big take-away insight for me came from Lisa's workbook question - What's the easiest way for me to spend more quality time with my audience?I'll be playing with some new strategies, and reminding myself that quality time is a priority - because I absolutely agree that it is!Rebecca Saunders on Going NarrowIt was powerful to hear once again that reminder that niching is super-important - it gives you the opportunity to go deep with your audience, and to get more specific with your messaging.Clare Wood on Cash Flow with ConfidenceThe more consistently you use a system, the more likely you are to stick with it - so I have shortened the intervals on a bunch of things to see how that works, and already it's made a big difference.And don't forget - GET YOUR 2025 TICKET!Let me know your thoughts via our Text FanMail!
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Aug 25, 2024 • 40min

#417: How to tip the algorithms in your favour - Tash Corbin, Heart-Centred Business Podcast

Full article and show notes available at: tashcorbin.com/417Here for the links referenced in the show notes?Check out the Take Off program - tashcorbin.com/takeoffGrab my free Fast-Track Your Business training - tashcorbin.com/fasttrackSocial media can feel like an absolute minefield when it comes to reaching new audiences. There's one part of social media that I think people can find particularly frustrating: trying to tip the social media algorithms in their favour.In this episode of the Heart-Centred Business Podcast, I'm going to tell you how to tip the algorithms in your favour... not by jumping through a bunch of hoops and setting up 95,000 different rules for yourself. But by taking a long-term approach to your social media growth, and making sure that you make the algorithms your friend.Social media algorithms are very kind to me. But that's because I have been kind to them and I have always taken a long-term approach when it comes to tipping social media algorithms in my favour.If you want to do the same - you want to get out of the algorithm short-term, tying-yourself-in-knots, what's-the-algorithm-doing-now dramas, and you want to tip those algorithms in your favour, then make sure that you stay tuned to this episode of the podcast.The first thing I want to say when it comes to social media algorithms is do not tie yourself in knots trying to understand every single little nuance, change and rule that social media marketers tell you you need to follow in order to tip the algorithms in your favour.Social media marketers and mentors have a vested interest in convincing you that social media algorithms need to be kept up-to-date with on a minute-to-minute basis. That keeps you plugged into their content feed. That keeps you plugged into buying their latest offer, which has new social media algorithm updates and the latest insights from the social media algorithms.Yes, social media algorithms are constantly being updated. But as a creator on social media, that does not mean that you need to know about every single change to the algorithm....Show notes in full are at: tashcorbin.com/417Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Aug 18, 2024 • 34min

#416: How to validate your new offer - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/416Here for the links referenced in the show notes?Join the waitlist for The Waitlist Kit: tashcorbin.com/waitlist(If you're listening to this months after it was released, click on the above link for the most up-to-date offer.)Have you got a juicy idea for a new offer that you want to get out to market as quickly as possible? Well in this episode, I'm going to encourage you to hold your horses for just a moment until you can validate your new offer...How would it feel if you could release your new offer out to market already knowing that your audience will love it, that you've got great messaging behind it, and that it's going to make sales?That's the difference between launching a validated offer versus launching a cold offer.In this episode of the Heart-Centred Business Podcast, I'm going to walk you through how to validate your new offer so that when you release it to market, you can be confident that it's going to sell.Before we go into the detailed strategy in today's episode, I want to acknowledge that at the end of the day, the only way to truly validate whether someone will buy your offer or not, is to offer it to them and see if they buy it.Ultimately, you can have as many people as you want say that the offer is great and they would definitely buy it... but if you've launched offers in the past having had people say they definitely would buy something like that, you've probably also experienced the frustration of those very same people not buying it.True validation comes when people buy it....show notes in full are at: tashcorbin.com/416Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Aug 11, 2024 • 35min

#415: Getting hot leads from social media - Tash Corbin, Heart-Centred Business Podcast

Full article and show notes available at: tashcorbin.com/415Here for the links referenced in the show notes?DM me on Facebook or Instagram to request the Hot Lead Bingo sheet:Facebook: facebook.com/tashcorbincoachingInstagram: instagram.com/tashcorbinEpisode 396: Using client testimonials and successes in your marketingListen or read at: tashcorbin.com/396Episode 407: My consent-based sales conversation structureListen or read at: tashcorbin.com/407Episode 370: The number 1 sales call mistake and how to fix itListen or read at: tashcorbin.com/370I have a blunt and potentially painful question to ask you: for all of the things that you do on social media, are you actually getting consistent hot leads from those actions?If the answer is no or not as many hot leads as you'd like, then you are going to love this episode of the Heart-Centred Business Podcast.I am going to walk you through how to get hot leads from what you do on social media... but it's going to be quite a different strategy to what you would see from some of the most prolific social media coaches and teachers out there.Today we are going to get you hot leads consistently from social media!When it comes to making money from what it is that you do on social media, a lot of people assume that if they reach more people with their content, they will make more sales.But reaching someone on social media and then immediately making a sale to them is the exception, it's not the rule....show notes in full are at: tashcorbin.com/415Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Aug 4, 2024 • 26min

#414: These opt-ins are a waste of time - Tash Corbin, Heart-Centred Business Podcast

Full article and links are available at: tashcorbin.com/414Here for the links referenced in the show notes?Join the Take Off program - tashcorbin.com/takeoffGrow Your Audience free training - tashcorbin.com/audienceNail Your Niche free training - tashcorbin.com/nicheIf time is of the essence for you to grow your business, you're going to be surprised by how helpful this episode of the Heart-Centred Business Podcast is... because I see far too many online business owners spending a lot of time making opt-ins that are actually a complete waste of their time and energy.We know that time is such an important resource for us. Not all list growth is created equal. Not all opt-ins are created equal.So stop wasting time on these opt-ins!Your time is one of your most important resources, especially as a business owner.I don't know many business owners who started their business so they could spend hours and hours a day wasting their time on things that don't create any traction.... show notes in full are at: tashcorbin.com/414Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Jul 28, 2024 • 21min

#413: 10 MORE ways to improve your reach and grow your audience - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/413Here for the links referenced in the show notes?Learn the first 10 ways to improve your reach and grow your audience - tashcorbin.com/401Check out episode 341: Building an epic business network - tashcorbin.com/341Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode of the Heart-Centred Business Podcast, we will continue on from a previous episode (which you can find here) where I will help you improve your reach and grow your audience.I have ten more ways that you can improve your reach.Before we dive into today's episode, I want to mention that a lot of the strategies I'm going to share with you today are more high connection, high conversion, and work best for offline businesses.Where you might have a brick-and-mortar business or a clinic, or you see people in person, these may be more effective for you.But I also think that sometimes we discount local connections and in-person connections for our online businesses. Yet that can be a really quick way to fast-track your results and get more sales!Don't write these all off! I want you to still dive into this episode. You might find something that you want to play with in your business as well....show notes in full are at: tashcorbin.com/413Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Jul 21, 2024 • 28min

#412: Market research for online business - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/412Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageIn today's episode, I'm going to walk you through what makes great market research for online business.I'm also going to dispel some of those myths about what market research needs to involve so that you can understand how powerful market research can be and deepen your understanding of how you might go about it.I would pretty confidently guess that at this stage of life, you've likely experienced being part of someone else's market research multiple times.Your market research experience could be that you've:Had someone ask you a couple of questions as you walk past them in a shopping mallHad someone ring you and ask you "just three really quick questions" for their market researchFilled in a long unwieldy survey for some company whose mailing list you're subscribed to (shoutout to the airlines - they always seem to have the longest surveys with the weirdest questions)Answered someone's question on social media or via emailI would say that most people have participated in multiple forms of market research.But unfortunately, if you have participated in that, it's likely you've also experienced some of the worst possible parts of being part of market research....Show notes in full are at: tashcorbin.com/412Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!
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Jul 14, 2024 • 27min

#411: Are you sabotaging your own content? - Tash Corbin, Heart-Centred Business Podcast

Full article and links available at: tashcorbin.com/411Here for the links referenced in the show notes?Grab my free Core Messaging Template - tashcorbin.com/coremessageI'm not saying this because I want to make you fearful or worried in any way, shape or form, because I'm absolutely going to help you sort this out... but something that I have noticed for a lot of online marketers (particularly those who use content marketing and content creation as a way of attracting audience members and making sales) is that they are sabotaging the success of that content.They don't even realise that that's what they're doing.In this episode, I'm going to uncover and help you see how you might be sabotaging your content and fix it quickly, in a short, sharp episode.If you are someone who creates content - whether it's for social media, podcasts like this, blogs for your website, or webinars - I want you to check out this podcast episode so that we can ensure you're not sabotaging that content's success.The big sabotage I want to talk about today is the experience you may have had before where you do all this work of creating content, and then you don't distribute it adequately.You create a new freebie where you're thinking about your ideal clients, putting nice imagery with it and making this spectacular fresh content... but it's not just the existence of that content that does the job of attracting, warming up and converting your audience into paying clients.The content existing doesn't do all of the job. It needs to be distributed....Show notes in full are at: tashcorbin.com/411Follow Tash on Facebook: facebook.com/tashcorbincoachingJoin the Heart-Centred Soul-Driven Entrepreneurs: facebook.com/groups/hcsdeLet me know your thoughts via our Text FanMail!

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