LTB Podcast

In this episode of the LTB Podcast, we welcome on Fit3Sixty owner, John Clark.  We covered: How does he get so much done Structuring his day How does he meet his potential clients where they are at What drives him John's journey - timeline to now owning Fit3sixty Building his client base up   You can find download the "25 non-social based lead gen methods" guide here - http://liftthebar.com/offline

Lisa Lewis joins us on today's episode of the LTB Podcast. Topics covered:  - Do you see us doing anything wrong when discussing this psychology related to being a trainer or strength coach? - Where should a trainer start with all of this psychology stuff? - Why you should focus on the subjective aspects of progress/ results instead of just the objective ones like losing pounds. - Do we have to sell the short term in order to gain the long term with clients? - How can we improve the clients level of motivation? - What is the inner voice (self-talk/ meta cognition)? - How much of an effect can this have? - Should we give clients homework on improving things like their inner voice? - How to know you're not going over that line into being a therapist? - How to bring up "you should go see a counsellor"? - How to pick clients back up after a setback like not hitting a weight loss goal/ out of control weekend?  

In this episode, we welcome on Brad Dieter from Science Driven Nutrition and Eat to Perform. We cover a whole host of cool topics including: - What does eat to perform do?  - What has he found through working with so many people? - How can we go about increasing our client's energy expenditure?  - Are our clients really busy as are saying they are? - What has he learnt being on both sides of the coin (practical & research)? - Is there anything he thinks PT's could do better when it comes to putting across the research? - What would he look for in a nutrition coach? - Some of the myths of a high-fat diet? - How would he educate a client who believes something like a high-fat diet can cure cancer?

In this episode, we welcome on Michael Goulden from Integra Education. Content covered: - Michael's journey - The client experience and why he is always looking to improve this - Why he feels 1to1 personal training is far from being "dead" - Where having an understanding of biomechanics & anatomy fits into a personal trainers toolbox, and why it's important - What to expect on this weekend's seminars with him - What he would say to someone who is worried this weekend will be too advanced for them

In this quick minisode, I got into 5 different things I've changed my mind in the last 12-18 months.  1. Low calorie/ aggressive dieting 2. Kindles & audiobooks + finishing books 3. Having an avatar  4. How hard it is for me to actually take information in 5. The feeling of overwhelm 

"Having some kind of success early on in the client process can be a predictor of long-term success" Was a pleasure to welcome on Sigma Nutrition Radio host, Danny Lennon back on to the show. We covered what makes an effective coach in depth plus: - His recent public speaking appearances and how he feels they have gone. - What’s getting him excited that he’s working on and researching. - What he thinks makes an effective coach. - Traits of an effective coach. - Why explaining to your clients about things like protein timing may not actually be helping them. - Why saying less than you think you should in a coaching setting may actually be more effective than saying more. - What to do if a client comes to you and says they would like to try something that you don’t agree with.

Was great to welcome on the LTB gyms newest coach, Grace Hall, to the podcast. We asked Grace to come on as she’s come from being a member of the gym to now being a coach and we wanted to find out more about what that transition has been like, but it was also cool to hear about her previous careers and how these have helped her integrate into the world of coaching. We go pretty deep into the reasons Grace joined the LTB gym, why she’s stuck around, what it’s been like moving from member to coach, what she is finding hardest since starting as a coach and what’s helping her progress.

"Hire for personality, train for skill" In today's show, we welcome on Jodi Rumack of jodirumack.com. We discuss: - Productivity - where to start? - How to decide on the goals you want to achieve? - How to actually go about executing things? - How to manoeuvre clients into particular times? - Why is it important to have tracking systems in place for lead gen? - How can we increase the number of people who show up to a consultation? - How to go about hiring your first staff member?   Link to Jodi's site and the article she mentioned early on - https://jodirumack.com/what-to-focus-on/

In this episode, I welcome on long term LTB member Owen Henderson. Owen has built his business up inside of a commercial facility and he's got it to a stage where he has around 40 client sessions per week. We covered: How Owen got started. How he built up his client base. How to have conversations with members inside a commercial gym. How to take those conversations to a place of “would you like to buy PT”. How he doesn’t get bored with doing 30-40+ PT sessions per week.

In this short trial episode, Stuart chats to LTB member Toby Firth about what he's been actioning since being in the LTB essentials lead generation group.