

On Brand with Donny Deutsch
Donny Deutsch
Everything is a brand. In today’s world companies, public figures, countries, institutions, and movements are brands with their own unique values, marketing, and influence. Former CEO and Chairman of Deutsch Inc., innovative political analyst and veteran TV personality, Donny Deutsch, mastered the power of branding when he built the multibillion dollar ad agency. Now, in a hyper-saturated, over-marketed world, our media landscape too often presents one-dimensional figures who are globally seen, and yet not truly known. Where the notion “perception is reality” feels truer each day, join Donny as he peels back the layers of the images we see, to understand the depths of the people who are changing our world. You won’t want to miss Donny’s candid conversations with global experts and the biggest names across entertainment, business, media, politics and more to better understand the “brands” of the moment and examine where politics, current events, and pop culture converge.
Episodes
Mentioned books

Aug 12, 2021 • 1h 15min
Dr. Vivek Murthy: Intentionally Design Your Post-Pandemic Life
On today’s episode Donny welcomes a very special guest: the United States Surgeon General, Dr. Vivek Murthy. In addition to being the 19th and 21st US Surgeon General, Dr. Murthy is an entrepreneur, public health buff, dad, and husband. Donny and Dr. Murthy dive right in, covering everything from the most current Covid and vaccination updates, to how to find happiness by cultivating your relationships. Dr. Murthy shares his personal story of battling depression, the work he puts in to build an intentional life, and how he continues the fight to break the stigma of mental illness. You won't want to miss this inspiring interview. But first, Donny breaks down his biggest Brands of the Week, sharing with all of us his candid breakdown of Tesla, Ikea, Tom Brady and Big Macs, to name a few.
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Follow Dr. Murthy: Twitter @surgeon_general, Instagram @u.s.surgeongeneral
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Aug 5, 2021 • 1h 6min
Andrew Ross Sorkin: Covering the Flawed Humanity in Business
On this episode, Donny sits down with famed New York Times journalist and co-anchor of CNBC’s “Squawk Box”, Andrew Ross Sorkin. Sorkin is also the author of "Too Big to Fail: How Wall Street and Washington Fought to Save the Financial System," and co-creator of the drama series "Billions" on Showtime. He and Donny dive into how he got published in the Times while still in high school, his coverage of the 2008 financial crisis, the "democratization of stocks" via GameStop, and how "Billions" came to be. But first, Donny divulges his Brands of the Week, which this week include Obama, bipartisanship, Mitch McConnel, Simone Biles, Dominos, KFC, and even pineapples, to name a few.
THANK YOU TO OUR SPONSORS:Wondery - Listen to Business Wars: Birth of Vegas on Amazon Music, Apple Podcasts, or 1-week early with Wondery Plus in the Wondery app.
Follow Donny: @donnyjaydeutschSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 29, 2021 • 1h 17min
Michael Rapaport: The Under Dog Trash Talking the Big Dogs
On today's episode, Donny sits down with actor, comedian, and social media disruptor, Michael Rapaport. Michael and Donny dive right in, starting with Michael's rant that went viral after the riots in Charlottesville, Virginia. Michael goes on to share what it was like as a child whose disruptive behavior got him kicked out of 13 schools before he was finally diagnosed with ADHD, what it's like to work with his idols, his beef with Kevin Durant, and more. But first, Donny breaks down this week's biggest brands, giving his signature Brand Up/Brand Down to Mike Lindell, The NFL, AOC, Balenciaga, Volkswagon, and Cheetos, among others.THANK YOU TO OUR SPONSORS:Indeed: Indeed.com/ONBRAND for a $75 CreditExpressVPN: ExpressVPN.com/DONNY to get three extra months freeSolo Stove: solostove.com promo code DONNY for $10 offIndochino: Indochino.com promo code DONNY for $50 off a purchase of $399 or more
Follow Donny: @donnyjdeutschFollow Michael: @michaelrapaportSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 22, 2021 • 1h 17min
Nicolle Wallace: Piercing the Bubble
On today’s episode, Donny sits down with NBC News political analyst and host of MSNBC's “Deadline White House”, the incomparable Nicolle Wallace. Nicolle served as the Communications Director to President George W. Bush as well as senior adviser to the McCain-Palin campaign in 2008, and together Donny and Nicolle dive into whether the GOP will have a rebirth, why she feels politicians are damaged humans, what she learned from the Bush administration, all about her Palin experience, and more. But first, Donny kicks off this episode with his breakdown of the biggest Brands of the Week, handing out his brand "ups and downs" to Rupert Murdoch, Sacha Baron Cohen, Corona, Mac n' Cheese Ice Cream, and Tom Brady among some others. Make sure to rate, review, and subscribe the show!
THANK YOU TO OUR SPONSORS:Netsuite: NetSuite.com/DONNY to schedule your FREE Product TourIndeed: Indeed.com/ONBRAND for a $75 creditAudible: Audible.com/DONNY or text “Donny” to 500-500 to start your FREE trialPolicygenius: policygenius.com/DONNY to get started right nowFollow Donny: @donnyjdeutschFollow Nicolle: @nicollewallaceSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 15, 2021 • 1h 23min
Al Franken
On today's episode Donny sits down with the only former U.S. Senator currently on tour, the one and only, Senator Al Franken. Donny and Senator Franken do a deep dive on everything from his time at SNL, lessons from Lorne Michaels, his accomplishments as a Senator, what he thinks Biden is doing well, and, of course, Donald Trump. Al shares his insights on partisanship, "defunding" the police, and the inspiration for his upcoming comedy tour. But first we check in with Donny's biggest Brands of the Week including buzzing topics like Eric Adams, Kristi Noem, Coors Light, The Lincoln Project, and the Olympics, among others.
THANK YOU TO OUR SPONSORS:Policygenius: policygenius.com/DONNY to get started right nowAthletic Greens: athleticgreens.com/donny for a FREE year supply of Vitamin D & 5 free travel packsBurrow: Burrow.com/DONNY for $75 off your first orderMoink Box: MoinkBox.com/DONNY for FREE bacon for a yearVivino: Vivino.com/DONNY, code DONNY to save 20% on your first order of up to $200Follow Donny: Twitter - @donnydeutschInstagram - @donnyjdeutschFollow Al: @alfrankenSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 8, 2021 • 1h 6min
Steve Cohen
On today’s episode, Donny sits down with the founder of Point72 and Point72 Ventures, owner of the New York Mets, and his longtime friend, Steve Cohen. Steve and Donny dive into how Steve went from being one of the most successful hedge fund managers to owning the beloved major league team, why he is always learning something new, and how the fans are truly the backbone of the Mets. The two also explore Steve's brand of ultimate success, why he does it for the people, and how he shows his children to stay hungry by demonstrating it for himself. But first, Donny brings us up to speed with his picks for the biggest Brands of the Week including Jill Biden, James Franco, The Sopranos, the WNBA, and Walmart, among others. THANK YOU TO OUR SPONSORS:Indeed - Indeed.com/ONBRAND for a $75 creditNetsuite - NetSuite.com/DONNY to schedule your FREE Product TourPolicy Genius - Policygenius.com/DONNY to get started right nowAudible - Audible.com/donny or text “donny” to 500-500 to start your FREE trial
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Follow Donny and Steve:@StevenACohen2@donnyjdeutschSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jul 1, 2021 • 1h 5min
Tommy Hilfiger
Donny kicks off today’s episode with a candid breakdown of today’s biggest Brands of the Week, casting his big "brand up" or disappointed "brand down" to a number of current hot topics including Esports, Boris Johnson, Ikea, Seinfeld, General Mills, and more. Then he spends some time talking with the iconic Tommy Hilfiger, who takes us on his journey from humble beginnings in Elmira, New York, to the massive global brand that Hilfiger is today. Tommy shares why failure was his biggest lesson, how music was a constant inspirational through line in his work, and how he's made an aspirational lifestyle accessible, fun, and legendary.
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Follow Donny: @donnydeutsch - Twitter@donnyjdeutsch - InstagramSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 24, 2021 • 1h 5min
Joe Scarborough
Today’s episode features Donny’s sit-down with former Congressman, author, co-host of MSNBC’s Morning Joe, and his good friend Joe Scarborough. In this episode Joe lets us in on the Morning Joe origin story, what it takes to make a three-hour unscripted TV show, and how he brings his humanity to what he does. Together, they define Joe's brand, identifying that he's always committed to fighting the BS, but that the true and consistent essence of his brand is his commitment to making us feel like "we'll be ok." But before these two friends get to talking, Donny names his Brands of the Week, taking us through his opinions on The Supreme Court, Coca Cola, Harley Davidson, and Bill Clinton, among a few others at the forefront of today's news.
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Follow Donny: @donnydeutsch (Twitter), @donnyjdeutsch (Instagram)
Follow Joe: @JoeNBC (Twitter), @joescarborough (Instagram)See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 17, 2021 • 1h 4min
Gary Vaynerchuk
Today’s episode features Donny’s candid conversation with entrepreneur, investor, bestselling author, Chairman of VaynerX, and CEO of VaynerMedia, Gary Vaynerchuk. Donny kicks off the high-energy discussion with a walk down memory lane from when he first interviewed Gary on his hit CNBC series, The Big Idea with Donny Deutsch. Gary then takes us through all the facets of his brand of execution and giving. Don’t miss his further insights on how to negotiate, NFTs and their future, the value of good parenting, and how there are two ways to win: entertainment and education. But before diving in with Gary, Donny updates us with his Brands of the Week, including his thoughts on "one night stands," Jeffrey Toobin, Burger King, and more currently at the top of the headlines. See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 10, 2021 • 1h 8min
Sunny Hostin
Today’s episode features Donny’s sit-down with Emmy Award-winning journalist, national bestselling author, and co-host of The View, Sunny Hostin, where she opens up about her experience growing up in the Bronx as biracial, the power of reparations, and how you can't have reconciliation without truth. Sunny also shares the inspiration for her bestselling novel, Summer on the Bluffs, and why she's sticking by her brand of being an authentic voice of reason. But first, Donny names his Brands of the Week, where he covers a variety of hot-topic names from Jeff Bezos, to Disney, to Logan Paul, and more of this week’s top newsmakers.
Don't forget to rate, review, follow, and subscribe wherever you get your podcasts!
Follow Donny: @donnyjdeutsch See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices