

On Brand with Donny Deutsch
Donny Deutsch
Everything is a brand. In today’s world companies, public figures, countries, institutions, and movements are brands with their own unique values, marketing, and influence. Former CEO and Chairman of Deutsch Inc., innovative political analyst and veteran TV personality, Donny Deutsch, mastered the power of branding when he built the multibillion dollar ad agency. Now, in a hyper-saturated, over-marketed world, our media landscape too often presents one-dimensional figures who are globally seen, and yet not truly known. Where the notion “perception is reality” feels truer each day, join Donny as he peels back the layers of the images we see, to understand the depths of the people who are changing our world. You won’t want to miss Donny’s candid conversations with global experts and the biggest names across entertainment, business, media, politics and more to better understand the “brands” of the moment and examine where politics, current events, and pop culture converge.
Episodes
Mentioned books

Feb 24, 2022 • 57min
Steve Schirripa: The Sopranos Stars Aligned
On this episode of On Brand, Donny sits down with actor, comedian, and host of the Talking Sopranos podcast, Steven Schirripa. Steve and Donny dig into all things Sopranos, but first, Steve shares his journey from being a bouncer in Vegas, to running small shows, and ultimately, catching the acting bug after having been cast in some short films. Eventually, the Sopranos stars aligned and Steve was cast in the iconic show as ‘Bobby Baccalieri,’ becoming a series regular to the end. He and Donny talk about the magic of the Sopranos, behind-the-scenes stories, and Steve's take on the finale. But before all that, Donny digs into this week's top news, dishing out his weekly 'ups' and 'downs' in this week's Brands of the Week, naming Candace Owens, Tesla, Vanity Fair, and the Whopper among many others.
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Feb 17, 2022 • 53min
Al Roker: A Series of Happy Accidents
On this episode, Donny sits down with "America's weatherman” and co-anchor of the 3rd Hour of TODAY, NBC TODAY Show’s, Al Roker. With more than 40 years on TV and 14 Emmy Awards, Al is an institution. Together they take us through Al's career, how he got his foot in the door, and the advice he got from his mentor, Willard Scott. They also discuss what makes TODAY Show’s “secret sauce”, why you can't think "small" in the business of broadcasting, and Al's take on why we're so divided as a people. But first, Donny dives right into naming Mitch McConnell, Platonic Co-Parenting, Dolly Parton, and Jet Blue among many others as either rising up or major flops in his weekly Brands of the Week segment.
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Feb 10, 2022 • 1h 13min
Rich Eisen: Playing in the Sportscasting Toy Chest
On this episode, Donny sits down with one of the most legendary voices in sports entertainment, the first on-air talent for the NFL Network and host of the Rich Eisen Show, Rich Eisen. The two start at the very beginning, discussing how Rich channeled every job he had into his dream of being a sports caster on ESPN. We then learn about how he finally got to ESPN and the tough-love advice he got from Keith Olbermann. Rich also talks about his leap over to the NFL Network, his take on Donny's recent “Brand Up” for the NFL, Rich's views on Kaepernick, and how “Run Rich Run” got started. But before all that, Donny takes us through his latest Brands of the Week, naming the Winter Olympics, Mike Pence, Joe Rogan, Superbowl Ads, and Chanel among many others in his weekly segment.
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Feb 3, 2022 • 1h 10min
Huma Abedin: Bringing a Different Perspective
On this episode, Donny sits down for a conversation with Hillary Clinton's top aide and long-term advisor, and author of a new memoir, Both/And: A Life in Many Worlds, Huma Abedin. Huma and Donny dive right in, first covering her upbringing in Saudi Arabia, the lessons her father passed down, and how the view of Muslims has changed over the years. Huma also shares what it was like being in the Clinton White House and Hillary's loss in 2016, what drove her to write a memoir, and why this is her year of saying 'yes'. But first, Donny dives into his top brand 'ups' and 'downs' for the week, naming Steven Breyer, Spotify, Amy Schneider, Sarah Palin, Bank of America, and Anheuser-Busch, among others in this week's Brands of the Week.
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THANK YOU TO OUR SPONSORS:Blinkist - Go to http://www.blinkist.com/DONNY to get 25% off and a 7-day free trial.Indeed - Go to http://www.indeed.com/ONBRAND to claim your $75 before March 31st.Mizzen & Main - Go to http://www.MizzenAndMain.com, promo code DONNY, you’ll receive $35 off any regular price order of $125 or more.NordVPN - Go to http://www.nordvpn.com/donny or use code DONNY to get up to 70% off your NordVPN Plan + 1 additional month for free.Follow:@donnyjaydeutsch@humaabedinSee omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 27, 2022 • 1h 5min
Carl Bernstein: The Best Obtainable Version of the Truth
On this episode, Donny sits down with legendary investigative reporter, best-selling author, and Pulitzer Prize winner, Carl Bernstein. Donny and Carl start at the very beginning as Carl shares what it was like walking into the rumbling newsroom of the Evening Star at just 16 years old, and working his way to "the greatest seat in the country." Carl shares how his dedication to the truth brought him to breaking the infamous Watergate story, the key skills needed to report the "best obtainable version of the truth,” and why the country has lost its culture of wanting to hear the truth. But first, Donny covers the week's buzzing brands, dishing out his "ups" and "downs" to Ann Coulter, Gary Chambers, Tom Brady, State Farm, and M&Ms, among others in this week's Brands of the Week.
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THANK YOU TO OUR SPONSORS:NordVPN - Go to http://www.nordvpn.com/donny or use code DONNY to get up to 70% off your NordVPN Plan + 1 additional month for free.
Huel -Go to http://www.huel.com/donny for free shipping on your first order PLUS a shaker and a t-shirt!
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Jan 20, 2022 • 1h 3min
Ali Wentworth: Humor and Relatability
On this episode, Donny sits down with actress, comedian, author, and podcast host, Ali Wentworth. Ali is a jack-of-many-trades and is no holds-barred as she and Donny dive right into her 20-year marriage with George Stephanopoulos, and what it was like growing up around political "celebrities." She also shares stories from her In Living Color days, thoughts on the #metoo movement, mental health in today's youth, and why your spouse doesn't have to be your best friend. But first, Donny dives into his brands of the week, dishing out his "ups" and "downs" on his weekly segment naming Brian Kilmeade, Prince Andrew, Maya Angelou, Pixie Curtis, and Smart Guns among many others.
Make sure to rate, review, and subscribe to get our latest episodes as soon as they drop!
THANK YOU TO OUR SPONSORS:INDEED - Go to http://www.indeed.com/ONBRAND to claim your $75 credit before March 31st.
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Jan 13, 2022 • 55min
Daymond John: Failure is Process
On this episode, Donny sits down with the Founder of FUBU, NY Times Bestselling author of five books, entrepreneur, motivational speaker, and co-host of ABC’s Shark Tank: Daymond John. Donny and Daymond first dig into Daymond’s humble beginnings, how Daymond’s mom taught him about the hustle and helped him start FUBU. Daymond also shares the three key pieces to starting a business, how failure becomes success, the relationship between philanthropy and business, and what really goes down on Shark Tank. But first, Donny is dishing out his "ups" and "downs" on some of this week’s trending brands in Brands of the Week.
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Jan 6, 2022 • 48min
Michael Fanone: Defending the Capitol on January 6th
On this episode, Donny sits down for a powerfully revealing conversation with former D.C. police officer who suffered brutal injuries while protecting the Capitol from the attack on January 6th, Michael Fanone. Michael recounts, in detail, his memories from that terrifying day, how he felt when he first saw his own body cam footage, what he is proud of, and what angers him about the backlash. But, before their sit down, Donny is back with his first brand 'ups' and 'downs' of the year, as he launches into his weekly segment naming Eric Adams, Walmart, New Year’s Resolutions, Tik Tok, and Minimum Wage, among many others in his Brands of the Week.
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Dec 30, 2021 • 59min
On Brand: Best of 2021
On this episode we present excerpts from some of our favorite interviews of 2021. We look back at Donny’s conversations with Joe Scarborough, Rev. Al Sharpton, Nicolle Wallace, Michael Cohen, Rosie O’Donnell, and Stevie Van Zandt. Sit back and listen to why I believe we are more alike than we think, why we have the same goals, and why, in the end, humanity always wins.
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Dec 23, 2021 • 36min
Michael J. Fox: Steps Towards The Future
On this episode, Donny revisits his conversation with the iconic Michael J. Fox, Michael is the embodiment of optimism, humor, and humanity. He tells it like it is and understands the human experience in a way that many of us may never grasp. He is a friend, a humanitarian, an entertainer, and a family man. Donny and Michael talk about his early success in Hollywood, the many ways his wife has saved him, how he faces his Parkinson’s daily, the power of "owning it," and why he doesn't have time for bullsh*t. You won't want to miss this look back at our premiere episode with Marty McFly himself.
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