Loyalty Wired
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.
Latest episodes
Jul 10, 2020 • 42min
Podcast 10 - How Loyalty Analytics Can Add Value To The Business
In this podcast we explore how loyalty analytics can add value to your business by exploring common challenges, where we have seen loyalty work best and tips for getting the most from your analytics team. With Iain Pringle, Anthony Graham and Dicken Doe.
May 27, 2020 • 33min
Podcast 9 - Covid Update And What Next
The Loyalty Podcast is back! In this episode we explore how the loyalty industry has responded and what how plans will evolve as the World emerges from lockdown. With Phil Gunter and Joanne Ward.
Mar 13, 2020 • 30min
Podcast 8 - Loyalty In Crisis - Practical Tips And Advice
In this episode the team discuss what steps loyalty programmes can take to protect customers and businesses in times of crisis.
Feb 21, 2020 • 43min
Podcast 7 - Do Redemptions Change Behaviour?
In this episode we explore what role redemptions play in building loyalty and give our tips on how to build a successful reward strategy.
Jan 27, 2020 • 39min
Podcast 6 - Our Predictions For 2020
In this episode the team explores what we think will and will not happen in the world of loyalty during 2020.
Dec 2, 2019 • 39min
Podcast 5 - Is Transactional Loyalty Dead?
In this episode the team explores the question - is transactional loyalty dead? With Phil Gunter, Alan Lias, Craig Grimshaw and Iain Pringle.
Nov 11, 2019 • 51min
Podcast 4 - Loyalty For Good
In this podcast we explore if loyalty programmes can be a selfless rather than selfish pursuit.
Oct 7, 2019 • 39min
Podcast 3 - How to engage less frequent customers
This week we discuss the holy grail of loyalty programs - how to engage with less frequent customers. With Joanna Ward, David Canty, David Feldman, Alan Lias and Iain Pringle
Sep 12, 2019 • 38min
Podcast 2 - Why is loyalty the industry to be in?
This time we look at how to build a career in loyalty - how to get started, how has the industry evolved, where is it going and how to get ahead? Featuring David Canty, Phil Gunter, Alan Lias and Iain Pringle.
Sep 5, 2019 • 49min
Podcast 1 - Why loyalty?
In our first podcast the team explores when loyalty is right or wrong for a brand, where have we seen loyalty work best and if programs are so great why do they close?
