Loyalty Wired

Loyalty Wired
undefined
Oct 24, 2020 • 29min

Podcast 12 - Loyalty finance and how it can make or break a business

In this podcast Phil Gunter and Stuart Dinnis look at how the financials of a loyalty programme work and how they have the potential to create beautiful businesses which connect the brand directly with customers and generate money in ways that are unique to the loyalty industry.
undefined
Sep 16, 2020 • 35min

Podcast 11 - Covid - 19 - The Good, The Bad And The Ugly

In this podcast we look at how Covid- 19 has driven and accelerated change around the world and who the likely winners and losers and what brands can do to retain customer value. With Phil Gunter, Joanne Ward, David Feldman, David Canty, Adam Posner and Craig Grimshaw.
undefined
Jul 10, 2020 • 42min

Podcast 10 - How Loyalty Analytics Can Add Value To The Business

In this podcast we explore how loyalty analytics can add value to your business by exploring common challenges, where we have seen loyalty work best and tips for getting the most from your analytics team. With Iain Pringle, Anthony Graham and Dicken Doe.
undefined
May 27, 2020 • 33min

Podcast 9 - Covid Update And What Next

The Loyalty Podcast is back! In this episode we explore how the loyalty industry has responded and what how plans will evolve as the World emerges from lockdown. With Phil Gunter and Joanne Ward.
undefined
Mar 13, 2020 • 30min

Podcast 8 - Loyalty In Crisis - Practical Tips And Advice

In this episode the team discuss what steps loyalty programmes can take to protect customers and businesses in times of crisis.
undefined
Feb 21, 2020 • 43min

Podcast 7 - Do Redemptions Change Behaviour?

In this episode we explore what role redemptions play in building loyalty and give our tips on how to build a successful reward strategy.
undefined
Jan 27, 2020 • 39min

Podcast 6 - Our Predictions For 2020

In this episode the team explores what we think will and will not happen in the world of loyalty during 2020.
undefined
Dec 2, 2019 • 39min

Podcast 5 - Is Transactional Loyalty Dead?

In this episode the team explores the question - is transactional loyalty dead? With Phil Gunter, Alan Lias, Craig Grimshaw and Iain Pringle.
undefined
Nov 11, 2019 • 51min

Podcast 4 - Loyalty For Good

In this podcast we explore if loyalty programmes can be a selfless rather than selfish pursuit.
undefined
Oct 7, 2019 • 39min

Podcast 3 - How to engage less frequent customers

This week we discuss the holy grail of loyalty programs - how to engage with less frequent customers. With Joanna Ward, David Canty, David Feldman, Alan Lias and Iain Pringle

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app