Loyalty Wired

In this podcast we explore why programmes fail. With Phil Ginter and Alex Tavera the panel uses experience from hundreds of programs to explore what can go wrong and how to address problems early.

In this podcast we will explore informal loyalty programmes and why brands may want to consider covert alternatives to a formal published loyalty strategy. With special guests Phil Gunter, Adam Posner and Mark Ross-Smith.

In this podcast we will explore what action you can take to ensure that your program is fit for 2022. With special guests Adam Posner and Stuart Melim, our very own financial fitness gurus.

In this quick podcast we discuss New Year's resolutions that could make a big difference to your programme in 2022. With many familiar voices including Phil Gunter, David Canty, Stuart Melim, Adam Posner, Simon Morgan and David Feldman.

In this podcast we make our predictions for the loyalty industry in 2022 and have a laugh along the way to. With Phil Gunter, Stuart Melim, Craig Grimshaw, Joanne Ward, Adam Posner and Simon Morgan.

In this podcast we review our predictions for 2021, compare then to what actually happened and have a laugh along the way to. With Phil Gunter, Stuart Melim, Craig Grimshaw, Joanne Ward and Simon Morgan.

In this podcast we break from our usual format to interview loyalty legend Bryan Pearson, bestselling author of The Loyalty Leap and former President of LoyaltyOne. In the podcast we explore Bryan’s career and views on data, personalisation and how the loyalty industry has adapted to change.

In this podcast we explore the unique challenges of building a successful loyalty strategy for a telco or utility companies. With special guests Camilo Courtnay and Charlie Hills. #loyaltypodcast #loyalty #marketing #vodafone

In this podcast we explore the growing phenomena of Business-to-Business loyalty programmes where companies reward clients for purchasing products rather than directly rewarding the end consumer. With special guests Mark Maclure of Stream and our very own Adam Posner.

In this podcast we explore loyalty wallets and ask if they are a threat or an opportunity for programme managers. With special guests Radinck van Vollenhoven of Stocard, Phil Hawkins of Flybuys and Pavel Los from Shell we explore the question with a Global panel with experience from both sides of the fence.