

Loyalty Wired
Loyalty Wired
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.
Episodes
Mentioned books

Sep 19, 2023 • 42min
Podcast 55 - Why NOT Loyalty?
As our most listened to podcast to date have been “why loyalty?” it seems only fitting to cover off the alternative by asking “why NOT loyalty”? With special special guests Phil Rubin, Phil Hawkins and Mark Ross-Smith.

Sep 2, 2023 • 33min
Podcast 54 - Gen Z - Spotlight On University Loyalty
In depth look at the mysteries of GenZ marketing by looking at university loyalty programs. With special guests Mark Rooker of Sheffield Hallam University and Phill Lee-Warren of Uniware Systems.

Jul 19, 2023 • 42min
Podcast 53 - Spotlight On South Africa
In this podcast we discuss the growth of the loyalty market in South Africa and explore how it has become one of the leading loyalty markets in the World. With special guests Melanie Van Rooy, Johan Moolman and Amanda Cromhout.

Jun 20, 2023 • 38min
Podcast 52 - Changing Customer Needs 2023
In this podcast we explore changing customers needs across Europe and Australia with special guests Charlie Hills and Adam Posner.

May 19, 2023 • 45min
Pocast 51 - High Street Retail Winners And Losers
In this episode we explore winners, losers and drivers of success in retail loyalty in the less well documented categories away from grocery, fuel and travel. With special guests Penny Shaw and Phil Rubin who use examples from Ikea, Nordstrom, Macy’s and Costco to illustrate points.

Apr 6, 2023 • 38min
Podcast 50 - Bilt - A Loyalty Startup Sucess Story.
In this episode we get to celebrate two things, firstly 50th podcast and secondly a success story from one of our very own by discussing the growth of Bilt with David Canty.

Mar 21, 2023 • 19min
Podcast 49 - Loyalty CXM Zurich Highlights
Podcast 49 is out now. In this episode we review Loyalty CXM which was held in Zurich in March 2023. With Cristina Ziliani and Pavel Los.

Feb 24, 2023 • 36min
Podcast 48 - What Can Loyalty Deliver and Benchmarks For Success?
In this podcast we explore the questions we are asked most - what can loyalty deliver for me and what are my benchmarks for success. With special guests David Andreadakis from Kobie Marketing, Pavel Los from Oracle CrowdTwist and Craig Grimshaw and Phil Gunter from New Works Loyalty.

Jan 26, 2023 • 34min
Podcast 47 - Web3 - What You Need To Know
In this episode we will discuss Starbucks Odyssey and explore what the future holds for web3 and other NFT activities. With special guests Chris Miller and Gabriele Giancola.

Dec 29, 2022 • 14min
Podcast 46 - Predictions for 2023
In this episode we make our predictions for the loyalty industry in 2023 with special guests Phil Gunter, Adam Posner, Stuart Melim and Simon Morgan.