Loyalty Wired
Loyalty industry podcasts tailored for marketing professionals. Stay ahead with the latest news and best practices from around the globe, designed to empower, inform and inspire. Brought to you by Loyalty Wired.
Latest episodes
Jan 2, 2024 • 15min
Podcast 59 - Predictions For 2024
In this podcast the panel give their predictions for the loyalty industry in 2024 with special guests Adam Posner, Phil Gunter, Stuart Melim and Simon Morgen.
Dec 15, 2023 • 20min
Podcast 58 - Review Of 2023
In this podcast we take a light hearted review of 2023 by reminding the panel of their predictions for the year to see which came true. With special guests Stuart Melim, Adam Posner, Phil Ginter and Simon Morgan.
Nov 15, 2023 • 22min
Podcast 57 - Joyalty - The Science Of Magic Moments
In this podcast we will explore how “Joyalty”, or surprising customers with moments of magic, can improve customer engagement. With special guests Adam Posner and Simon Tavernier.
Oct 19, 2023 • 30min
Podcast 56 - Sports Loyalty
In this podcast we will explore how loyalty programs can work for brands that appear to have no loyalty problem at all. So how do sports clubs use loyalty programmes to drive various business benefits? With special guests James Gibbins of Premier League football club Wolves and Tom Cowgill of R4G.
Sep 19, 2023 • 42min
Podcast 55 - Why NOT Loyalty?
As our most listened to podcast to date have been “why loyalty?” it seems only fitting to cover off the alternative by asking “why NOT loyalty”? With special special guests Phil Rubin, Phil Hawkins and Mark Ross-Smith.
Sep 2, 2023 • 33min
Podcast 54 - Gen Z - Spotlight On University Loyalty
In depth look at the mysteries of GenZ marketing by looking at university loyalty programs. With special guests Mark Rooker of Sheffield Hallam University and Phill Lee-Warren of Uniware Systems.
Jul 19, 2023 • 42min
Podcast 53 - Spotlight On South Africa
In this podcast we discuss the growth of the loyalty market in South Africa and explore how it has become one of the leading loyalty markets in the World. With special guests Melanie Van Rooy, Johan Moolman and Amanda Cromhout.
Jun 20, 2023 • 38min
Podcast 52 - Changing Customer Needs 2023
In this podcast we explore changing customers needs across Europe and Australia with special guests Charlie Hills and Adam Posner.
May 19, 2023 • 45min
Pocast 51 - High Street Retail Winners And Losers
In this episode we explore winners, losers and drivers of success in retail loyalty in the less well documented categories away from grocery, fuel and travel. With special guests Penny Shaw and Phil Rubin who use examples from Ikea, Nordstrom, Macy’s and Costco to illustrate points.
Apr 6, 2023 • 38min
Podcast 50 - Bilt - A Loyalty Startup Sucess Story.
In this episode we get to celebrate two things, firstly 50th podcast and secondly a success story from one of our very own by discussing the growth of Bilt with David Canty.
