Creator's MBA: Marketing Tips for Digital Product Entrepreneurs

Dr. Destini Copp
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Apr 17, 2021 • 31min

Bonus: How to Write Your Book Even When You Don't Have the Time

Send us a textToday, we’re in a 3-part bonus episode series that focuses on helping you finally self-publish your non-fiction book. I know that many online course creators have a book idea in the back of their mind and you know that a book can be a powerful lead generation machine. Let’s face it…if you can launch an online course, you can also write and self-publish your book.Just recently, I’ve been working on my nonfiction book and will self-publish on Amazon by the summer.  Part of this series will simply be walking you through my journey and describing how I used content I had already created in my business to write the manuscript.During this series, I have Dr. Emee Vida Estacio as my special co-host. Emee is a 3x #1 Best-Selling Author, Psychologist and Founder of Self-Publishing Made Simple. She helps successful entrepreneurs, coaches, and visionaries expand their reach by writing and publishing their books on the world’s largest online book retailer – Amazon! Through her online programs and signature 12-Week Get It Done Challenge, she guides her students through a proven self-publishing process to successfully launch a book on Amazon, even without a publicist.
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Apr 16, 2021 • 23min

Bonus: What Online Course Creators Need to Know About Self-Publishing on Amazon

Send us a textToday, we’re in a 3-part bonus episode series that focuses on helping you finally self-publish your non-fiction book. I know that many online course creators have a book idea in the back of their mind and you know that a book can be a powerful lead generation machine. Let’s face it…if you can launch an online course, you can also write and self-publish your book.Just recently, I’ve been working on my nonfiction book and will self-publish on Amazon by the summer.  Part of this series will simply be walking you through my journey and describing how I used content I had already created in my business to write the manuscript.During this series, I have Dr. Emee Vida Estacio as my special co-host. Emee is a 3x #1 Best-Selling Author, Psychologist and Founder of Self-Publishing Made Simple. She helps successful entrepreneurs, coaches, and visionaries expand their reach by writing and publishing their books on the world’s largest online book retailer – Amazon! Through her online programs and signature 12-Week Get It Done Challenge, she guides her students through a proven self-publishing process to successfully launch a book on Amazon, even without a publicist.Listen in to hear what online course creators need to know about self-publishing on Amazon. 
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Apr 15, 2021 • 16min

Bonus: Get Clarity and Nail Your Book's Topic

Send us a textToday, we’re in a 3-part bonus episode series that focuses on helping you finally self-publish your non-fiction book. I know that many online course creators have a book idea in the back of their mind and you know that a book can be a powerful lead generation machine. Let’s face it…if you can launch an online course, you can also write and self-publish your book.Just recently, I’ve been working on my nonfiction book and will self-publish on Amazon by the summer.  Part of this series will simply be walking you through my journey and describing how I used content I had already created in my business to write the manuscript.During this series, I have Dr. Emee Vida Estacio as my special co-host. Emee is a 3x #1 Best-Selling Author, Psychologist and Founder of Self-Publishing Made Simple. She helps successful entrepreneurs, coaches, and visionaries expand their reach by writing and publishing their books on the world’s largest online book retailer – Amazon! Through her online programs and signature 12-Week Get It Done Challenge, she guides her students through a proven self-publishing process to successfully launch a book on Amazon, even without a publicist.Listen in to hear how you can get clarify and nail your book’s topic.
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Apr 14, 2021 • 43min

54: Meredith Noble: How She Grew a Recurring Revenue Online Course Business

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this episode, you’ll hear Meredith Noble’s journey from a grant consultant to an online course creator with an established recurring revenue business. Meredith is an entrepreneur, community leader, and outdoor adventure. She is part of Geeks in the Woods, a new wave of pioneers building technology companies from remote, yet connected Valdez, Alaska.Meredith is the founder of Learn Grant Writing, where her team helps those looking for a career change become freelance grant writers.Her expertise has been featured in Fast Company, and her book, How to Write a Grant: Become a Grant Writing Unicorn, is a #1 bestseller for nonprofit fundraising and grants on Amazon.Listen in to hear her best advise for aspiring online course creators and and why it’s important to conduct in-depth interviews with your ideal customers.Links mentioned in this episode:✅ Where you can find Meredith and her Co-Founder: https://www.learngrantwriting.org/➡️ Episode show notes: https://destinicopp.com/podcast/54
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Apr 7, 2021 • 30min

52: Ben Taylor: Freelancer & Blogger to Online Course Creator

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this episode, you’ll hear Ben Taylor's journey from a full-time freelancer to blogger and then online course creator. Ben is the Founder of HomeWorkingClub.com, a global portal providing advice to remote workers and freelancers. His freelancing course, Freelance Kickstarter, released in September last year and he now has 100 students signed up.Listen in to hear his best advise for aspiring online course creators and some mistakes to avoid along the way. Links mentioned in this episode:✅ Where you can find Ben: https://www.homeworkingclub.com/✅ Freelance Kickstarter: https://freelancekickstarter.teachable.com/➡️Episode show notes: https://destinicopp.com/podcast/52
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Mar 31, 2021 • 31min

51: Azalee Maslow: Social Media and Blogger Freelancer to Branding Coach + CMO

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this episode, you’ll hear Azalee Maslow’s journey from a social media and blogger freelancer to a Branding Coach +CMO. Azalee will talk about how she was let go from her FT job which forced her to get her side hustle up and running quickly.Listen in to find out her tips for creating an online course if you’re just getting started and why it’s important to brand yourself.Note: Some of these links are affiliate links, which means I may get a commission if you try them and purchase. However, none of the fees have been increased to compensate me.Links mentioned in this episode:✅ Where you can find Azalee: https://www.azaleemaslow.com/ and https://www.instagram.com/azaleemaslow/➡️Episode show notes: https://destinicopp.com/podcast/51
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Mar 24, 2021 • 39min

50: James Pollard: How Automated Funnels Have Grown His Online Course Business to 31,000 Students

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this episode, you’ll hear James Pollard’s journey from a high school entrepreneur to a successful online course creator who now serves more than 31,000 customers. He started his online entrepreneurial journey in 2015 as a coach (The Advisor Coach) and quickly realized coaching wasn't for him because he was burned out with the one-on-one sessions. He realized he couldn't scale his time, even though he raised his prices several times, so he transitioned into paid digital courses and products.Listen in to find out how he has built a successful online course business and how he learned the hard way the importance of improving productivity and automated sales funnels.Links mentioned in this episode:✅ Where you can find James: https://www.theadvisorcoach.com/➡️Episode show notes: https://destinicopp.com/podcast/50
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Mar 17, 2021 • 32min

49: Emee Estacio: The Road from Academia to Self-Publishing Strategist

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their  online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this episode, you’ll hear Emee Estacio’s journey from a university lecturer who walked away from academia to pursue online entrepreneurship. She started her journey with writing self-help books and then created an online course that helps aspiring authors write and self-publish books on Amazon. Learn how she found the courage to walk away from a stable job to pursue online entrepreneurship. Emee says she can't put a price on where she is now. She absolutely enjoys what she is doing now (i.e., teaching) while at the same time she has the freedom to spend quality time with family because of the flexibility online course creation brings.Links mentioned in this episode:✅ You can find Emee in her Facebook group: https://www.facebook.com/groups/selfpubmadesimple/➡️Episode show notes: https://destinicopp.com/podcast/49
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Mar 10, 2021 • 44min

48: Stacy Juba: Published Author to Freelance Editor and Online Course Creator

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their  online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this podcast episode, you’ll hear about Stacy Juba’s journey of how her freelance work has grown over the years and how she transitioned into online courses. Stacy published her first novel at age eighteen, and over the years has written sweet and sassy chick lit novels, mysteries about determined women sleuths, and entertaining books for young adults and children. Stacy is also a freelance developmental editor, creator of online courses for writers, and an award-winning journalist who has published more than 3,000 articles in newspapers and magazines. She is the founder of Shortcuts for Writers, and her goal is to take the writing and editing tips she learned in the trenches and simplify them for her clients and students. Her signature course, Book Editing Blueprint: A Step-By-Step Plan to Making Your Novels Publishable, empowers fiction writers to think like an editor so they can save time and money.Listen in to hear how she has educated herself on marketing, website development, and sales funnels which has led to her success in her online course business.Links mentioned in this episode:✅ You can find Stacy at: https://www.shortcutsforwriters.com/➡️Episode show notes: https://destinicopp.com/podcast/48
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Mar 3, 2021 • 38min

47: Anna Gray: How She Takes Her Shots and Doesn't Worry About "Failures"

Send us a textThis podcast episode is part of our course creator series where I'm chatting with ordinary course creators, just like you. We’re talking about their journey in their  online course business, how they got started, the challenges they've experienced, and how they overcame them. These are real discussions with real people.In this podcast episode, you’ll hear about Anna Gray’s journey of how she got started in her online course business with all of the twists and turns - a true roller coaster ride!  Anna is a Facebook group strategist,  adoptive mom, and 20-year operating room nurse who lives just North of Los Angeles. Listen in to hear her thoughts on “failures” and her best advice for all online entrepreneurs.➡️Episode show notes: https://destinicopp.com/podcast/47

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