Creator's MBA: Marketing Tips for Digital Product Entrepreneurs

Send us a textIn this podcast episode, I’m walking you through five somewhat unique examples of evergreen sales funnels that I use to sell my digital products.Here’s a sneak peek of these evergreen sales funnels:Course marketplace funnelBook funnelMini-course funnelOn-demand webinar funnelThe funnel you should start with if you’re just starting outLinks mentioned in this episode:Sponsored by The Evergreen FunnelEpisode show notes: https://destinicopp.com/podcast/100--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textToday my special guest is Sue Glenn. Sue is the Marketing Director of Diverse Marketing and Web Design. Her passion is helping entrepreneurs and small businesses up level with email marketing.  She teaches proven strategies through workshops, online courses and one-on-one coaching. She also has an online course called Email With Ease. In this episode, we cover 5 best practices to help you supercharge your email marketing: Tips on building your email list (the right way)The 80/20 rule with your email content and how to find stellar content to share with your email list (hint: it doesn't have to be all of your own content!)The must-have design elements so you don't end up in the trash or spam folderTips and tricks to increase open and clickthrough ratesWhy it's important to review your email analytics and what to look forLinks mentioned in this episode:✅ Where you can find Sue: https://diversemarketing.net/ and https://instagram.com/suevglenn➡️Episode show notes: https://destinicopp.com/podcast/99a--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textSuper Julie Braun is an entrepreneur, and her company Super Purposes helps people get the career and salary they deserve regardless of their challenges.  She specializes in teaching folks "How to get a job in 12 weeks!" and helps them get both the career and the salary they deserve.In this episode, you’ll hear about how she specializes in helping niche markets get a job in 12 weeks and how they're using their revolutionary docuseries following unemployed, challenged job seekers through their journey to land their dream job. Links mentioned in this episode:✅ Where you can find S.J.: https://SuperPurposes.com and From Ground Zero to Career Superhero Docuseries. ➡️ Episode show notes: https://destinicopp.com/podcast/98--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textToday my special guest is Angela Ficken. Angela is a full-time psychotherapist in private practice, specializing in OCD, eating disorders and anxiety related concerns. After listening to her clients explain to her how difficult it was finding an understanding therapist, one who could actually teach coping strategies to manage difficult emotions, she created her first online course. Through email sequencing from her newsletter sent to her clients, she began to create her client list, all while fine-tuning her course, Breaking Everyday into Slivers.She created a landing page and ran ads on Pinterest, offering a free download on Cognitive Behavioral Therapy (CBT). This course offered coping strategies for people to reduce stress, manage anxiety and set boundaries. Pre-pandemic her online course was gaining the momentum she needed to reach more people. Then came the pandemic and she was busier than ever, now in the process of launching her membership program.Tune in to learn more about her entrepreneurial journey and how a full-time  psychotherapist created and launched an online course. Links mentioned in this episode:✅ Where you can find Angela: https://www.worriedtowellbalanced.com/➡️Episode show notes: https://destinicopp.com/podcast/97--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textDallas Travers – From Talent Agency Owner to Business Mentor and Online Course CreatorToday my special guest is Dallas Travers. If you're a coach who serves everyday people, you need to know Dallas. Her ripple effect system teaches the exact steps to attract paying clients, build your list daily, and then scale your business with a course. She is also the creator of The Hive and host of the Six-Figure Coach Podcast.Listen in to learn about her entrepreneurial journey and her Ripple Effects System which helps coaches who want to make a massive difference for real people without second guessing themselves, compromising their values or working 24x7.Links mentioned in this episode:✅ Where you can find Dallas: https://dallastravers.com/ and on Instagram.➡️Episode show notes: https://destinicopp.com/podcast/96--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textIn this episode of The Course Creator's MBA Podcast, you'll hear how Beth has transitioned from a nutritionist who leveraged the power of media to be featured on Oprah, Parade, Forbes, Inc., Nylon Magazine, Tori Burch, and Better Homes and Gardens plus appearances on The Dr. Oz Show, The Chew, and The Tonight Show. Learn how she pivoted to helping others intentionally prepare their business and leverage exposure through collaboration and media so they can increase their credibility, acquire more clients and earn cash. Links mentioned in this episode:✅ Where you can find Beth: https://bethnydick.com/ and Beth's cookbox: Clean Cocktails➡️Episode show notes: https://destinicopp.com/podcast/95If you love our podcast we would LOVE a review. Here’s how to leave a rating or review for a podcast from your iPhone or iPad: https://destinicopp.com/podcast/podcast-rating-and-review-in-itunesThanks so much for your support!--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textIn this episode of The Course Creator's MBA Podcast, you’ll hear about Jem Millett's journey into entrepreneurship. Jem has been a leader across start-ups and corporate environments for decades. She knows what it's like to work her way up from the bottom of the ladder, and she is passionate about helping women take control of their careers. She founded Good at Work Club in 2019 with one goal - to bring together amazing women who want to get good at work so they feel good at work! With Jem's help, they will align with their highest values, share their gifts, and succeed like never before.Listen in to hear how she has put together a strong plan in place to transition from her 9 to 5 role into full-time entrepreneurship. Links mentioned in this episode:✅ Where you can find Jem: https://www.goodatwork.club/ and on IG at http://instagram.com/goodatwork.club➡️Episode show notes: https://destinicopp.com/podcast/94--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textIn this episode of The Course Creator's MBA Podcast, you’ll hear about Alexis Haselberger's journey into online entrepreneurship and online course creation. Alexis Haselberger is a time management and productivity coach who helps people do more and stress less through coaching, workshops and online courses.  Her pragmatic, yet fun, approach helps people easily integrate practical, realistic strategies into their lives so that they can do more of what they want and less of what they don't.  Alexis has taught thousands of individuals to take control of their time and her clients include Google, Lyft, Workday, Capital One, Upwork and more. Listen in to hear how she found clients for her time management and productivity coaching services when she was just starting out.Links mentioned in this episode:✅ Where you can find Alexis: https://www.alexishaselberger.com/ and YouTube➡️Episode show notes: https://destinicopp.com/podcast/93Thanks so much for your support!--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textDr. Alyssa Adams: Clinical Psychologist, Intuitive Business Coach + Host of The Uncommon Couch PodcastToday my special guest is Dr. Alyssa Adams. Alyssa is a psychologist turned intuitive business coach. She helps trailblazing entrepreneurs like coaches, therapists, and wellness practitioners, build a practice as unique as they are. Together, we cultivate the confidence to earn more money, find more freedom and make a bigger impact than they ever thought was possible. Alyssa has been featured in media outlets. Co-author a certification program in nutritional psychology, shared her ideas at national conferences and sold profitable online courses.Episode Highlights:She created her first course to help therapists and mental health providers add coaching to their practiceSpeaking, presenting, meeting with other people and building referral networks had a strong impact on her business, allowing her to offer online courses as part of her portfolioHow she helped clients stand out in a sea of therapists and coaches and used brand ambassadors to promote her online courses, building an ecosystem of supportAlyssa shares her journey from a 9 to 5 Clinical Psychologist to a successful Online Course Creator and Entrepreneur. Tune into this episode to learn all about her online courses and how she helps others embrace the intuitive, energetic piece of their business, the personal psychology piece she calls the inner landscape.Links mentioned in this episode:✅ Where you can find Alyssa: www.dralyssaadams.com and Instagram➡️Episode show notes: https://www.destinicopp.com/podcast/92--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support

Send us a textVenese Lau: Entrepreneur, Online Course Creator + Owner of Your Entrepreneur ResourcesToday my special guest is Venese Lau. Venese runs an events and marketing company in Tokyo, Japan. She has been an entrepreneur since she was 19 running all kinds of offline and online businesses. She is the host and face of Your Entrepreneurial Resources where she helps entrepreneurs start, grow, and scale their businesses, connecting them with the right mentors, resources, and tools. Venese shares how she went from running an event and marketing company, connecting local companies with international influencers and international brands with local influencers, to entrepreneur and online course creator.Episode HighlightsShe saw a pattern: many entrepreneurs were suffering from information overload, they were overwhelmed and needed help finding the right resources, she filled that needHow she found her ideal customers through Facebook Groups by participating every day, asking questions, and engaging in chat discussionsAfter speaking to over 350 people she found that 20 to 30% of those people were her ideal audience and 70% would become collaborators.She spent countless hours connecting with her audience and found her niche market.  Her online course, Making Money Online Bundle, was her first course offering, helping overwhelmed entrepreneurs take the necessary steps to launch their business.Tune into this episode to learn more about her journey.Links mentioned in this episode:✅ Where you can find Venese: http://yourentrepreneurresources.com/ and on Instagram: https://www.instagram.com/yourentrepreneurresources/➡️Episode show notes: https://destinicopp.com/podcast/91--- Send in a voice message: https://podcasters.spotify.com/pod/show/destini-copp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/destini-copp/support