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The Sales History Podcast

Todd Caponi
Bringing the incredible (and sometimes strange) brains from the profession of sales' past to the 2020's - from Todd Caponi, author of The Transparency Sale & The Transparent Sales Leader.

Top mentioned books

Here are the most frequently recommended books on The Sales History Podcast:
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#1 Mentioned in 1 episodes

Scientific advertising

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Claude Hopkins
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#2 Mentioned in 1 episodes

Salesmanship

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Elmer Ellsworth Ferris
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#3 Mentioned in 1 episodes

The Transparent Sales Leader

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Todd Caponi
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#4 Mentioned in 1 episodes

Fundamentals of Salesmanship

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Norris Briscoe
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#5 Mentioned in 1 episodes

The selling process

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Norval A. Hawkins
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