
What's Your Baseline? Enterprise Architecture & Business Process Management Demystified
This show is about Enterprise Architecture and Business Process Management, and how you can set up your practice to get the most out of it.
It is for newbies who just get started with these topics, organizations who want to improve their EA/BPM groups (and the value that they get from it), as well as practitioners who want to get a different perspective and care about the discipline.
Learn more about the show and read articles about EA and BPM on www.whatsyourbaseline.com.
Latest episodes

Jun 3, 2024 • 1h 11min
Ep. 70 - BPM Use Cases
"I just bought your tool, now you have to tell me what I can do with it".No kidding, that is what one client to said to me once. Well, here is a starter for you - in our latest episodes we are talking about the use cases for Business Process Management (not all of them, because we have that self-imposed limit of an hour-ish length for each episode).
In this episode of the What's Your Baseline Podcast we talk about:
Short review of the Process Lifecycle
(Process) Documentation, publishing, and standardization
(Process) Inventory and analysis
Process improvement
System implementation
Roll-out support
Perishable insights response (BI and PI)
Execution monitoring
Customer experience design
Risk mgmt and regulatory compliance
Digital twin of an organization
Quality management (Enterprise Mgmt System)
Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.

May 20, 2024 • 1h 5min
Ep. 69 - Building Community: Heather Wendt
Why do some applications have a large following and their revenues soar, while others are struggling with making a sale and are virtually unknown? Or why do you struggle with building internal acceptance for your program?
One reason might be that the former companies were able to build a community that includes not only users (and ends up being a glorified help desk), but also people who are convinced that your program is the best in its market ("superfans" - there is a whole concept around this, but I don't want to go too far here). But now the question is: How do you build such a community?
The guest in this episode is Heather Wendt, the community manager for Gain, Grow, Retain, and she has a lot of experience in customer success and community building. She also worked extensively in the learning field, which is another area to increase adoption in organizations
In this episode of the podcast we are talking about:
Heather’s background
How “community” goes hand-in-hand with customer success
Functions of communities - help, concepts, nerding out, learning/teaching
Why should an organization stand up a community? How to pitch the idea to senior management?
Find and involve super users
Where to find “your people” - examples of good community
How to stand up and manage a community
Measuring the success
Heather can be reached via LinkedIn here: https://www.linkedin.com/in/hmwendt/, and her community can be found here: https://gaingrowretain.com/.
Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.

May 6, 2024 • 1h 2min
Ep. 68 - AI and BPM: Scott Armstrong
AI is *the* hot thing these days and you cannot pass any tool that does not have these two characters attached to it.
That is also true for the BPM space, and this week we have the pleasure to speak with a person who is working in this space for over 20 years and his tool has built in AI already, while other vendors are still thinking about how to integrate it in their stack.
The guest in this episode is Scott Armstrong, CEO of Interfacing, a BPM tool provider. He is a entrepreneur and investor at heart and also a partner in various consulting groups. In addition to this he is an avid skier.
In this episode of the podcast we are talking about:
Scott's background (and a lot of Canadian geography ;-)
The evolution of BPM and the AI hype cycle
How AI is currently implemented in tools and where things will go
How to implement AI in your program
Ethical concerns and other potential drawbacks
Scott can be reached via LinkedIn here: https://www.linkedin.com/in/solution/ or via email at scott.armstrong@interfacing.com.
Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.

7 snips
Apr 22, 2024 • 1h 3min
Ep. 67: Low-Code/No-Code Automation: Maximilian Neumaier
Maximilian Neumaier, Lead of Product Management at TIM Solutions, discusses his journey into the world of low-code/no-code automation. He emphasizes the importance of integrating human elements in workflow automation to enhance collaboration between departments. The conversation highlights how organizations can start with small implementations for successful tool adoption and the vital role of documentation in process management through BPMN. Maximilian also shares insights on maintaining compliance and governance in workflow management.

Apr 8, 2024 • 1h 7min
Ep. 66 - BPM Adoption Framework: Caspar Jans
You have chosen to start your BPM journey and are now asking yourself the question "how *DO* I get started?".
Well, one way is to look at a BPM Adoption Framework, the other is to ask someone who has done that before.
We are lucky to speak with someone who fulfills both criteria - our guest today is Caspar Jans, who also already has been a guest in an earlier episode on the show before :-)
Since then he has raised his profile in the BPM space and was recognized as a thought leader and Top 50 voice in operational excellence by the PEX / Process Excellence Network in 2023. In this year he not only continuous to publish his thoughts in his newsletter, but also starts a podcast in which he and his co-host look at BPM from a holistic perspective / from every angle.
In this episode of the podcast we are talking about:
The evolution of Caspar's thinking about BPM since the first episode we had him as a guest
The origins of his BPM Adoption Framework
Where it can be used (green-field or brown-field BPM implementations)
The areas of the framework
Caspar is easy to reach on LinkedIn and also has a website that contains his writings (and his newsletter "Process Extraordinaire Weekly" on LinkedIn here). He also starts a new podcast BPM360 which you can find here: https://www.bpm360podcast.com/.
Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.

Mar 25, 2024 • 1h 1min
Ep. 65 - Data Modeling
This episode closes out the mini series about data, and this time we talk about data modeling. Data models are some of the things that I have seen the least often in projects over the last two decades. Why is that? Is it because it is too geeky, or not interesting enough compared to, say, a process model in BPMN?
But being clear about data is important when it comes to designing solution architectures (and in other use cases, such as regulatory compliance), and the three questions that you have to answer are:
What is the data that we are talking about?
Where do I store data and how is it transformed?
Where do I ask for the data?
In this episode of the What's Your Baseline Podcast we talk about:
Conceptual / logical data modeling
Canonical data models versus information asset views
Application and data (from a logical perspective) - interface designs
Data used in the context of processes
Application diagrams and physical data models
Data mapping in screen diagrams (wireframes)
Screen navigation models for context
Please reach out to us by either sending an email to hello@whatsyourbaseline.com or leaving us a voice message by clicking here.

Mar 11, 2024 • 58min
Ep. 64 - Data Projects: Wiebke Apitzsch
Data expert Wiebke Apitzsch discusses the significance of focusing on data in projects, emphasizing its role as a solid basis for discussions and project success. The episode covers topics like data strategy, change management, implementing data effectively, and managing stakeholders. Wiebke shares her background and insights on integrating data into company strategy for organizational growth.

Feb 26, 2024 • 57min
Ep. 63 - Process Mining Data: Lotte Vugs
In this podcast, Lotte Vugs discusses the time-consuming aspect of data preparation in process mining projects. She highlights efficient strategies to reduce this time, the importance of managing time in large datasets, and the increasing demand for quicker data preparation. Listeners can learn more about Lotte's background, the challenges in process mining, and the development of Konekti for streamlined data preparation.

Feb 12, 2024 • 1h 4min
Ep. 62 - BPM Implementation - A User Story: Martin Holling
In this episode, Martin Holling, a BPM implementation expert with experience at Siemens and Kemna, shares his insights on introducing process management in a road construction company. He highlights the challenges in the industry, the importance of efficiency and process improvement, and the significance of employee engagement. Martin encourages listeners to stay open to new ideas and strategies. Tune in to learn more about Martin's background, his approach to process management, and the need for continual improvement in BPM.

Feb 3, 2024 • 1h 5min
Ep. 61 - BPM and Process Lifecycle
This podcast discusses the intersection of BPM and transformation projects, the development of processes for business process management, understanding process inventory and dependencies, the importance of measures and dimensions in evaluating business processes, the importance of communication in BPM-focused initiatives, and key considerations for transformation projects.
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