The Tom Ferry Podcast Experience

Galen Callahan and Sergio Gonzalez have been married for 13 years, have five daughters together, and in the last five years they have built… you guessed it… FIVE different companies.  Where most people would be spinning out of control, Galen and Sergio have found a way to manage their businesses and their home life with ease and efficiency. On today’s episode of Team Builders, this dynamic duo shared with me some of their secrets, including: Pivoting when circumstances change Playing to each other’s strengths Installing management and creating the right culture for each company Outsourcing at work and home If you work directly with your spouse or have ever considered it, you’ll want to watch or listen to this advice, right here.

The federal government has made it mandatory that CRMs allow people to opt out of automatic text messages. There is nothing we can do about that, but also… why would we want to? Having people opt-out of our messages allows us to give more focused attention to the people who are actually interested. This week, I have Tom Toole on to share three tips for better communication with your leads. Stop wasting time chasing dead ends and put your energy where it matters. You’ll want to watch or listen, and stick around to the end for a bonus marketing tip which shows results.

Have you ever made a promise to yourself that you truly believed in, only to break it a few weeks or months later? What caused you to give up? There are a million reasons to quit, but you only need one reason to keep going.

Have you ever hit a rough patch where your offers just aren’t getting accepted? You were probably asking yourself what you did or said wrong, and the answer might be nothing. It’s because you didn’t trust the process! Jeff Mays coaches an agent who recently wrote 17 offers and got 16 accepted. How? By taking a breath, slowing down, and saying the right things at the right time. You can hit all the marks, but if you don’t hit them in order, you’re making everything harder for you and your client. You’ll want to watch…listen…follow…the…steps…  

It almost sounds like a fairy tale… A 19-year-old kid buys a dying business on credit, makes a profit on it, then uses all his earnings to invest in real estate. By the time he’s 33, he owns 700 units, lives a totally fulfilling life, and isn’t slowing down yet.   This is my man, Eric Eickhof. He might be young, but he’s wise, hungry, and as seasoned as anyone in the investment game. This week, I sat down with Eric to discuss how he got started in investment real estate and how you could too. We talk about: Opening deals through creative conversation What to look for when you decide to buy Mistakes Eric made along the way Growing your portfolio in a market being eaten up by hedge funds   This knowledge is invaluable to you, but when you boil it down, Eric’s main point here is to just act without fear. You’ll want to watch or listen immediately, and maybe even give this to your teenager or 20-something kids. 

Brian Olivard is real tall guy with a real big heart. He went to school to become a social worker, but his love for helping people soon turned to helping them get into the right home. Once he’d developed his own team, Brian set his sights to contributing on a bigger scale – by helping other agents build their own perfect teams.   If you are on the fence about expanding your business, maybe what you’re looking for is a guy like Brian to help you through the process. And if you’ve already built your perfect team and found that your strengths lie in coaching others to become leaders, hopefully this advice will inspire you to expand in new directions. No matter what stage you’re at, this episode will have you evaluating your greater purpose as you plan for your future. Watch or listen, now!

So, you’ve spent the time to get good at Instagram... You’ve built up your followers, are producing quality content every week, and are getting the views for it. Then why are you not seeing more results? Have you considered that you’re not directing people to contact you? You need to keep the door open and let the world know you’re ready to answer questions and do business. On this episode of This Week in Marketing, Jason Pantana is going to share with you five easy tips to turn your Instagram posts into lead generators. These five tips are so easy that after you watch or listen, I want you to open your Instagram and implement them all right away. It only takes a few minutes.

When you look at all the people you have in your life, who are the ones that move you forward? If you wrote down the names of everyone you know, then had to narrow this list down to just a handful of individuals who would support and encourage you to be your best self, who would they be? These are the people you should be spending more time with. Napoleon Hill called this the Mastermind Group, and said it was the #1 most neglected factor in success. Maybe it’s time to find yours.

Why would anyone need a full-service broker when they could just sell their home by themselves? Because that would be a bad idea! Going with a smart agent (like you) is the best decision they could possibly make to maximize their money. Need irrefutable proof? That’s what Tom Toole is here for. On this week’s Confidence & Conversation, Tom shares the market knowledge that will get sellers off the fence and how to use it with confidence. If you ever feel uncertain about objection handling or don’t know what to say in the moment, these six minutes of sales wisdom are for you. After you watch or listen, I’d get to tuning up your scripts right away!

It’s no secret that luxury real estate has changed. Properties that were once vacation homes are now becoming primaries. Homes are selling way before they even hit the market. With so many variables, how do you know your clients’ needs before they even do, attract business, and always stay steps ahead of the competition? Allow me to introduce you to Valen Lindner… This week, Valen is going to share with you her secrets to: Getting the inside scoop on luxury listings Making a name in the luxury market using what you already have Networking for referrals Having a lot of fun along the way WARNING: After watching or listening to this episode, you may be tempted to buy real estate in Park City, Utah. Valen’s wisdom is just that good… In this episode, we discuss… 3:48 – Where Valen was just 4 years ago 5:43 – Valen’s components for success 8:45 – Trusted advisor = Referrals 10:25 – The insider track 11:48 – Video, email, and everywhere 13:45 – Big luxury parties for networking 17:21 – Know what’s not being done and do it 20:52 – Skiing, snowboarding, and strategy 22:23 – Connect with Valen