Leveling Up with Eric Siu

In this episode, I am going to talk about Crypto Marketing 101.  Learn more about the world of Web3 and how people are marketing there! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:16] - What is the difference between Web 1, 2, and 3? [02:06] - The world of Web3: DeFi, NFT [03:27] - How people are marketing? [04:16] - Think longer terms [05:14] - Know where are your people hanging out?  [05:56] - People will need help managing communities [06:19] - Crypto Marketing 101 - Framework [06:52] - Outro   Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about some simple ways to get influencers that can promote your NFT projects. Learn different useful tools and strategies that I also use! TIME-STAMPED SHOW NOTES [00:00] - Intro [00:35] - The Dream 100 List [01:18] - Twitter tool you can use: Followerwonk [01:40] - How I organize my Dream 100 List [03:07] - What to do if you don't have a lot of followers? [04:58] - Checking an actual promoter account [05:54] - Know what's your goal when choosing [06:36] - Tool you can use: Sparktoro [07:18] - Outro     Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about the 5 reasons why "Community" is the future of marketing! Discover the benefits of creating an amazing community and how it will affect the advancement of marketing! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:14] - The world of Web3 [00:54] - The Community in marketing [02:10] - 1. Community before launching product/services [02:47] - 2. Great marketing is a long term investment [03:31] - 3. Communities are built on relationships [04:13] - 4. It improves customer retention [04:49] - 5. It raises the bar of marketing! [06:02] - Outro     Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.       ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, I am going to talk about why Airdrops like $SOS are a "Big Deal" for the future of marketing and business. TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:20] - What is SOS? [02:06] - What's the implication in marketing and business? [02:55] - Their success is your success [03:26] - Different scenarios with SOS [05:13] - Final thoughts [05:40] - Outro Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.       ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this episode, we are going to talk about how to meet badass people that will help you build a $100M network that is indestructible. Find out how your passion for learning new things will help you develop relationships with people who can help you succeed! TIME-STAMPED SHOW NOTES [00:00] - Introduction [02:40] - Importance of learning new things [04:26] - Eric's experience of attending events/conferences [04:49] - Throwing dinners/events [06:10] - Using your platforms (Podcast, Twitter) [07:40] - It all comes down to your passion for learning [09:11] - Summary [09:30] - Outro   Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Hiring an engineer for personalization and driving conversion rates is costly and time-consuming. Luckily the new platform, Mutiny, can give you a jump start without the need to hire any new employees! In today’s episode of Leveling Up, Eric talks with Jaleh Rezaei, CEO and co-founder of Mutiny. In our conversation, she explains how her talent for engineering, love of marketing, and passion for sales, resulted in a no-code platform that gives customers everything they need to drive personalization on their website. Tuning in you’ll learn about the inner workings of Mutiny and what you can expect when you sign up. To learn more about Mutiny and its ability to turn your website into your number one revenue channel, tune in today! TIME-STAMPED SHOW NOTES: [00:00] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast! [00:25] Get to know today’s guest Jaleh Rezaei, the CEO & Co-founder of Mutiny. [00:53] Jaleh’s journey and how she co-founded Mutiny. [03:51] How Mutiny differs from other customer data platforms on the market. [06:04] How Mutiny can advise customers on actionable steps to drive conversion and personalization. [08:18] The playbook that Mutiny offers its users and how it benefits the customers. [10:26] Examples of how customers are using Mutingy to drive inbound conversion and target account-based marketing (ABM).  [11:28] How Mutiny can make landing pages adapt to the wiki use case and why that’s so useful. [12:49] Examples of the outsized impact that small changes can have on conversions. [13:19] The unexpectedly simple elements that shape personalization. [17:46] How Mutiny generates content from a baseline webpage, like the customer's landing, pillar, or solutions pages. [18:57] A breakdown of Mutiny’s ideal customer. [20:34] Mutiny’s plans for future outbound integrations.  [21:17] Hear about Jaleh’s favorite business book Creativity Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration. [21:53] Discover Jaleh and her team's favorite tools: MadKudu and Segment. [22:41] That’s it for today! [22:50] Subscribe, hit the bell button, and let Eric know your thoughts in the comments.   Resources From The Interview:     Jaleh Rezaei   Mutiny   Try out the Mutiny Demo: https://demo.mutiny.com/ Gusto Notion Amplitude Livestorm Qualtrix Must-read book: Creativity Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration     Leave Some Feedback:     What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed     Connect with Eric Siu:      Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter   Eric Siu on Instagram

In this episode, I'll explain a few creative ways to get the clients you want in 2022 and beyond.  Understand the importance of forming long-term relationships with people and how to think outside the box! TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:27] - 1. Throw some dinner! [01:17] - Host an event [01:40] - 2. Web3 [02:21] - 3. Poaching [03:25] - 4. Give them gifts! Be creative [04:23] - Cultivate a relationship [05:11] - Outro   Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.       ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

In this video, I'm going to talk about 7 Crypto Careers for 2022 & Beyond. As the world of Web3 is exploding, learn what roles and careers will be in demand to get ahead of 99% of people. TIME-STAMPED SHOW NOTES [00:00] - Introduction [00:19] - 1. Community Manager [02:03] - 2. Partnerships Manager [02:56] - 3. Influencer Manager [03:45] - 4. Events Manager [04:47] - 5. Developer [05:43] - 6. Designer [06:24] - 7. Project Manager [07:44] - Outro   Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today, I talk about how to safely secure your NFTs from hackers. Many people have lost their NFTs to hackers, so it's important to make sure your assets are protected. TIME-STAMPED SHOW NOTES [00:00] - Intro [00:22] - Use a hardware wallet [01:12] - Use two-factor authentication [01:30] - Use a password manager [03:00] - Use a VPN [03:25] - What NOT to do [03:59] - Outro   Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.   ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️

Today I talk about how the Bored Ape Yacht Club NFT collection is a masterclass in marketing. BAYC is an NFT collection that is the gold standard for NFT marketing - from capitalizing on exclusivity, to creating utility, to cultivating community. TIME-STAMPED SHOW NOTES [00:00] - What is the Bored Ape Yacht Club? [00:50] - Celebrities that have Bored Apes [01:39] - Owning an Ape has an exclusivity factor [02:45] - Bored Ape NFTs have utility [03:30] - Bored Apes: the new Supreme? [04:15] - Bored Apes build community [06:01] - BAYC is the first strong NFT community out there [06:45] - BAYC keeps growing because they keep investing in growth [07:33] - Outro __ Programs: ✌️Free Masterclass On How To Create Your Dream Business https://levelingup.com/masterclass 👾 Get My Book, Leveling Up: How to Master the Game of Life + FREE Bonuses https://levelingup.com/freebook  🤵Learn How To Start Or Grow Your Agency https://try.consultingschool.io/growth-chat/ 💰Marketing School Training + Ad Free Podcast https://www.marketingschool.io/pro    Connect: 🐦 Twitter: https://twitter.com/ericosiu 📸 Follow me on Instagram: https://www.instagram.com/ericosiu/   🍄 Connect with Leveling Up on social: https://www.instagram.com/levelingupofficial/  https://www.facebook.com/levelingupofficial  https://www.linkedin.com/company/leveling-up-official  😎 Leveling Up Podcast - http://www.levelingup.com/ 👨🏻‍🏫 Marketing School Podcast - https://marketingschool.io  📈 Single Grain - Digital Marketing Agency - http://www.singlegrain.com/    Watch: 🖼NFT ONLY Videos https://levelingup.com/nftvideos   🤑Wealth Building ONLY Videos https://levelingup.com/wealthvideos  📈Marketing Trends ONLY Videos https://levelingup.com/marketingtrends  👨🏻‍🏫 Marketing Case Studies https://levelingup.com/marketingstudies  🚀Start a Marketing Agency ONLY Videos https://levelingup.com/startagency  💰Marketing Career Tips ONLY Videos https://levelingup.com/careervideos      ————   ⭐️Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere   ————     Leave some feedback: What should I talk about next? Please let me know on Twitter - https://twitter.com/ericosiu or in the comments below. Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.       ⚠️⚠️⚠️ #businesstips #marketing #metaverse ⚠️⚠️⚠️