Woman Owned: The Growth Podcast for Women Entrepreneurs

What impact would it have on your life if you took the best and left the rest? In all areas of your life, how would keeping what's essential and getting rid of the rest improve it? Real growth comes when you refine your focus and return to what matters. Many of you are wondering how to get faster at making money. You've established what it is you're good at and what you can offer, now you're ready for the next level. That next level is the final "P" in this podcast's name, Position. Keep Reading >> You will find riches in your niches. When you narrow your focus, refine what you offer, and focus on your Most Valuable Buyers, amazing things happen. You speed up the flow of money and you increase your sales velocity. In today's episode, I'm talking about the remarkable and disruptive power of niching down. By taking the best and leaving the rest, you're left with a smaller field to play and practice in. I'm sharing how you can master your sales velocity and get faster at making money just by refining your attention and narrowing your focus. By assessing your position in the marketplace and in your MVB's lives, you can double down on what's truly essential. Today on the Power + Presence + Position Podcast: What it means to take the best and leave the rest. How having the courage to refine can change your life and your business. Why the riches truly are in the niches and what that means. How to refine in a way that doesn't alienate your current customers. Why you need to get clear on what your MBVs want. My key action step for beginning your research on your MVBs. Resources Mentioned: Learn how to refine your niche, build your pipeline, and take control of your business in my new Niching in Place + Marketing Through Adversity program! Join the Power + Presence + Position community on Facebook! Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Community of Practice! Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs. If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Your brand is more than your products, your services, and even yourself. The most successful businesses take branding a step deeper by uncovering a brand promise. This is your presence in the marketplace and in your Most Valuable Buyers' lives. Brands like Apple, BMW, and Geico all have comprehensive, evocative brand promises that lay the foundation for their content and marketing. I know that once you uncover your brand's promise, all that pent-up demand will start flowing along with the money. Keep Reading >> Remember, great brands aren't invented. They're uncovered. And by getting really clear on your message, you can start using your voice to find your voice. It's always clarity before creativity. Your brand promise is the heartbeat of your messaging. In today's episode, I'm delving into the second "P" of Power + Presence + Position and sharing why I think it's so important to uncover your brand promise. I'm sharing the exact steps to find your brand promise and why I chose "Unapologetically Ambitious" as my own. You and I are both here to achieve long-lasting success, not to be one-hit wonders. Cultivating presence is a key part of your brand's foundation. Today on the Power + Presence + Position Podcast: The actual definition of "brand" and "brand promise." 6 businesses who are nailing their brand promises. Why your brand promise needs to be comprehensive and evocative. How to uncover your brand promise. Why using your voice helps you find your voice. How I landed on our brand promise and how it impacts all aspects of our business. Resources Mentioned: Rachel Rodgers Kelly Roach Website | Podcast Tracey Bissett Tell me your brand promise over on Instagram, @eleanorbeaten Send my team an email to hop on a call and see how we can help your brand's power, presence, and positioning at eleanor@eleanorbeaten.com Join the Power + Presence + Position community on Facebook! Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Community of Practice! Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs. If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

I love getting a behind-the-scenes look at how other women entrepreneurs are growing their companies. It's so fascinating to see what steps they're taking to build their dominions and discover what I can learn from them. Hiring is one of those behind-the-scenes functions of a business that outsiders don't get to see. That's why, today, I'm sharing how exactly I created my hiring plan for the rest of 2020. It's also how I'm activating my power in my business. Keep Reading >> Power is one of the three pillars of this show, along with Presence and Position. Not only is power a loaded word when it comes to women and business, but it requires you to have immense clarity and conviction. Hiring the right people requires you to use your power to shape your future. In today's episode, I'm diving into power, where it comes from, how it shapes you as a leader, and thus, your business. I want to show you how I made my hiring plan because getting clear about how your company will grow is powerful. When we start tolerating things in our business, it means it's time to get real about our power and get clear about our path to success. Today on the Power + Presence + Position Podcast: What power is and where it comes from. How I created my hiring plan for the rest of 2020. Why frustration can be a signal from your internal guidance system to pay attention. How to discover what you're tolerating in your business. How profit pressure can contribute to entrepreneurial burnout. Why you can only be in your power when you have clarity and conviction. Resources Mentioned: EP403: The Big Pivot: Taking Stock EP404: The Big Pivot: Reconnecting with Your Vision EP405: The Big Pivot: Taking Bold Action EP406: Results Ahead of Time Join the Power + Presence + Position community on Facebook! Check out our Radical Conviction course! Love the show? Let us know! Are you a fan of the Power + Presence + Position Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Community of Practice! Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You'll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs. If you're ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Surprise! Fierce Feminine Leadership here with the real final episode of this podcast before we begin the Power Presence Positioning podcast. This is the final part in my 4-part series all about pivoting and creating the business and life you want. I was going for a walk recently, and I spent the entire thing celebrating results that haven't even happened yet. I was feeling grateful and excited and inspired by achieving this big goal that won't actually get accomplished until the fall. Why? Keep Reading >> Because visualization is one of the core psychological skills of high performance. It's how you ensure the spirit through which you take action isn't driven by fear, but by optimism, creation, and enjoyment. In today's episode, I'm officially closing off the Fierce Feminine Leadership podcast with the encouragement to take stock, reconnect to your vision, take bold action, and finally, celebrate your results ahead of time. I'm so excited to be in this energetic place with you. And, for real this time, tune in next week for the very first episode of Power Presence Positioning! Today on the Fierce Feminine Leadership Podcast: Why I like to celebrate results ahead of time. The most important thing for building a business with extraordinary goals. Why operating from fear and scarcity doesn't work. How to spend time each day visualizing. How to feel that level of creativity without burning out. Resources Mentioned: EP405 The Big Pivot Part 3: Taking Bold Action EP404 The Big Pivot Part 2: Reconnecting with Your Vision EP403 The Big Pivot Part 1: Taking Stock Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

I've heard time and time again from so many of you that you're seeing this time as a positive set up for what's next. You're ready to start implementing the changes you've decided you want to make and create something new from the ashes. This is called taking bold action and it's about moving forward based on what you know to be true. In the final part of this series, I'm talking about facing the fears that are standing in the way of you and your bold action. We become entrepreneurs because we desire freedom, but then fear creeps in and prevents up from exercising that freedom. Keep Reading >> Fears are always going to exist, but if we never face them we'll always be afraid. I've noticed that when I'm avoiding looking at something, it's typically because there's unexplored fear there. And it's holding me back from taking bold action. In today's episode, I'm sharing how you can face your fears and get clear on what you want. I want to encourage you to face your fears, work through them, and find the clarity you need to move forward. Who run this mother? You do. And one more thing. Although this is the final episode of Fierce Feminine Leadership, tune in next week for the very first episode of my new podcast, Power Presence Position! Today on the Fierce Feminine Leadership Podcast: What stops us from taking bold action. The four big fears that control what we don't do. The different ways fear shows up. How women have been conditioned to be unclear about what we want. That you can't take bold action until you face your fears. Resources Mentioned: Sign up for my workshop on May 29th here! EP403 The Big Pivot Part 1: Taking Stock EP404 The Big Pivot Part 2: Reconnecting with Your Vision Register for my new Marketing Through Adversity program! Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

Have you been feeling connected to your vision lately? I've noticed that some of my clients have been seizing the opportunity to focus on their businesses, while others have been feeling disconnected. They don't know if they want the old normal to be the new normal again. Maybe you don't know where you want your business to go anymore. In Part 2 of this series, I'm giving you some prompts to help you reconnect with your vision. That might mean rediscovering what you were connected to before or coming up with a new vision for your business. Keep Reading >> If you're feeling disconnected, I want you to take the time to think. Ask yourself these important questions. Give yourself time to rest and the time to visualize. Create the space to examine and reconnect with your vision. In today's episode, I'm sharing the three prompts I take myself through when I'm feeling disconnected and the prompts I encourage my clients to think through. I'm helping you hone in on the important questions you need to ask yourself and create a space that nourishes your connection. Today on the Fierce Feminine Leadership Podcast: Why some people are feeling disconnected from their visions. The importance of sitting quietly and thinking. My three prompts for reconnecting with your vision. How to use power resting to nourish your mind, body, and soul. What I include on my resting checklist. How to visualize the exact life you want. Resources Mentioned: Sign up for my workshop on May 29th here! Abraham-Hicks' The Creative Workshop Process The Law of Attraction by Esther and Jerry Hicks Come follow me on Instagram Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

This pandemic has created a big opportunity for growth. Both in your business and internally. But, for many women entrepreneurs, we're stuck in this in-between time. Things are not like before, but they also aren't the new normal yet. This is Part 1 of my four-part series, The Big Pivot. Throughout this series, I will be giving you insights and guidance on managing your mindset during this time and showing up for your business. To start, I encourage you to embrace this time as an opportunity to take stock. Keep Reading >> We don't have the distractions of pre-pandemic times to focus on. Instead, we have more time to evaluate what was working and what wasn't. We can decide if going back to a physical location is really what we want, or if we are in need of a reinvention. In today's episode, I take you through the first two steps of The Change Cycle so you can embrace growth during this time. I share why it's okay and even necessary to go into the dark and to cocoon on a daily basis. I also share how to not overthink the light and to show up for your business in the best way you can. Today on the Fierce Feminine Leadership Podcast: Why this pandemic has created the opportunity to take stock. How it's ushering women into a new era of leadership. What a Catalytic Event is and what it means for you. How to embrace chaos and uncertainty. Why having dedicated dark time is important. My tips for experiencing and getting through this shift. Resources Mentioned: Martha Beck's Change Cycle The Artist's Way by Julia Cameron Byron Katie Sign up for my open call on May 29 here! Come follow me on Instagram Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

Are you wondering if it's really worth it to record a podcast, film a video, or write a blog post that no one sees or hears? Your time is valuable, and this can be frustrating. But, my answer is unequivocally 100% yes. Consistency is the oatmeal-flavored solution to your audience-growing goal. It's not flashy, it's not glamorous. Most entrepreneurs ignore it (mistakenly). But to have a large audience that tunes into your content, you need to be consistent. Keep Reading >> Back when I was a newspaper journalist, I had to produce a story a day. That's a lot of content production! It trained me to show up constantly, clarify my voice, and discover my interests. Even if what you produce at the beginning isn't great, it's important. Today, I explain how to build the habits of consistency so you can grow your audience. That's the real secret behind your role models' success. Rachel Hollis, Katie Couric, and Oprah Winfrey all show up consistently with value. I also share why not showing up consistently makes your audience feel like they're married to an emotionally unavailable spouse. Today on the Fierce Feminine Leadership Podcast: Why your content isn't getting the engagement or reach that you want. Why it's an opportunity to create like no one's watching when you first start. How Katie Couric, Rachel Hollis, Oprah, James Clear, and Marie Forleo show up consistently. That there truly is no such thing as an overnight success. My top tips for mastering the habit of consistency. How to choose the perfect medium for your content. Resources Mentioned: Marie Forleo's MarieTV Girl, Stop Apologizing and Girl, Wash Your Face by Rachel Hollis Atomic Habits by James Clear Bird By Bird by Anne Lamott Learn more about The Incubator with Eleanor Beaton Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

Alexandra Carter is a public speaker, teacher, and author of Ask for More: 10 Questions to Negotiate Anything. She is an award-winning professor at Columbia Law School Professor of Law and serves as Director of the Mediation Clinic. Alex is also a negotiation trainer whose A-level clients include the United Nations, Fortune 100 companies, and the United States government. Alex speaks to a wide range of audiences from law students to diplomats to business leaders, on topics including negotiation, communication, and leadership. Keep Reading >> Alex joins me today to discuss how to reframe what it means to negotiate and how to be a better negotiator. She shares why we settle for less when we could ask for more and how the standard view of negotiation is limited. Alex also highlights how asking the right questions can help people tap into their wisdom and the balance between freely adding value and knowing your worth in business. "You can still tactfully, collaboratively ask for more and continue to serve, even in the toughest circumstances of our lifetime." - Alexandra Carter Today on the Fierce Feminine Leadership Podcast: The tools Alex has focused on in response to COVID-19 related struggles Two moments of conviction that led Alex to realize her passion for negotiation The tendency to revert to limiting beliefs during a time of crisis The impact that offering free high-quality content has had on Alex's business Alex's purpose in writing her book Ask for More, and how she defines negotiation The interplay between negotiation, relationship and value, and where the negotiation process truly starts What mirror questions are, what they enable you to do, and two examples of mirror questions One of the primary components of leadership and how it relates to negotiation The importance of asking the right questions and knowing what problems you are trying to solve How remembering past successes can help us perform better moving forward The difference between recruiting and requesting Connect with Alexandra: Alex Carter Alexandra Carter on Twitter Alexandra Carter on LinkedIn Alexandra Carter on Instagram Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!

Are you worried that the marketing you do today will contribute to the online noise? Perhaps you're feeling uneasy about marketing your products and services in the era of COVID-19 - feeling like everyone is 'Zoomed out" and uninterested in joining yet another webinar or online workshop. In all of the noise currently happening in the online space, it's natural to feel overwhelmed when we see the influx of ads landing in our inboxes and showing up in our social media feeds. But while these feelings are normal - they shouldn't stop you from marketing your brand. Keep Reading >> So, how can fierce female leaders continue their marketing efforts without contributing to the online noise? Today, I explain how your company can stand out from a marketing standpoint during the coronavirus crisis. I discuss a big lie you may be telling yourself and how this might be impeding your brand's potential in the online marketplace. I discuss how industry leaders, like Apple and Disney, overcome economic adversity and continue to grow and succeed well after an economic recession. I also highlight why it is crucial to lead rather than hide and focus on sharing with your audience rather than looking externally. "Noise isn't the enemy of most entrepreneurs - obscurity is the enemy." - Eleanor Beaton Today on the Fierce Feminine Leadership Podcast: The importance of having a clear message and presenting it skillfully Lies and assumptions we hold onto when it comes to marketing, and who your real enemy is Why advertisement rates are going down on many platforms How consumers are paying more attention to advertisements in response to COVID-19 Where top female business leaders focus to be successful The characteristics of the most powerful marketing messages, and the questions they answer What supported Apple's unprecedented growth after Steve Jobs returned from Pixar Resources Mentioned: Adversity Marketing On-Demand Training Love the show? Let us know! Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe and leave a review to enter your name into this month's drawing! Join the Fierce Community! Want even more fierce leadership advice, tips, and training? Join me in the Fierce Feminine Leadership community - the free, invite-only community for fierce, high-level, fierce women entrepreneurs making a huge impact on the world. In this free community, you'll get ongoing training and interactions with me and my team as well as network and grow your organization with other fierce, like-minded thought-leaders. If you're ready to take your business to the next level and network with other high-power thought-leaders, join me in the free Fierce Feminine Leadership community today!