Woman Owned: The Growth Podcast for Women Entrepreneurs

Eleanor Beaton
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Sep 14, 2021 • 39min

Re-Release: What Is a Jewel Business?

I want to share another replay this week on a model I've developed that is unlike any other: the Jewel Business Model. This model attempts to bring a harmonious answer to the question, what do we as women entrepreneurs really want? Most business models leave something to be desired for women. They focus solely on profitability and economic growth, and leave out our desire to make an impact or create freedom in our schedules. Most balance sheets ignore a big part of what success means to us. Keep Reading I love the Jewel Business Model because it’s for ambitious women who want to create businesses that grow through assets, not the founder's hustle. It's about envisioning your entrepreneurial goals without getting perfectionistic about them. Entrepreneurs who use this model, like many of my clients, achieve total life success. In this week's throwback episode, I lay out a very unique, effective, and all-encompassing model for women entrepreneurs to use in their businesses. If you want more cash, autonomy, and influence, you need the tools found in the Jewel Business Model. I share what a jewel business is, what it is not, and how women are championing the conversation around total life success with this model. Today on the Power + Presence + Position Podcast: What I learned from thousands of interviews and consults with women entrepreneurs. What total life success is and why women want it. Why I think it's degrading to be labeled a "lifestyle business." What a jewel business is and why this model is so compelling to women entrepreneurs. The differences between a star business and a jewel business. How impossible goals can be a disservice to your business. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Julie Cole of Mabel’s Labels Richard Koch's Star Principle Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Sep 7, 2021 • 30min

Re-Release: Disqualify Selling

Today, I'm re-releasing an episode that explores disqualify selling. Disqualification is all about drawing clear boundaries around who your brand, company, and offerings are not for. When you do it right, you can catapult your brand to cult status, grow your revenue to heights you've never seen, and make the process of closing sales much more elegant and refined.  At its core, the power of disqualification is the energy of saying no. This complex business tactic requires you to clearly state to your marketplace not only who you are for but also who you are not serving. It is up to you to define your niche market and to make them your focal point. Keep Reading Using this method isn’t just a matter of implementing it into your business processes. It’s a mindset change. The disqualification method requires you to have an abundance mindset since it, theoretically, restricts your audience. By taking this action, you cultivate immense loyalty from your people. I invite you to really consider who you’re spending your marketing dollars focusing on and if those are the people you truly want to serve. Find out how disqualify selling works, why you need to consider it, and how to start implementing it in your business today. If you’re serious about refining your niche and growing your revenue, then this is a method you have to check out. Today on the Power + Presence + Position Podcast: What disqualify selling is. The ways you can use disqualification selling. How disqualification increases sales and revenue. How customer mentality changes when you exclude instead of making a product “for everyone.” How to implement disqualify selling. Why it is useful for people to self-deselect before they ever reach out to you. How to get rid of pricing objections using disqualification selling. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn more how to build a seven-figure foundation in The Incubator. Lorraine Massey and the Curly Girl Method Ep 452: 7 Figure Niching Secrets An example of self-deselection in our application system  Push It by Salt-N-Pepa Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Aug 31, 2021 • 16min

Re-Release: The 7 Figure Service Business Ecosystem Part 2: 3 Phases of Growing a PPAM Business

I recently dove into the core of what we teach in our business accelerator program: PPAM. The Premium Priced Ascension Model is an ecosystem that enables you to skyrocket your CIA and your freedom. Today, we’re expanding on the information we shared in part one to give you an even better idea of how to build a successful service-based business.  When you start creating your PPAM business, there are three phases that each have their own milestones and tasks. Each phase builds off the last, so it’s important to do this work thoroughly and in order. Keep Reading >> As your business grows, so should your cash, influence, and autonomy. With the PPAM model, that is the priority. We guide you every step of the way so that you can grow a business that allows you to make money and make an impact while enjoying plenty of free time.  In today’s podcast, I’m sharing a re-release of the episode that takes the PPAM model a step further by explaining the three phases you go through to build a PPAM business. I’m walking you through the milestones of each phase and the specific tasks you need to complete to move onto the next phase. It might seem like a lot of information, but I really want to make sure you understand how taking your service-based businesses to 7 figures is completely possible and available to you. Today on the Power + Presence + Position Podcast: What the three phases of building a PPAM business are. The four foundational elements you need to nail in order to grow. The milestones you aim to achieve in each phase. How our Business Accelerator Program helps you build a PPAM business. Resources Mentioned: If you liked what you heard in this episode and are intrigued by the PPAM ecosystem, click here to learn about our Business Accelerator where we take this concept to the next level. To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. EP439: The 7 Figure Service Business Ecosystem Part 1: What is PPAM? Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!
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Aug 24, 2021 • 41min

EP466: How to Build a CHILL 7 Figure Business

At the beginning of 2021, I set the intention to do my dardnest to move through 2021 in a state of relaxed confidence. It’s in this state that I perform best, I enjoy my life the most, and I’m at my healthiest. I’m a much better boss, mother, wife, friend, etc.  As I mentioned last week, I’ve been pretty good at maintaining this intention in 2021 and I attribute that to the seven tips I’m sharing with you today. These tips are what have allowed me to be a CEO capable of running a very chill, very successful, 7 figure business. Keep reading If you, like me, have become disillusioned with the idea of growth at all costs, these tips give you an alternative option. You can have all the cash, influence, and autonomy you crave without the burnout and exhaustion that we so often see in CEOs. Listen in today to find out the details of how I maintained my calm, cool, and confident mindset through the first part of 2021 and how I plan on keeping it up for the rest of the year. These tips are detailed, effective, and ready for you to start implementing in your life. Ditch the panic and burnout and start running your company with the chill confidence of Beyoncé and other badass queens.  Today on the Power + Presence + Position Podcast: The challenge I set for myself and how I’ve measured my progress. The transition Beyoncé went through that I think we can all relate to.  Why leading is mentally strenuous.  How I set up my business to welcome growth.  Why your business needs to suit your preferences. How to create an internal sense of calm. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. If you're ready to grow your company with a chill, relaxed, and confident mindset, come join us in the Power + Presence + Position Business Accelerator.  EP444: What is a Jewel Business? Beyoncé's Evolution - article from Harper's Bazaar Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Aug 17, 2021 • 18min

EP465: My Half Year in Review

Something I absolutely love is when people I respect share a behind-the-scenes look into their companies. It can be incredibly inspiring and motivating to see what other female founders are accomplishing, so I hope that sharing my half year in review will do the same for you. The first half of 2021 saw 18 amazing accomplishments produced by myself and my team. I entered the year with the intention of staying in a state of “relaxed confidence” and I’m happy to report that I maintained that. But even if your year didn’t start like that, you still have time to make a shift and finish the year with relaxed confidence too. Keep reading In this episode, I give you all the details about what I’ve accomplished and produced so far in 2021 from a business perspective. You’ll hear about the workshops, webinars, and other free training we provided as well as all the ways we followed through on our commitments to women entrepreneurs. My hope is that this episode inspires you to take action, prioritize your time, and get after it. Today on the Power + Presence + Position Podcast: Why I focus less on time management and more on prioritization. How to find out what your 10K tasks are. 18 key accomplishments from the first half of 2021. How our team approached our first maternity leave. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. If you’re done with gimmicks and you’re ready to build a business ecosystem that can support 7-figure growth, it’s time to apply for The Incubator mastermind. Learn more about the program and submit your application here!  Get your copy of the 10K Super High Value Task List here. Register for our upcoming training, The 7-figure Mindset: Scale Your Way To A Fortune With Asset Thinking. . Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Aug 10, 2021 • 21min

EP464: The Most Under-appreciated Marketing Weapon on the Planet

There is one marketing weapon stronger than every other tool, tactic, gimmick, and strategy out there. Not only will using this weapon allow you to niche down even deeper, but it will help you raise your prices and make more money. But the sad thing is, even after you learn what it is, most of you won’t apply it. Now I know my teachings are bolder than other coaches, but that’s because there is massive value and return possible when you take strong, calculated risks. And this weapon is one of them. Keep reading In this episode, find out what the most badass marketing tool on the planet is and how you can start implementing it right now. Learn why once you start using this tool, the potential for your business to scale and grow opens up and your capacity for courage and risk-taking increases. Money is power, as my mom once said, and this weapon will make you a lot more of it. Today on the Power + Presence + Position Podcast: The real reason money gives us power. Why I teach my clients to build a cash reserve. The three core results of having a cash reserve. How my clients apply this marketing weapon effectively.  What one of the most important brand assets you can have is. The next steps after using this weapon. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. If you’re done with gimmicks and you’re ready to build a business ecosystem that can support 7-figure growth, it’s time to apply for The Incubator mastermind. Make sure you join before August 16th because that’s when prices are going up. Learn more about the program and submit your application here!  EP444: What is a Jewel Business? Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Aug 3, 2021 • 13min

EP463: The 2 Macroeconomic Forces Shaping Your Business in 2021

Whether you realize it or not, there are two major trends that are about to seriously impact your business. Most of the results in your business are under your ownership, but things that happen in your market and in the world are not. And these two things are not under your control. It’s easy to miss these things because there is so much information directed at us. From free training to tools, the Olympics and different Netflix specials, it’s normal if you didn’t notice these impending trends. Keep reading In today’s episode, I’m sharing what the two macroeconomic forces are that are about to hit your market and massively affect your business so that you can prepare for them. The second half of 2021 is going to be unlike any other year, and if you’re not prepared with what I share today, your business will struggle. So listen in and get ready to step it up. Today on the Power + Presence + Position Podcast: Where buyers’ massive cashing savings have come from. My beef with governments injecting economic stimulus into the economy. How you could find yourself losing the market share you’ve worked so hard for. How to prepare for these 2 macroeconomic forces. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. This September, I’m hosting a course and live workshop all about how to scale your company by working one power hour per day. In this course, you’ll learn how to identify your $10K tasks and reimagine how you use your time and resources. There are only 50 seats, so get on the waitlist for The 10K Hour here. Click here to learn about our Business Accelerator where we show you have to prepare for these macroeconomic forces and more. EP433: The Coming “Pent Up Cash” Extravaganza Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Jul 27, 2021 • 43min

EP462: Declutter Your Business And Apply 7 Figure Constraint

If you’re like me, you’ve enjoyed watching the NBA playoffs this summer and admiring the incredible athletic feats of the players. One thing I’ve noticed is that their amazing feats would not be possible without the game's constraints: two nets, 10 players, 48 minutes of gameplay. It is inside those constraints that the magic happens, and it’s the same for your business. Without constraint, chaos ensues. Applying constraints is a fundamental step in allowing other things you care about to flourish, like your cash, influence, and autonomy. Keep reading So, if you want to scale your business and make more money with less overwhelm, then I invite you to consider applying more constraint. Constraint means making decisions, cutting off some options, in order to allow others to thrive. It’s about eliminating costly distractions. In this episode, I’m diving deep into the different types of constraints you can apply to your life and business to allow for more fun, ease, and CIA. You’ll learn three ways to bring greater 7-figure constraint to your company so you can scale with more focus and success. I’m sharing my approaches to applying constraint and why I know this strategy will be amazing for your business and personal life. Today on the Power + Presence + Position Podcast: What a constraint is and where it comes from. Why pruning is an act of love. How to declutter your business. The 3 categories of constraints. What I see happens for my clients who don’t apply constraints. How to fill your business with clean money. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. This September, I’m hosting a course and live workshop all about how to scale your company by working one power hour per day. In this course, you’ll learn how to identify your $10K tasks and reimagine how you use your time and resources. There are only 50 seats, so get on the waitlist for The 10K Hour here. If you liked what you heard in this episode and are intrigued by the PPAM ecosystem, click here to learn about our Business Accelerator where we take this concept to the next level. PPP439: The 7 Figure Service Business Ecosystem Part 1: What is PPAM? PPP440: The 7 Figure Service Business Ecosystem Part 2: 3 Phases of Growing a PPAM Business PPP452: 7 Figure Niching Secrets PPP422: Zone of Genius Discipline PPP456: Committing to An Audience Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!
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Jul 20, 2021 • 22min

Re-Release: The 7 Figure Service Business Ecosystem Part 1: What is PPAM?

Before I had this coaching business, I had a very successful consulting business for over 10 years. It was great, but I eventually reached a point where I needed to shift mindsets, to stop doing the work, and start building an ecosystem.  So many women CEOs are at the same spot I was before I made the change. You know that if you get sick or don’t show up, your business doesn’t make money. You have no CIA (cash, influence, and autonomy) and you’re spending 25 hours a week just delivering on what you sold. Keep Reading >> Today, I’m re-introducing you to the business structure we recommend in our business accelerator, PPAM. If you want to have more open time, more CIA, and you want to make a bigger impact, then PPAM is the way to go. Using this model will help you achieve 7 figure status with more time for everything. In today’s episode, I'm sharing part one of a two-part series about the PPAM model - what it is, how it works, and why it’s so dang effective. This is the heart of what we teach in the business accelerator, so I know giving you this behind-the-scenes peak is going to be super helpful. You’ll learn why you need to create an ecosystem, how PPAM delivers CIA, and how you can lay the foundation for this structure today. Today on the Power + Presence + Position Podcast: Why I knew it was time to start a new business. What the Premium Priced Ascension Model is. Why it’s important to have at least 30% open time in your schedule. The steps to building your PPAM business. The milestones that signify your PPAM is on the right track. The 3 criteria the PPAM fulfills. Resources Mentioned: If you liked what you heard in this episode and are intrigued by the PPAM ecosystem, click here to learn about our Business Accelerator where we take this concept to the next level. To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!
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Jul 13, 2021 • 23min

EP461: The Top 3 Numbers I Track

Do you know how much time you are spending on sales and marketing in your business? Are you aware of your net worth and key growth activities? If not, you could be preventing yourself and your business from growing and developing the resilience necessary to be as successful as possible. Measuring the effectiveness of what you are doing in your business is a crucial element of being an entrepreneur. What will work for you is fairly nuanced but gaining clarity about what metrics move the needle can really benefit your business and generate growth in different areas of your life. Keep reading Any time we’re talking about metrics, it is worth taking the time to think through what metrics matter to you. What can you gently pay attention to that’s going to really help you see if you’re moving in the right direction? In this episode, I’m sharing three superbly useful calculations that I watch closely and use to help me maximize my effectiveness as a leader and entrepreneur. Wherever your attention flows, that thing grows, so I’m showing you how to assess where you should be focusing your time and attention in order to create the kind of life that’s important to you. Learn how to maximize your effectiveness as a human being and your enjoyment in life. Today on the Power + Presence + Position Podcast: A simple way to improve your overall wellness. Where to focus your time and energy in order to grow your business. The reason I don’t think it’s sustainable for businesses to be constantly in growth mode. How I allocate my time to grow my business. Where I have seen the biggest returns on my investments. How I transformed myself into a self-made millionaire one quarter at a time. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn more how to build a seven-figure foundation in The Incubator. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

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