

Woman Owned: The Growth Podcast for Women Entrepreneurs
Eleanor Beaton
Get inspired as Eleanor shares transparent insights about her own journey bootstrapping a media and coaching company from a $5K business loan to millions in revenue.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
A practical business and leadership podcast for the established woman entrepreneur who wants to go from good to great. Woman Owned brings you case-study style interviews where leading entrepreneurs and CEOs share detailed breakdowns of specific growth strategies, how they implemented them and the financial results. Host Eleanor Beaton goes beyond pop psychology and woo to deliver hard-hitting insights on how social conditioning impacts women leaders and CEOs and what to do about it. Tune in weekly for practical growth playbooks on sales, marketing, wealth building and leadership.
This show holds over 1.6 million downloads and a global top 1% ranking.
Episodes
Mentioned books

Jan 18, 2022 • 18min
EP484: How to Strategically Build Your Leadership Skills
There’s no doubt that growing a business is one of the most epic personal and professional development journeys you can take in life. Besides the cash, influence, and autonomy that is there to be gained as an owner, having the collection of skills that a seven-figure company demands you acquire will set you up for life. As I look back at my journey as a founder, there are a handful of skills I’ve worked tirelessly to bring into my repertoire. And as I cast my mind back, there’s a very specific order in which I needed to build them in for them to feed off of one another. Keep reading While you’re using all of your leadership skills at once, building them all simultaneously is incredibly difficult. So, in this episode, I’m identifying the skills that you need to be an effective and successful CEO, and I’m laying out how to strategically build those leadership skills. Tune in this week to discover the skills that every founder needs to build, and why, especially in the early days, you are your business’s most valuable asset. I’m sharing the secrets to making strategic investments in your every area of your development, and the dangers of narrowing your focus instead of elevating your capacity for every skill your business requires of you. Today on the Power + Presence + Position Podcast: Why you are the most important asset your business has. How strategic investments in your personal and professional growth will lay the foundation for even bigger assets. The importance of building your skills in a way that meets the needs of your business at each stage of its development. Why you need a baseline level of skill in operating every single area of your company, at least in the early stages. A cautionary tale of the pitfalls of only focusing on one area of your development. The specific skills every founder needs and the order in which I recommend you build them. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Connect with me on LinkedIn. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Martha Beck Brené Brown Sign up for the free workshop I'm hosting this month, Scale Your Way to a Fortune with Asset Thinking! Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Jan 11, 2022 • 23min
EP483: How to Use Your Pain to Create Growth Assets
One of my favorite sayings that I’ve heard from lots of different people is that pain is inevitable and suffering is optional. And no matter how many female founders also believe this saying, I still see so many of you going through unnecessary suffering in your businesses. Last week, I shared how to do a pain audit of your business so you could see where your pain points are and what problems in your business are waiting for strategic solutions. Today, I’m sharing what to do once you’ve identified those pain points. Keep reading When you get the results of your pain audit, the next step is to build growth assets that will set you free and help you build a business that delivers cash, influence, and autonomy. I know that’s what so many of you are longing for, so listen in. In this episode, learn how to follow up your pain audit with some simple steps to get past your growth ceiling and create growth assets that allow you to move through the pain. If you’ve been trying to hustle through the pain, this is your invitation to try something new. The steps I share today will help you end the suffering, identify the pain, and come up with growth-producing solutions. Today on the Power + Presence + Position Podcast: How to transition from a consultant to a CEO with no growth ceiling. What an asset actually is. How to get past your growth ceiling. The difference between hustling through pain and asset-creating through pain. How to use your pain points to create growth assets. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! EP482: The Pain Audit Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Jan 4, 2022 • 10min
EP482: The Pain Audit
As entrepreneurs, we’re raised in a culture that says more is better. You need to hustle and grind your way to the top. But if you’ve been listening to this podcast for any length of time, you know that I am not about that life. There is definitely a time and place for us to get our hands dirty and work hard. It’s when that level of intense work becomes the norm that we become numb to our pain and the things that bother us. Keep reading While there will be times in your business when you need to “suck it up” and use your grit, it can’t be all the time. And the tool I share with you today will help you make sure of that. In this episode, I’m sharing a tried and true tool that I use to identify my pain points as I grow my company. The Pain Audit is an exceptionally useful tool for seeing where your inner genius is guiding you and what the next steps you need to take are. This episode will help you realize the type of support you might need and what shifts you need to make, so break out a pen and paper and let’s go! Today on the Power + Presence + Position Podcast: The dark side of the grit you need to have as a founder. Why “sucking it up” too much curbs your growth. How to use the Pain Audit tool. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Dec 28, 2021 • 43min
EP481: The Art of Getting Uncomfortable with Dr. Karen Wilson
Do you struggle to get outside your comfort zone in business? Maybe you know your fear is holding you back from fulfilling your highest potential and from growing your company’s influence, impact, and cash. If this sounds like you, you need to hear this episode. Being bold and getting outside your comfort zone can be scary, but it’s something all successful entrepreneurs have to do. In the words of today’s guest, “You have to take bold steps, be fearless, and be willing to fail.” And when you do, extraordinary things happen on the other side. Keep reading My guest today is the incredible Dr. Karen Wilson, director of West LA Neuropsychology and founder of ChildNEXUS. Using her background as a neuropsychologist and tenured professor, Karen took the bold step of leaving her tenure to start a business that would multiply the impact she would be able to have. In this episode, Dr. Karen walks us through her path of comfort to discomfort, and what it was like going from a psychologist in an academic setting to a startup founder pitching for venture capital. I know Karen’s experience of getting uncomfortable to attain extraordinary results will be inspiring to so many of you, and I can’t wait to hear about the bold steps it leads you to take! Today on the Power + Presence + Position Podcast: How Karen’s upbringing shaped her into the entrepreneur she is today. How Karen started her practice and began scaling it. Karen’s experience of crowdfunding. The thing that isn’t talked about enough among female entrepreneurs. How she has changed between 2017 and now. What it’s been like working with us at Safi Media. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Learn how to build a seven-figure foundation in The Incubator. Dr. Karen Wilson ChildNEXUS | Podcast | West LA Neuropsychology AMEX 100 for 100 Forbes Next 1000 EP354: Baller Moves Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Dec 21, 2021 • 39min
EP480: Scaling Social Impact with Raby Gueye
Over the last couple of months, I have been highlighting women leaders and founders who are taking a different approach to scaling their businesses. I have another one of those conversations to share with you today, but this one is about scaling your social impact. When we talk about wanting cash, influence, and autonomy, I think that influence really speaks to the difference we make in the world. It’s about walking in your truth and your purpose, and really tuning inward to hear what that could be. Keep reading My guest today did just that and now she is having a tremendous influence on her cause. Raby Gueye is the founder of a non-profit organization called Teach for Senegal. She is a 2021 recipient of Forbes’ Top 30 Under 30 honor, and she is scaling social impact at an incredible level through her leadership and entrepreneurship. In this episode, Raby shares what it was like immigrating to the US as a child from Senegal and how she quickly learned how to be a leader and advocate for others. She takes us through the creation of Teach for Senegal and the most important lessons this journey as a founder has taught her. Raby is someone who walks the talk, and I know this conversation will inspire you to walk in your purpose too. Today on the Power + Presence + Position Podcast: How Raby’s upbringing shaped the leader she has become. What it was like advocating for her family at eight years old. What Teach for Senegal is and how she started it. The most impactful lessons Raby has learned from being a founder. Why CEOs don’t need to have all the answers. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Raby Gueye Teach for Senegal | LinkedIn | Instagram Teach for America Forbes 2021 30 Under 30 Echoing Green EP479: Scaling a Feminist Business with Chela Breckon EP478: Scaling a Jewel Business with Kaeli Lindholm EP477: Scaling with Soul with Hiro Boga Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Dec 14, 2021 • 54min
EP479: Scaling a Feminist Business with Chéla Breckon
There is so much more to building a feminist business than paying your female team members fairly. It’s not only only about pay, but it’s about your business policies, your pricing, your accessibility, and your team. My guest today is a powerhouse in feminist leadership and entrepreneurship. She’s one of those women that, as she rises, she brings everyone up with her. Her business operates with the knowledge and understanding of intersectional feminism, meaning she acknowledges every woman's unique experience as not just a female, but their other marginalized identities too. Keep reading Chéla Breckon is the founder and CEO of With Chéla Inc, where she is all about empowering women in small towns to see the bigger possibilities in their settings. She also works with rural communities to see the potential in their own people. She is a master at weaving feminist principles into the fabric of her business, and as a self-confessed small town girl, I can’t support her work enough. Listen in today to hear my conversation with Chéla all about scaling a feminist business, what makes a business feminist, and how to lead your business in a whole hearted and authentic way. We discuss everything from business policies to body image, and explore why personal development is the most important KPI you should monitor. Today on the Power + Presence + Position Podcast: What makes Chéla a feminist leader. How understanding intersectionality impacts her decisions as a leader. The importance of having cash reserves. How Chéla’s perspective of weight loss surgery and body image has evolved. Why personal development is the most important KPI. The difference between hard work and overwork. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Learn how to build a seven-figure foundation in The Incubator. Chéla Breckon Website | Instagram | LinkedIn Chéla’s program in Kingston, Ontario, Hire Yourself The Anti Diet: Reclaim Your Time, Money, Well-Being, and Happiness Through Intuitive Eating by Christy Harrison Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Dec 7, 2021 • 51min
EP478: Scaling a Jewel Business with Kaeli Lindholm
There is plenty of education out there that will teach entrepreneurs how to scale, but that scaling often comes at a tremendous cost. From burnout and environmental challenges to simply putting a female founder in a position where she is driving growth at all costs, there has got to be a better way. Right? You can completely scale up revenue, generate a lucrative, fast-growing company, while also doing it in a way that serves your highest self and the people you care about. And my guest today has done just that. Keep reading Kaeli Lindholm is the founder of KLC Consultants, and in case you’re not in the world of medical aesthetics, she is a big deal. She’s a keynote speaker, business and leadership coach, and she has successfully scaled a jewel business. Kaeli helps founders in the medical aesthetics field scale their businesses while also scaling their freedom. In this episode, Kaeli shares the lessons she has learned from building a 7 figure business that is profitable, delivers results, offers her time to advance her thought leadership and take care of herself, and is simply put, a joy to run. We talk about the process of building a jewel business, how it can benefit you as a founder, and where to start if you’re ready to ditch the burnout and create more freedom in your life. Today on the Power + Presence + Position Podcast: How Kaeli’s childhood shaped the entrepreneurial leader she is today. What she learned in the corporate world that has benefited her entrepreneurial journey. Why the consulting model gets tiring so fast. How she launched her flagship product. Her biggest challenge in switching from hunter to farmer mentality. What it actually means to run a jewel business. 2 things she did to bring greater focus in her business. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Kaeli Lindholm Website | Instagram | Podcast EP444: What is a Jewel Business? Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Nov 30, 2021 • 60min
EP477: Scaling with Soul Featuring Hiro Boga
The status quo in the business world doesn’t work for us, and this podcast is about opening up the gateway to a new way of doing things. Sometimes, that means asking spiritual, profound questions about our businesses and how we interact with them. My guest today is the incredible Hiro Boga, business mentor, author, creator, visionary and soul alchemist. Hiro has a long list of accolades from degrees and awards to founding and growing several successful businesses. But, like myself, she believes that the way the business world typically operates isn’t best serving us or our purposes. Keep reading This conversation may feel like it’s coming out of left field, but I want you to stick with me and listen to the whole thing. We’re talking about the profound question, does your business have a soul, and what the answer to this question means for your business’s growth and success. Listen in today for my conversation with the wonderful Hiro Boga. We’re talking about the soul of your business, its deva, and how spirituality intersects with the world of commerce. Learn from her story of growing up in India, the impact that comes from recognizing your business’s deva, and the ways she guides her mentees towards whole, prosperous, and nourishing businesses. Today on the Power + Presence + Position Podcast: What Hiro’s childhood was like and how it has influenced her businesses. What devas are and their purposes. How spirituality and the divine intertwine with business. An alternative to taking action against targets. How to make plans for your business. How to fulfill the purpose of your business’s deva. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Hiro Boga Website | Free Resources | Facebook | Instagram The World of Your Business Playbook by Hiro Boga Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Nov 23, 2021 • 26min
EP476: Scale to 7 Figures with Deep Niching
Niching is a deceptively simple business tool that everybody thinks they know. People think they are niched down enough, but in reality, they are not as focused as they need to be to scale from six figures to seven. If you want to pass that million dollar mark, you need to be practicing the art of deep niching. This is not simply narrowing down your ideal clients and your specific slice of the market you serve. Deep niching is so much more nuanced and complex, and it is the key to going big. Keep reading Women CEOs come to us often at Safi Media feeling overworked, overwhelmed, exhausted, and unsure of where to go next. They’ve created amazing six-figure businesses, and they don’t know how they could work any harder. What I tell them is it’s not about working harder, it’s about working with more focus. In this episode, I share the incredible power of deep niching and how this learned skill can help you scale your business past seven figures. Find out the three aspects of deep niching, why you need to embrace vulnerability if you want to scale, and how we help our clients master this skill. If you want to scale your business without scaling the headaches and exhaustion, listen in. Today on the Power + Presence + Position Podcast: What deep niching is. How my client used deep niching to scale from six to seven figures in one year. Why you have to become vulnerable in order to scale. How to practice deep niching. The key to scaling quality service delivery. What the halo effect is. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! EP444: What is a Jewel Business? The 7-Figure Service Business Ecosystem Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Nov 16, 2021 • 44min
EP475: Female Rivalry in Business with Dr. Amber Tichenor
Our culture tells us from an early age what working with other women and for other women will be like. There can be jealousy, competition, alienation, and more, so beware. This leads to women entering the workforce prepared to be uncomfortable, anticipating the subtle meanness of other women, and some vow to never work for a female boss or be part of an all-female team again. This is called female rivalry, and it impacts women entrepreneurs too. But female rivalry is complex. It’s hard to put your finger on how it shows up because it’s subtle. Luckily, my guest today specializes in this topic and helping women overcome it. Keep reading Dr. Amber Tichenor is a women’s rivalry coach and consultant, and author of the fantastic new book, Behind Frenemy Lines. She’s here to breakdown what female rivalry is, how to recognize it, and how to overcome it. She’s also a graduate of the Power + Presence + Position Business Accelerator, so you know she’s got a lot of wisdom to share. Listen in this week for an in depth conversation with Dr. Amber Tichenor about female rivalry and the subtle ways it can show up. We’re exploring how the patriarchal system we operate in can be recreated to be more female friendly, how to handle female rivalry in your entrepreneurial journey, and why this elephant in the boardroom needs to be talked about more. Today on the Power + Presence + Position Podcast: Where the notion of female rivalry comes from. Dr. Tichenor’s earliest experiences of female rivalry at work. How female rivalry shows up for female entrepreneurs. What the process of writing a book was like. The power of identifying her niche. What to do if you are experiencing female rivalry. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Dr. Amber Tichenor Website | Instagram | LinkedIn Preorder Dr. Tichenor’s new book, Behind Frenemy Lines. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!