Woman Owned: The Growth Podcast for Women Entrepreneurs

Niching is a deceptively simple business tool that everybody thinks they know. People think they are niched down enough, but in reality, they are not as focused as they need to be to scale from six figures to seven. If you want to pass that million dollar mark, you need to be practicing the art of deep niching. This is not simply narrowing down your ideal clients and your specific slice of the market you serve. Deep niching is so much more nuanced and complex, and it is the key to going big.  Keep reading Women CEOs come to us often at Safi Media feeling overworked, overwhelmed, exhausted, and unsure of where to go next. They’ve created amazing six-figure businesses, and they don’t know how they could work any harder. What I tell them is it’s not about working harder, it’s about working with more focus.  In this episode, I share the incredible power of deep niching and how this learned skill can help you scale your business past seven figures. Find out the three aspects of deep niching, why you need to embrace vulnerability if you want to scale, and how we help our clients master this skill. If you want to scale your business without scaling the headaches and exhaustion, listen in. Today on the Power + Presence + Position Podcast: What deep niching is. How my client used deep niching to scale from six to seven figures in one year. Why you have to become vulnerable in order to scale. How to practice deep niching. The key to scaling quality service delivery. What the halo effect is. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! EP444: What is a Jewel Business? The 7-Figure Service Business Ecosystem Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Our culture tells us from an early age what working with other women and for other women will be like. There can be jealousy, competition, alienation, and more, so beware. This leads to women entering the workforce prepared to be uncomfortable, anticipating the subtle meanness of other women, and some vow to never work for a female boss or be part of an all-female team again. This is called female rivalry, and it impacts women entrepreneurs too. But female rivalry is complex. It’s hard to put your finger on how it shows up because it’s subtle. Luckily, my guest today specializes in this topic and helping women overcome it. Keep reading Dr. Amber Tichenor is a women’s rivalry coach and consultant, and author of the fantastic new book, Behind Frenemy Lines. She’s here to breakdown what female rivalry is, how to recognize it, and how to overcome it. She’s also a graduate of the Power + Presence + Position Business Accelerator, so you know she’s got a lot of wisdom to share.  Listen in this week for an in depth conversation with Dr. Amber Tichenor about female rivalry and the subtle ways it can show up. We’re exploring how the patriarchal system we operate in can be recreated to be more female friendly, how to handle female rivalry in your entrepreneurial journey, and why this elephant in the boardroom needs to be talked about more. Today on the Power + Presence + Position Podcast: Where the notion of female rivalry comes from. Dr. Tichenor’s earliest experiences of female rivalry at work.  How female rivalry shows up for female entrepreneurs. What the process of writing a book was like. The power of identifying her niche. What to do if you are experiencing female rivalry. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Dr. Amber Tichenor Website | Instagram | LinkedIn Preorder Dr. Tichenor’s new book, Behind Frenemy Lines. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Once in a while, I will meet a female entrepreneur and author whose work really strikes me as powerful. It’s not only original, but it’s also practical and useful for other women to discover. When I first met today’s guest, I immediately recognized this in her. Dr. Valerie Rein is a psychologist, mental health expert, and author of Patriarchy Stress Disorder: The Invisible Barrier to Women’s Happiness and Fulfillment. Valerie’s amazing body of work has the power to shape culture because it is based on her own experience of patriarchal trauma, which we all experience, and how she overcame it. Keep reading Now, I know that some of you may be wondering what this topic has to do with entrepreneurship. But this podcast is for women in business, and I am passionate about advancing the conversation around women leaders beyond simply becoming more confident. Today’s conversation checks that box and will be immensely helpful for female founders to hear. Tune in this week for my conversation with author and psychologist, Dr. Valerie Rein. Valerie shares what Patriarchal Stress Disorder is and how it can show up in women’s lives and businesses. We talk about collective trauma, healing, and embracing all aspects of who we are. This conversation will make you feel seen and heard, and show you how to recognize opportunities so you can step into possibility. Today on the Power + Presence + Position Podcast: How Valerie’s years in therapy didn’t help her. The moment she figured out what was actually “wrong” with her. What trauma adaptations are and how they show up. Why every human experiences trauma. How an amazing mentor can hold space for your possibility. 3 things women can do right now to start healing the trauma of patriarchy. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Dr. Valerie Rein Website | Book | Book Resources | Podcast | Instagram The Thriving Experience Event Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

I’ve been talking a lot on the podcast about feminine energy and the role it plays in wealth creation and business building. For so long, women entrepreneurs have played by the same rules as our male counterparts, unknowingly denying this tremendous power in each of us to lead, manage, and generate wealth.  My guest today is the epitome of embracing feminine energy and using it to grow a massive 8-figure business. Michelle Bosch is a badass entrepreneur, investor, mom, and proud first generation immigrant. Together with her husband, Michelle created The Land Profit Generator Program to help others grow their generational wealth through land investing. Keep reading Michelle’s entrepreneurial journey started with focusing solely on  KPIs, metrics, and numbers. While she still has a strong ability to analyze numbers in a business, she also shows up with immense compassion. Today, her journey includes making time and space for her intuition, for flow, and for her feminine energy.  In this episode, Michelle and I talk about the power of shifting from a transactional mindset in business to a more transformational one. Michelle shares her story of immigrating from Honduras and how her late father’s investment paved the way for her career in investing. KPIs are always important, but as you’ll hear today, taking quantum leaps internally is just as important for building wealth. Today on the Power + Presence + Position Podcast: An example of how harmonious growth can yield the same results as forced growth. 3 quantum leaps Michelle took to build tremendous wealth. How Michelle created and grew her passive income. Why exploring your whys for building wealth is so important. How Michelle describes her relationship with money. Why money has a neutral charge. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! EP470: Feminist Business Credo 1: Heal Your Mother Wound with Bethany Webster EP471: Feminist Business Credo 2: Billion Dollar Rolodex with Ungenita Prevost Michelle Bosch Website | Land Profit Generator | Podcast | Facebook | Instagram Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Are you happy with your current sales conversion rate? It’s rare that a CEO or founder is happy with theirs, often because there is so much confusion and indecision surrounding their sales. This is something my company specializes in, so I have a lot to share with you today. There are several reasons why you’re not converting as many sales as you should be, and most of them come down to your business structure and ecosystem. When you combine a premium priced ascension model with an effective ecosystem, you can explode your sales conversion rate. Keep reading The psychology of a freakishly high sales conversion has four parts, and I’m going through each part in detail. I address why your conversion rate isn't where you want it to be, why you’re spending all your sales consult time on education, and how to stop attracting unqualified buyers. I’m unveiling the core thing you need to do to boost your conversion to freakishly high levels.   In this episode, I show you why your sales conversion is so low, how to skyrocket your conversion, and the next steps you need to take when the episode ends. This is a very thorough but comprehensive look at sales conversion and how to garner an outrageously high one for your service-based business. Grab your pens and grab your notebooks, class is in session! Today on the Power + Presence + Position Podcast: What a sales conversion rate is. How to know if your marketing isn’t clear enough. The number one thing you need to do to boost sales conversion. Why smart entrepreneurs might still have disorganized marketing. How to build offer awareness. What a premium-priced ascension model looks like. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Learn how to build a seven-figure foundation in The Incubator. Get your free guide on the 7-figure service business ecosystem here. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

One of the most powerful shifts you can make as a CEO is to stop asking yourself how, and start asking yourself who. I know so many of you are struggling with time management and are feeling overwhelmed. What if you didn’t have to do everything on your own? Your ability to find, identify and collaborate with the right people will skyrocket your abilities as an entrepreneur. Part of finding those people is cultivating a killer network of like minded people who can help take your business to new heights- which is what my guest today is known for. Keep reading Ungenita Prevost is the founder of Femme Global 500, a master networker, and one of the graduates of the Power + Presence + Position program. She developed an incredible body of work on the concept of the feminine principles of networking. Ungenita believes that networking should be more feminine, lucrative, and refined, and she helps women CEOs build their networks in an authentic and powerful way. In the second part of my Feminist Business Credo series, Ungenita and I discuss why so many women entrepreneurs are scared of networking and what they’re missing out on when they don’t try it. Ungenita gives priceless advice for finding collaborators and shares how you can build a billion dollar rolodex just like hers. Find out how to have money making conversations and how to monetize your network from the woman who does it best. Today on the Power + Presence + Position Podcast: Where Ungenita’s skill for networking came from. What the Billion Dollar Rolodex is and how it addresses the gender network gap. How to monetize your network. Why fitting in might not feel safe. The hallmarks of powerful communication. Why social media follows aren’t where your focus should be. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter! Learn how to nail your niche, clarify your message, and scale your business in the Power + Presence + Position Business Accelerator! Ungenita Prevost Website | LinkedIn | Networking in Stilettos | Billion Dollar Rolodex Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Have you ever noticed how most advice about growing a business is externally oriented? We go out to find new markets; we go out to get feedback. While I still stand with those strategies, I also think that looking outwards is only one part of the equation.  There is massive value to be found when you do the internal work to grow your business. My guest today has built her business by doing the opposite of what most business advice says and instead, took a deeply personal and internal approach. I find her journey so incredibly inspiring and fascinating, I just knew I needed to have her on the podcast to discuss it. Keep reading Bethany Webster is a feminist author and transformational coach who also happens to be a graduate of The Incubator. She’s known around the world for her work on women’s leadership and development, and her first book Discovering the Inner Mother, shows women entrepreneurs how their “mother wound” impacts their business and personal lives.  For the first episode in my Feminist Business Credo Series, hear my fabulously insightful conversation with Bethany Webster about how the mother wound within each of us affects our business journeys. Bethany shares her story of building a meaningful, rich business that feeds her creativity while also providing a financial fortress despite her challenging upbringing. We dive into some pretty deep topics like emotional safety and mother-daughter work, and I hope that this conversation will inspire you to consider the internal work you need to do to grow your business. Today on the Power + Presence + Position Podcast: How Bethany learned to lean into the internal places that feel scary. Bethany’s evolution as an entrepreneur, writer, and teacher. What the mother wound is and its four levels. How the mother wound manifests itself. What happens when you start telling yourself the truth at the most basic level. How shifting her internal reference point also shifted Bethany’s relationship to goal setting. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Learn how to build a seven-figure foundation in The Incubator. Bethany Webster Website | Book | Instagram Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Your email list is one of the most lucrative assets you can build. It doesn’t matter what industry you’re in; it doesn’t matter what you sell. The fortune is in your email list, also known as your database. Data is a powerful currency in today’s business climate. Many entrepreneurs (wrongly) believe that the key to garnering more data is by getting more names on their list. This might be what you've been trying to do for your business, but it’s not the strategy I recommend, and today I will tell you why. Keep reading Adding more and more names to your email list will not help you scale your business. What truly helps you scale is the strength of your relationships with your email list. My colleagues and I have built an incredibly lucrative list full of women who open my emails every week, who tell me when they like or don’t like what they read, and who want to hear about my juicy offers. And they are juicy.  In this episode, I’m sharing my 3 tips for growing a valuable, lucrative, and highly-qualified email list. You’ll learn how to get rid of email list toxins or people who never open your emails, how to start building relationships with your readers, and the power of becoming an edutainer. I’m not sugarcoating anything this week, or ever, so get ready for a transparent, informative, and impactful look behind the scenes at my email strategy. Today on the Power + Presence + Position Podcast: What email deliverability is and why it matters. How I get people to unsubscribe from my list. Why transactions are not the same as relationships. What edutainment is and how it sustains attention. What happens when people read your emails consistently. The core intention I want you to consider about your email list. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. EP451: The List Building Power of an Anchor Platform EP468: Problem Solving Part 2: How to Take Action Without Getting Depleted Lainey Gossip Apply to work with us! Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

So many of my entrepreneurial clients and colleagues are struggling with something that I have certainly struggled with in my career as well. Taking action without burning out. Our culture tells us to do, do, do constantly, but this leaves us feeling tired and depleted.  Last week, I shared how you can leverage the power of the scientific method to create a strong framework for making decisions more effectively as an entrepreneur. Today, in part two of this mini-series on problem solving, I’m showing you my four-step process for taking action without getting depleted. Keep reading It is possible for you to make forward momentum in your business and to hustle intelligently without using up your energy stores. You do not have to lead your team from a place of depletion.  Listen in today to discover my 4-step process for taking action in your business without depleting your energy. Women entrepreneurs have been bro-influenced for far too long, being told that hustle culture is the best way to move your business forward. I’m sharing why this is this wrong, and the process I created that actually ignites more energy. If you’re tired of being tired, you need this episode. Today on the Power + Presence + Position Podcast: What the scientific method for making effective decisions is. The 4 things I do when I’m going to take action. How to create an energetic container. Some obstacles that might impede your action-taking and how to overcome them. How to stop leading from a place of depletion. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. EP467: Problem Solving Part 1: How To Solve Any Business Problem Hiro Boga The Heroine’s Journey by Maureen Murdock Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Problems arise constantly in business. Whether you’re a 7-figure CEO or you’re just starting your business, you will encounter problems. Often. And if you don’t have a clear methodology for solving problems in your business, your life will be miserable. I have a clear, effective, 3-step process that I use and that teach my clients to use that addresses and resolves pressing business issues. I will be sharing that process today, along with some valuable insights on what having problems in your business really means. Keep reading You will experience friction, grit, burns and scratches as a business owner. But it’s how you identify and respond to this inertia that sets the tone for how you will approach problems in the future. It’s crucial that you expect these experiences and prepare for them. In this week’s episode, I tell you how to solve any business problem you will ever have. This is part one of a two-part series that dives into my effective and crystal clear 3-step process for solving problems, and I promise, using this method will transform how you approach your vision and your goals. Remember, problems will always emerge. What I share with you today will have you effectively solving them in no time. Today on the Power + Presence + Position Podcast: 3 core issues that come up when entrepreneurs start to experience problems.  What happens when you keep your problems to yourself. How to be a better problem solver in your business. Why having an effective approach to problems is so important. The 3 components of the scientific problem solving method.  Why the antithesis is crucial to your problem solving success. Resources Mentioned: To receive weekly written gold in your inbox, make sure you sign up for my email newsletter. Download my report on building a premium priced ascension model. Doing so gets you on my email list where you’ll be the first to learn about a game-changing live training I’m doing in October. Love the show? Let us know! Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know! What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!